Hubspot

JUNE 14, 2013

At the launch of HubSpot’s European office in Dublin in March, my colleagues here at Brightfire shared some insights from a few of our customers on what it’s like to do inbound marketing in Europe -- because, well, it''s a bit different than in the U.S. 1) Inbound marketing is growing just as quickly in Europe as in the U.S.

Inbound Marketing 28

Inbound Marketing Marketing Qualified Leads Lead Ranking Top of Funnel 28

SmartBug Media

MAY 30, 2023

Source: HubSpot Let’s be honest—does any marketer really know what that means? Leveraging HubSpot’s multivariate feature allows you to A/B test such things as whether one button color over another increases conversions. See which changes make a difference and incorporate them into the design of the winning page.

Conversion Rate 98

Conversion Rate Optimization Conversion Tips 98

Outbound Engine

FEBRUARY 11, 2019

At a minimum, the email marketing software should let you easily build an email campaign without the need to directly manipulate code, send emails to your list with good deliverability, and track campaign performance. Most will also let you run A/B tests natively, although multivariate testing is uncommon at this price level.

Enterprise Management 53

Enterprise Management Marketing Automation Services Marketing Management Budget Programs 53

Martech Advisor

OCTOBER 23, 2019

Known as a leading growth platform, HubSpot gained fame for its inbound marketing campaign offerings. Founded in 2006, the tool has over 64,500 subscribers for its marketing hub, sales hub, and service hub, along with a powerful CRM. We evaluate them based on their offerings, compatibility, pricing, and suitability.

Marketing Automation Services 79

Marketing Automation Services Enterprise Management Work Management Marketing Management 79

Hubspot

SEPTEMBER 14, 2016

You still need to offer free content to support your inbound marketing efforts. There is a trend toward “multivariate testing,” and there are some good use cases for that. However, there are also many stories about abusing multivariate testing, resulting in a “Frankenstein Product.”

Lead Ranking 63

Lead Ranking Content Mobile Advertising Lead Scoring 63

SmartBug Media

FEBRUARY 19, 2021

As the company continues to build out its platform’s capabilities, it fulfills more marketing needs of a small company. But how does it measure up to HubSpot? As an email platform, both HubSpot and Mailchimp are easy to use and make sending email a breeze. Allowing multivariate testing. As Marketing Automation Software.

Hubspot 90

Hubspot Marketing Automation Services Work Management Marketing Management 90

Hubspot

JANUARY 6, 2012

I figured they might be a great place to start because as a marketer, my favorite companies have to not only have a great product or service; they have to be great inbound marketers. but the lesson for all marketers is to build something according to best practices, then test, test, test until you get the best version possible.

Landing Pages 28

Landing Pages Examples Gartner Click Rate 28

SmartBug Media

SEPTEMBER 4, 2019

A/B testing will help you back up your marketing decisions. HubSpot has some great tools for helping you set up A/B tests, but before I dive into the details, let’s review best practices. HubSpot has a great guide to make sure you are using best practices, such as determining your sample size and picking the right variables to test.

Hubspot 63

Hubspot Tools Landing Pages Knowledge Base 63

Single Grain

JULY 28, 2020

4) HubSpot. HubSpot Highlights : * Website. Standout Feature: Comes with other useful tools from HubSpot. HubSpot is one of the biggest names in the digital marketing space, so it should come as no surprise that their platform offers email marketing capabilities. Pricing: Starts at $0/month.

Enterprise Management 90

Enterprise Management Marketing Automation Services Work Management Marketing Management 90

Optinmonster

JANUARY 14, 2024

Thrive Leads is particularly popular among bloggers, small business owners, and digital marketers who seek a powerful yet accessible tool to increase their website’s conversion rates and grow their email lists effectively. It’s designed to attract, engage, and convert leads through various integrated tools and methodologies.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Optinmonster

JANUARY 14, 2024

Thrive Leads is particularly popular among bloggers, small business owners, and digital marketers who seek a powerful yet accessible tool to increase their website’s conversion rates and grow their email lists effectively. It’s designed to attract, engage, and convert leads through various integrated tools and methodologies.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Lake One

JULY 30, 2019

CTA testing in HubSpot could not be any easier. By creating two versions of your CTAs- A and B- HubSpot will naturally serve the CTAs equally. When running multivariate CTA testing, we’re focusing the majority of our attention on the Click Rates because clicks are the main goal of a CTA. A/B Testing CTAs. Engagement.

Top of Funnel 40

Top of Funnel Conversion Practices Landing Pages 40

Outgrow

FEBRUARY 1, 2021

This tool allows for A/B tests as well as multivariate tests. HubSpot has consistently tried to be the jack of all trades in the SaaS industry. They offer CRM tools that have all the features and integrations you need for inbound marketing, sales, and automation. is a dedicated landing page software. Case Study.

Landing Pages 75

Landing Pages Marketing Automation Services Enterprise Management Work Management 75

Hubspot

MAY 17, 2016

This is a process called multivariate testing. If you're wondering whether you should run an A/B test versus a multivariate test, here's a helpful article from Optimizely that compares the two. If you're a HubSpot Enterprise customer, you'll have some help determining the size of your sample group using a slider.

Clickthrough 53

Clickthrough Multivariate analysis Sample Landing Pages 53