Demandbase: A New Twist In The Lead Management Automation Market

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I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. (I’m PS – You included HubSpot in the list of “outbound” marketing systems, and I just wanted to make clear that the complete opposite is true – HubSpot is an inbound marketing system. Finally, for those that don’t know me by name – I want to point out I am 100% biased since I work at HubSpot. I have checked out Hubspot and LeadLander.

B2B Lead Management Market Heats Up

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4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others.