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Does Going Viral Help With SEO? Not Really

Ahrefs

Spoiler alert: I was wrong. There has to be some merit to it though, right? Even Google’s John Mueller seems to be on board with digital PR. To learn more, I looked at dozens of sites. Some are from when … Read more ›

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11 TED Talks Every Content Marketer Needs to Watch

Marketing Insider Group

Here’s 11 of our favorite content marketing TED talks to help shed light on how you can take your own marketing efforts to the next level. How Physics Helps Me In Marketing By Dan Cobley Video Source: TED In this TED talk, Dan Cobley, former Chief Marketing Officer at Google, argues that physics and marketing have a lot in common.

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14 Social Media Metrics That Drive Results in 2023

Marketing Insider Group

That’s why today, we’re sharing 14 key social media metrics and their meaning to help you decode the hidden truths that lie in your data. Average Engagement Rate (AER) The Average Engagement Rate (AER) helps businesses understand how well their content is resonating with their audience. It’s your job to put the puzzle pieces together.

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5 YouTube Description Templates That Have Helped Our Videos Go Viral

Hubspot

As Peters notes, explaining your YouTube video and incorporating keywords into your description doesn't just help with SEO rankings -- it also helps with accessibility for people who are deaf and hard of hearing. If that sounds like it could be helpful for you, please join me! Make sure the description box is easy to read.".

Youtube 101
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How Should LinkedIn Algorithm Changes Affect Your Strategy?

Top Rank Marketing

But there are plenty of publicly available details and insights to help you shape your content strategy – including recent revelations from LinkedIn itself. Don’t make “virality” a goal on LinkedIn It’s easy to see the appeal for brands in having a post or piece of content go viral on social media.

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How to create a social media viral video

Sprout Social

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. But they also know that there’s no one formula to attracting viral success. What makes a social media viral video?

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Why Trend-Hopping Can Lead to Brand Failure on Social

Convince & Convert

In the world of marketing, it seems as though trendy content is what sells, is what’s important, and is what will make a brand “go viral.” We know, you’re probably tired of hearing that word, but let’s face it, virality is never going away. They’ve gone viral for shifting email culture , meeting culture , and honesty in the workplace.

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