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DiscoverOrg

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An Independent Review of DiscoverOrg’s Data Accuracy Claims

DiscoverOrg

Twitter handle identity accuracy : Was the person’s twitter handle correct? This helpful classification allows you to organize marketing campaigns by scope of responsibility. Twitter Handle Accuracy. While only 10% of the contacts had a twitter handle, the accuracy level was 100%. Name Accuracy.

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What You Can do TODAY to Build Sales Pipeline This Quarter

DiscoverOrg

It’s unlikely that you’ll be signing the contract over Twitter. Click around your prospect’s LinkedIn profile, follow them on Twitter, and reach out with some helpful research or an interesting statistic that might speak to their job. See How Sales Intelligence Can Help You Torch Your Sales Quota Request a Demo Today.

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The Real Cost of List-Building: Buy or Build Your Own?

DiscoverOrg

Even if you’re already purchasing sales intelligence data (most of us are), sales teams still spend over half of their day scouring LinkedIn, Twitter accounts, and forging through forests of phone trees for correct phone numbers and email addresses. Very, very expensive researchers. How do you know who to engage first?

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Adapting an ABM Approach for Account-Based EVERYTHING

DiscoverOrg

You can follow him on twitter @brandon_lee_09 or connect with him on LinkedIn. This helps to avoid silos. Integrated systems help encourage aligned departments. Marketing is hosting a webinar for customers, where the CS team is helping drive registration of their accounts to attend. Account-Based Marketing.

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Social Selling is Just … Selling: A Contemporary Guide

DiscoverOrg

That helps, but what is more helpful is building a network of influencers and supporters inside the organization. One client may prefer email-only interactions, while others check Twitter, or live on LinkedIn. At least follow them on LinkedIn and Twitter.”. You’ve done nothing today but make Twitter comments.

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Social Selling is Just … Selling: A Contemporary Guide

DiscoverOrg

That helps, but what is more helpful is building a network of influencers and supporters inside the organization. One client may prefer email-only interactions, while others check Twitter, or live on LinkedIn. At least follow them on LinkedIn and Twitter.”. You’ve done nothing today but make Twitter comments.

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B2B is Dead – Long Live B2P

DiscoverOrg

75% of B2B buyers want branded content that helps them to research business ideas, but 93% of brands focus their content on marketing their own products and services. They focus on telling stories that emerge from within its business , such as helping spur a boom in the sale of Kenyan avocados, and where its staff comes from.

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