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4 Ways Digital Transformation Helps Today's Businesses

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Here are four key ways in which digital is helping businesses right now. Data intelligence helps companies become experts in information management, connect globally, and understand the interconnected nature of businesses. The post 4 Ways Digital Transformation Helps Today's Businesses appeared first on ER Marketing.

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5 Tips to Help You Find Your Brand Voice

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If you’re still working on putting your brand voice “into words” so to speak, we’ve put together five tips that may help you through the process. This consistency helps reinforce your brand’s identity and fosters trust with your audience. A/B testing can help you refine your messaging to maximize results.

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How Choice Paralysis Happens and How AI Can Help

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But what does this have to do with choice paralysis and how AI helps alleviate it? Researchers at The Kellogg School of Management at Northwestern University identified four factors that help explain when choice overload might occur. How Can AI Help with Cart Abandonment? How can AI help with choice paralysis?

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RISE Building Products Chooses ER Marketing to Help Build Its Brands and Product Profiles

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We feel privileged to work with a client in the building industry who not only has a quality product, but one that helps to address how the world and siding industry are changing,” Elton Mayfield, ER Marketing’s president and co-founder, said. It’s the differentiator the ER Marketing team is pleased to highlight. “We

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Creative Digital Marketing Ideas to Help You Appeal to Contractors

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Here are a few ideas to help you develop a marketing plan with creative digital marketing ideas that appeals to them: Learn as much as possible about your target. All these details will help you know exactly how to tailor your digital marketing plan to appeal to the contractors. Establish yourself as a reliable knowledge source.

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How To Spice Up Your Social Media B2B Marketing

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Attribution helps you narrow your focus. These are called touch points, and knowing which of these are the most successful at turning leads into sales will help you boost your conversion rates. Yes, influencers can help by providing authentic product/service reviews and sparking discussions on social media.

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Key Digital Branding Tips to Dominate Your Online Presence

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Take a look at our most valuable tips to help establish, expand, and empower your digital brand’s presence: Leverage content to develop authority in your industry These days, it’s no secret that content is crucial to any digital marketing strategy worth its salt. What role does social media play in promoting digital branding?