Sprout Social

SEPTEMBER 14, 2023

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. And this means finding and responding to conversations you’re mentioned in—even when you’re not tagged. They uncover customers discussing them, their products or simply related topics, even when their brand isn’t directly tagged.

Marketing & Strategy 123

Marketing & Strategy Marketing Strategy Webinar Metrics Top of Funnel 123

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? There are more than 84 billion views (and counting) on TikToks with the hashtag #LearnOnTikTok. Videos with the hashtag #YasClean have garnered over 6.5

Trends 145

Trends Effectiveness Marketing & Strategy Viral Marketing 145

Sprout Social

OCTOBER 6, 2021

One of the newest social media platforms to the scene, TikTok , is all about creating short and engaging viral video content. Keep in mind that it’s all trial and error, especially with a new and virally-driven network like TikTok. Include the right hashtags. Let’s get started. Otherwise, it just looks spammy.

Multi-Channel 133

Multi-Channel Marketing Budget Viral Marketing Ideal Customer Profiles 133

Sprout Social

DECEMBER 15, 2021

You can work with influencers, run various types of ads and use features like hashtags and branded stickers to put your brand in the spotlight. Also, if you create entertaining and unique content, your videos have a high potential to go viral. Simply look up trending hashtags , music and videos, and join in. What are your goals?

Effectiveness 132

Effectiveness Business Advertising Agencies Viral Marketing 132

Sprout Social

OCTOBER 10, 2023

Sponsored posts are disclosed by a hashtag like #ad or #brandpartner, or a paid promotion label that appears on-screen to let followers know the creator is being paid for the content. The campaign used the tags #TopicalsTakesBermuda and #TopicalsTurns3 to mark content. Recaps were also posted on TikTok.

Examples 126

Examples Campaigns Advertising Agencies Burn Rate 126

Sprout Social

SEPTEMBER 21, 2023

Hashtags A quick hashtag search on TikTok or IG can help uncover influencers with experience working with brands. Hashtags such as #gifted or #brandambassador are solid starting points. You can find industry-specific creators with niche, product-focused hashtags like #CleanTokReview or #ConcealerReview.

Media 93

Media Viral Marketing Case Studies Youtube 93

Sprout Social

FEBRUARY 18, 2020

It extends out to posts that write about your brand without tagging you. While you’re monitoring, you can tag incoming messages that will later on be used to generate listening queries and reports. In the below post, Project Juice was tagged on the photo and in the location. Posts that tag you in their photo.

Social Media 136

Social Media Brand Identity Branding Media 136

Sprout Social

JANUARY 24, 2024

Influencer marketing has grown beyond getting a viral moment. They no longer expect accidental virality by hiring an influencer. Brand mentions Brand mentions tell you how often your brand is discussed on social media, regardless of direct tags. It has become a core element of marketing and sales strategies.

Paid Content 100

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 100

Envy

AUGUST 2, 2022

Establish Your Target Audience - Say Hello To Your Hashtag Strategy. Hashtags are arguably the best way to target them. Having a list of interchangeable hashtags means you can test and try a few combinations until you hit the sweet spot. You never know, a 15 second TikTok challenge in your office could make you go viral!

Marketing Strategy 118

Marketing Strategy Marketing & Strategy Webinar Metrics Planning 118

Sprout Social

JANUARY 12, 2022

This includes @mentions of your brand and tagged posts. User-generated content and hashtags. Typically, these posts are attached to brand @mentions and hashtags. ” Random photo tag? Include invitations for customers to promote hashtags on-site, in-person and via email (see an example below).

Word of Mouth 136

Word of Mouth Paid Content Conversion Work Management 136

Optinmonster

NOVEMBER 3, 2021

These types of posts can quickly spread beyond your direct social media followers, especially if you make sharing or tagging friends part of the entry rules. This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. Go viral with the refer-a-friend social sharing giveaway action.

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

Contently

MARCH 1, 2022

In a web awash with looted ideas, what pitfalls do content marketers face when looking for a cheap, viral fix? ” Within hours major celebrities did denounce FuckJerry, and the hashtag #fuckfuckjerry went viral. Is there any such thing as a free meme? FuckJerry was a meme juggernaut. By 2019, however, it had a problem.

Thought Leadership 172

Thought Leadership Aggregators Paid Content Ethics 172

ClearVoice

JULY 30, 2021

In the world of social media, there are certain elements everyone thinks of with social media content, including creative images, compelling copy, and engaging hashtags. Before we dive into the fundamentals of hashtags, let’s first begin with the history of the hashtag. By doing so, you’ve just created a hashtag.

Social Media 98

Social Media Media Marketing & Strategy Ideal Customer Profiles 98

Sprout Social

FEBRUARY 15, 2023

And if you want to dive deeper, check out these resources once you’ve finished this article: YouTube SEO YouTube hashtags 16 ways to promote your YouTube channel for more views YouTube analytics YouTube descriptions Post videos regularly An active channel means more chances to keep your audience engaged and growing. Also u se the right tags.

Youtube 87

Youtube Advertising Channels Brand Identity Branding 87

Sharpspring

MAY 22, 2020

Volume also refers to the number of social mentions and brand-related hashtags circulating throughout social media platforms. Social mentions can be done by directly tagging your company by its username, mentioning your brand with a tag and also by using hashtags that are specific to your brand. Measure Your Brand Reach.

Social Media 59

Social Media Media Viral Marketing Tagging 59

Martech Advisor

DECEMBER 19, 2019

There are a few social media campaigns that go viral and make a real impact on society. Brands use the #MondayMotivation or #ThrowbackThursday hashtags to appear among trending content and to bring consistency in their posting schedule. Over 10 million posts have been shared under the hashtag so far. Use Instagram Shopping.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

SocialPilot

FEBRUARY 12, 2024

Step 3 : You can search for anything using the advanced search box by using keywords, hashtags, and the minimum number of likes, dates, etc. You can use this box to filter away tweets containing a competitor’s name or marketing hashtag. How to Do a Twitter Advanced Search Using Hashtags?

Twitter 55

Twitter Paid Search Agency Keywords Search Marketing 55

Adobe Experience Cloud Blog

OCTOBER 30, 2018

Also, it is important to note that title tags should only be around 50-60 characters long and be very relevant to the content on the page. Choose the Most Engaging #Hashtags. Instagram posts , on the other hand, see the most engagement when using 11+ hashtags. Facebook posts do better without hashtags. Get Your Meme On.

Organization 134

Organization Marketing & Strategy Marketing Strategy Word of Mouth 134

Adobe Experience Cloud Blog

JUNE 5, 2018

Focus on Hashtags. What keywords are to SEO, hashtags are to social media. Efficient use of hashtags can instantly drive more engagement on Instagram. While there’s no point in flooding your post with irrelevant hashtags, it’s almost always good to add as many relevant ones as you can on Instagram.

Sales Qualified Leads 134

Sales Qualified Leads Lead Scoring Lead Ranking Leads 134

Navigate the Channel

MAY 24, 2023

Before the launch, if your product is (almost) ready for distribution, create branded hashtags. Consider your keywords here, as they can’t conflict with your hashtags. Remember that it takes nanoseconds for a bad experience to blow up on social, but it only takes seconds for a positive experience to go viral as well.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

SocialPilot

JANUARY 21, 2024

According to a study by Social Media Today , videos generate 1200% more shares than text and images combined, marking the importance of videos in viral marketing. Engage with User-Generated Content : Encourage guests to share their experiences at your hotel on Instagram and tag your account.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Sprout Social

OCTOBER 16, 2023

They have a strong user-generated content strategy, encouraging their customers to tag them on social media. For example, the viral video below shows what happens when you’re over 40 and the party goes past 10 pm: Community management is also a large part of their strategy. AARP’s TikTok account has a dedicated Gen X following.

Brand Identity 115

Brand Identity Branding Marketing AI Social Media 115

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. You can use it across multiple online channels to keep an eye on specific keywords, phrases and hashtags. Use Smart Tags or create your own lists to find contacts. Stay on top of trends. Key features.

Marketing Budget 113

Marketing Budget Budget Programs Enterprise Management Work Management 113

Valasys

APRIL 22, 2020

Hashtag marketing is an impeccable way for marketers to improve the reach of their pieces of content and amplify their brands’ visibility to the target audience groups. However, for this to happen marketers need to execute their hashtag marketing strategies correctly. Employ Location-Based hashtags to win local audiences.

Marketing & Strategy 59

Marketing & Strategy Marketing Strategy Planning Marketing Management 59

Hubspot

SEPTEMBER 24, 2019

Use hashtags. You can have up to 30 hashtags on your posts. Hashtags categorize your posts and help users find your content -- for instance, if I'm looking for dinner recipes, a quick "#dinnerrecipe" search will show me some of the most popular posts in that category. They can't see it if you don't tag it.

Brand Identity 76

Brand Identity Branding Tagging Viral Marketing 76

Sprout Social

NOVEMBER 28, 2022

When I was a social media manager at Shedd Aquarium , nothing said “go viral” like a cute otter or penguin. If you’ve ever had a viral post, Throwback Thursdays are the perfect time to reshare it and give yourself a boost. Share an outfit of the day—or #ootd—from followers and fans who tag you in their posts and Stories.

Brand Identity 126

Brand Identity Branding FAQ Social Media 126

Buffer

MARCH 30, 2023

You can also categorize each series with hashtags making it easier to appear in searches. Vlog series Content creator Nabela Noor went viral in 2020 when she started her pockets of peace series on TikTok where she films an aesthetically pleasing glimpse into her happiest moments.

Social Media 100

Social Media Marketing AI Media Communities 100

Sprout Social

DECEMBER 5, 2022

The “It’s Corn” viral trend became a cultural touchstone for friends and strangers alike. Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. Comments and posts you’re tagged in are a great starting point. Social media can bring joy.

Social Media 140

Social Media Media Privacy Transparency 140

Sprout Social

JANUARY 26, 2021

From the skateboarding, cranberry juice and “Dreams” combo we didn’t know we needed to the #BlindingLights challenge, TikTok is where trends are born and go viral. Do this instead: Organize and tag your content by campaign so you understand how each performs individually. Tip: You can easily organize your content using tags in Sprout!

Social Media 143

Social Media Media Burn Rate Tagging 143

Optinmonster

FEBRUARY 11, 2024

Create a competition on Instagram by asking users to post content around a theme, and with a specific hashtag, and to tag your brand page. Implement Viral Marketing Campaigns Create shareable content or campaigns that encourage users to share with their networks. Examples include: Viral marketing campaigns.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Hubspot

APRIL 6, 2021

For instance, your giveaway can require each user to tag a friend in the giveaway post and make a post of their own to qualify to win. This viral video from HubSpot garnered over 760K views and shows how to take a buzzy topic, like Game of Thrones, and apply it to your brand. Use hashtags in your posts. Image Source.

Facebook 91

Facebook Social Media Viral Marketing Custom Publishing 91

Sprout Social

APRIL 4, 2023

You can add links, hashtags, tag other accounts and add location tags. You can discover the best times by looking at the analytics on your social profiles, or using Sprout Social’s viral post technology to determine the best time to post for your audience. This will depend on the platform and audience.

Marketing Strategy 116

Marketing Strategy Marketing & Strategy Planning Work Management 116

Atomic Reach

AUGUST 25, 2021

Your browser does not support the video tag. The content can range anywhere from a glimpse into their daily work routine, new products they’ve tried and loved, or their rendition of a viral dance trend with their co-workers. My Local Social was the first influencer program made by Walmart.

Social Media 52

Social Media Media Viral Marketing Transparency 52

Valasys

OCTOBER 11, 2022

It helps your content rank better, makes your posts go viral, and helps you in getting noticed. . You might fall into the spam category if you use bad grammar, plainly advertise your product or service, or even if you tag too many people. The algorithm helps you show what is best for you leaving out the rest. .

Linkedin 52

Linkedin Lead Scoring Lead Ranking CAN-SPAM 52

Optinmonster

MAY 27, 2020

Use social media hashtags and trends to find users posting content related to your brand. Tools like Google Alerts, Mention, and Awario will notify you anytime your brand is mentioned online, rather than only receiving notifications when you are directly tagged on the platform itself. Create “Can’t-Miss” Content.

Social Media 131

Social Media Paid Content Social Marketing Advertising Agencies 131

Sprout Social

DECEMBER 16, 2019

Based on this, it makes perfect sense for Crosley to encourage tagging and sharing from their customers. With their branded hashtag (#AmplifyYourStyle), that’s exactly what they do. For example, factors such as timing, post format, hashtags and captions all impact the engagement rate of any given post. Use our hashtag.

Social Media 99

Social Media Work Management Media Budget Programs 99

Hubspot

NOVEMBER 8, 2019

This was in 2014 when the Ice Bucket Challenge went viral and raised $220 million worldwide. Although every social media campaign can't reach the same viral attention as the ALS Ice Bucket Challenge, there are several things you can try to improve the results of your social media efforts. Design a viral campaign.

Social Media 52

Social Media Campaigns Media Viral Marketing 52