BenchmarkONE

OCTOBER 15, 2019

The humble pound sign of telephone yore found new life in 2007 when it was repurposed to the almighty hashtag. When incorporated with a short word or phrase, like #tacotuesday or #blessed, the hashtag is used among most major social media platforms to group individual posts into full-blown conversations. The social media juggernaut.

Social Media 60

Social Media Effectiveness Media Twitter 60

Sprout Social

APRIL 11, 2017

The answer is hashtags. The beauty of hashtags for Instagram is they make your content discoverable and increase your chances of engagement. Aside from getting mentioned by influencers , using hashtags is one of the easiest ways to grow your audience within Instagram. Why You Need to Use Hashtags. Types of Hashtags.

Paid Content 111

Paid Content Enterprise Management Communities Work Management 111

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. Strategically use hashtags to gain visibility Hashtags aren’t dead , as most people want to believe. You have to use social listening to find the most relevant hashtags for your audience.

Social Media 154

Social Media SEO Cost Per Click Media 154

Webbiquity

APRIL 19, 2022

Whether you create a Facebook group, a collection of LinkedIn friends, or a specific hashtag, the goal is to provide an outlet your partners and clients can gather around. Provide Insight with Case Studies. 54% of B2B buyers say they want to read through a case study before making a decision. Image source: Optimalworkshop.com.

Ideal Customer Profiles 334

Ideal Customer Profiles Practices Case Study Case Studies 334

Zoominfo

NOVEMBER 18, 2019

Although the #MeToo movement traces all the way back to 2006, it gained worldwide exposure in October of 2017 when the hashtag went viral on social media. . For those who are unfamiliar, the hashtag was originally used by women who experienced sexual harassment and assault in the television and film industries. Reduce turnover rates.

Studies 167

Studies Zoominfo B2B Thought Leadership Training 167

SEMrush

DECEMBER 1, 2020

We conducted research covering the most popular topics, hashtags, searched keywords in the content marketing industry. How often do you find yourself in a situation where you have to choose the best strategy for further action? We sincerely believe that a successful content marketing strategy should be backed by data.

Studies 94

Studies Content Marketing Trends Content 94

Webbiquity

JUNE 1, 2021

Studies indicate that a potential lead needs to have a minimum of seven interactions with your brand to trust you enough for a transaction. One study found that for every $1 you spend on email marketing, you earn $44. Do extensive hashtag keyword research: If your content is not searchable, it is not scalable.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Optinmonster

FEBRUARY 15, 2024

Invest in Case Studies Like OptinMonster 13. These include customer reviews, testimonials, and case studies. To explain some of the benefits of social proof, we’ll look at some statistics from recent studies on social proof and customer behavior. Show Fast-Selling Products Like Maurices 9. Their finding?

Social Marketing 114

Social Marketing Examples Peer-to-peer Case Studies 114

SocialPilot

JANUARY 21, 2024

In fact, as per a recent study by Arrivia , nearly one in three travelers seek their next vacation ideas on social media. According to a study by Social Media Today , videos generate 1200% more shares than text and images combined, marking the importance of videos in viral marketing. You can read the full case study here.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Webbiquity

DECEMBER 6, 2022

Though the entire 25-page report is worth a read, here’s a much shorter look at a few of the most important—and surprising—findings from the study. According to the the study, only 55% of B2B marketers are creating blog content. To quote the study: 90% of B2B marketers believe in and see the value in Influencer Marketing.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Online Marketing Institute

AUGUST 17, 2018

In addition, the brand invited the other popular Instagram influencers to create the hype of the brand and it also motivated their fans to share their posts with the hashtag “#MyNeoShoot and become the model of the brand. With its campaign hashtag “#LiveUnlimited?” The outcome of the campaign was 24.2% in sales of Nike.

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52

ClearVoice

SEPTEMBER 22, 2023

Leveraging Social Media and Hashtags Create unique hashtags for your brand or a specific campaign and encourage users to add them to social media posts. The hashtag could be a brand name like #Lululemon or #Peloton. Use your team to come up with fresh, fun hashtags that are unused. million followers.

User-Generated Content 96

User-Generated Content Curation Generation Marketing & Strategy 96

Webbiquity

AUGUST 24, 2021

The most popular hashtag on Instagram is #love. Again, there’s much more in the We Are Social / Hootsuite report, so check out their study to get all of their findings and insights. Instagram ads reach 140 million users in the U.S., and 31 million in the U.K. 17 of the 20 most popular Instagram accounts are celebrities.

Social Networks 294

Social Networks Stats Spyware Mobile Advertising 294

Sprout Social

MAY 26, 2022

You can also use the search bar to dig into any trending creators, videos, sounds or hashtags you run across. Consider trending and branded hashtags. Whether branded or trending (or a combo), hashtags can help your TikTok campaigns resonate with existing and new audiences. One study found that TikTok shoppers are 1.7

Campaigns 141

Campaigns Examples Design Planning 141

Sprout Social

SEPTEMBER 14, 2023

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. Showcasing customer success with case studies: Drift Sometimes, the best way to showcase your business is by highlighting the customers who have found success with your product or service. Think: Aerie’s #AerieReal. Figo’s #yesfigopets.

Marketing & Strategy 121

Marketing & Strategy Marketing Strategy Webinar Metrics Top of Funnel 121

Marketing Insider Group

JANUARY 21, 2021

Other opportunities exist if that customer participated in case studies or testimonials. Using specific hashtags in postings can be a simple way to gain attention, especially if they are very specific. Buyers often search by hashtag when they have a problem. Employee advocates should stay up to date with their customers.

Ideal Customer Profiles 299

Ideal Customer Profiles Social Media Trust Marketing Tagging 299

Marketing Insider Group

NOVEMBER 8, 2021

A 2020 Demand Gen Benchmark Study found that 51% of marketers are using data to inform their campaigns. This will give you an analysis of the topics, trends, key words, phrases, and hashtags they are discussing publicly on social media. I do understand though. This type of content analysis isn’t easy.

Buyer's Journey 347

Buyer's Journey PR Content Analysis 347

SocialPilot

FEBRUARY 21, 2024

For instance , a study reports that users on Instagram are likely to comment, like, or share a post 58 times more than users on Facebook. You need to ensure that you monitor every mention or hashtag related to your brand – the influencer you are looking for could be right in front of you! #2:

Work Management 93

Work Management Planning Advertising Agencies Marketing Management 93

Sprout Social

JULY 26, 2021

Crafting a witty Tweet, optimizing your Instagram posts with hashtags or brainstorming copy for Facebook ads may all seem like completely different tasks. Instagram Hashtags. Maximum Instagram hashtag limit. Instagram allows you to add up to 30 hashtags per post. Ideal Instagram hashtag limit.

Social Media 145

Social Media Media Ideal Customer Profiles Youtube 145

Optinmonster

FEBRUARY 19, 2024

Relevant hashtags related to your brand, product, or niche to showcase what your profile is about. You’ll see an overview score, plus a breakdown into 5 sections: message type, character count, hashtags, sentiment, and emoji. Use Hashtags Wisely According to Statista , people post about 360,000 tweets every minute.

Paid Content 94

Paid Content Lead Generation Lead Scoring Lead Ranking 94

Sprout Social

NOVEMBER 21, 2022

In this article, we’ll walk through case studies from top certified TikTok marketing agencies to show how they use TikTok to grow their clients’ brands, building a business case for more agencies to expand their services. 5 top TikTok marketing agencies (with case studies). Case study: ASO. Case study: Fantastic Furniture .

Paid Search Agency 112

Paid Search Agency Advertising Agencies Ad Agencies Work Management 112

SocialPilot

FEBRUARY 26, 2024

Recent studies show that the organic reach of your post among your connections is only 1%. This is done based on the pages, accounts, groups they follow, and the content and hashtags they share. Recent studies show that the LinkedIn algorithm favors accounts with complete and updated information and gains 40 times more opportunities.

Linkedin 83

Linkedin Tips Lead Scoring Lead Ranking 83

Act-On

NOVEMBER 7, 2023

Here’s another stat for you, just to back up these assertions: According to Curata’s 2016 Content Marketing Staffing and Tactics Study , only 21% ― about one in five ― content marketers have a specific process in place to optimize their content reuse and repurposing. Use different hashtags. Swap images, for example.

Social Media 181

Social Media Top of Funnel Media Marketing Automation Services 181

Webbiquity

JANUARY 24, 2019

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. Twitter, on the other hand, uses hashtags to measure trending topics. Using the same hashtags for Instagram and Twitter may not work well. Photo by Andy Kelly on Unsplash.

Marketing Automation Services 237

Marketing Automation Services Social Media Marketing Automation Social Marketing 237

Marketing Insider Group

OCTOBER 20, 2020

The ongoing study by Gallup found that the number of “engaged” workers, i.e. those enthusiastic about their work, is up by a whopping one point. The study confirms that organizations with highly engaged employees report higher productivity, customer retention, and up to 21% higher profitability than the competition. But is it a crisis?

Business 354

Business Work Management Correlation Cable 354

Webbiquity

JANUARY 23, 2024

First, identify the keywords and phrases associated with your brand, including your brand name, product, features unique to your product, brand slogans, hashtags, and common misspellings. A study by Bain & Co. Narrow down the most used hashtags for your brand and industry. This will help you filter trending topics.

Customer Satisfaction 149

Customer Satisfaction Social Media Advertising Benchmark Acquisitions 149

Biznology

FEBRUARY 23, 2015

Here are 15 B2B case studies. Content tactics included: executive briefs, case studies, infographics, checklists, Q and A, and Brainshark video. Do these case studies convince you of the value for content marketing for B2B businesses? The post 15 B2B case studies show how content marketing drives ROI appeared first on Biznology.

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Sprout Social

SEPTEMBER 21, 2023

Hashtags A quick hashtag search on TikTok or IG can help uncover influencers with experience working with brands. Hashtags such as #gifted or #brandambassador are solid starting points. You can find industry-specific creators with niche, product-focused hashtags like #CleanTokReview or #ConcealerReview.

Media 91

Media Viral Marketing Case Studies Youtube 91

Convince & Convert

DECEMBER 5, 2013

For Instagram, data from Sysomos shares 914,000 photos on Instagram used the hashtag #MOvember. 2 Amazing Movember Case Studies That Will Make You Grow it Back is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. According to data from Topsy , there were 1.5 Movember participants!

Case Study 136

Case Study Case Studies Studies Paid Search Agency 136

Biznology

MARCH 13, 2017

To ensure success in lead generation through Instagram, use personalized hashtags, images which highlight your product, targeted call-to-actions, and engage with your target audience. Use relevant hashtags. To further increase chances of discovery and engagement, make use multiple hashtags per image.

Lead Scoring 126

Lead Scoring Lead Ranking Advertising Agencies Paid Search Agency 126

KoMarketing Associates

JANUARY 11, 2018

As you grow, you can focus more on the finer aspects of the social platform, such as including more hashtags and even doing live broadcasts. A few other areas to think about for Instagram best practices for B2B companies include hashtags, live video, and creating Stories. Hashtags are insanely popular on Instagram.

Paid Search Agency 252

Paid Search Agency Companies B2B Broadcasting 252

KoMarketing Associates

MARCH 23, 2022

Branded Hashtags: Trigger unique emojis whenever a specific hashtag is used. According to a recent study, Twitter ads deliver a 40% higher ROI compared to other media channels. App Buttons: Add a clickable button that links directly to your app download page on App Store or Play Store. . Twitter Ads B2B Best Practices.

Twitter 229

Twitter Paid Search Agency Advertisements Advertising 229

Scoop.it

SEPTEMBER 30, 2022

By studying your blog site’s performance, you can easily discern which of your previous blogs are getting traction and which aren’t. Search using hashtags. If you want to write timely topics on your blog, track hashtags. Among these social media sites, Twitter is the most active regarding hashtags. Source: RiteTag.

Tips 84

Tips CMS Development Blogger AIO 84

SocialPilot

FEBRUARY 12, 2024

Step 3 : You can search for anything using the advanced search box by using keywords, hashtags, and the minimum number of likes, dates, etc. You can use this box to filter away tweets containing a competitor’s name or marketing hashtag. How to Do a Twitter Advanced Search Using Hashtags?

Twitter 55

Twitter Paid Search Agency Keywords Search Marketing 55

Sprout Social

OCTOBER 25, 2022

Harness the power of hashtags. Do hashtags work anymore? Every now and then a viral hot take will try to force hashtagging into an early grave. Fret not, my fellow marketers, the hashtag is alive and well. If you’re choosing relevant, brand-applicable hashtags, they’re a surefire way to increase impressions on your posts.

Brand Identity 129

Brand Identity Branding Marketing & Strategy Eye-Tracking 129

Contently

NOVEMBER 29, 2018

To help brands understand what works best on Instagram, social media analytics company Quintly conducted a study of 44,432 business profiles and over 8.9 Though a majority of posts were images, the study found that videos generate 21 percent more interactions. million posts. percent better than single images.

Studies 145

Studies Social Networks Ideal Customer Profiles User-Generated Content 145

BOP Design

APRIL 26, 2022

QuickBooks, an accounting software program aimed at small to medium-sized businesses, launched a campaign on TikTok with DJ Khaled under the hashtag #SmallBizKeys. Slack, a business communication software, uses Twitter to share helpful tips under the hashtag #SlackTips. Read more: Should My Company Use Social Media? QuickBooks.

Social Media 99

Social Media Work Management Campaigns Marketing Management 99