ClearVoice

DECEMBER 26, 2019

Some brands have utilized hashtag holidays to connect with their audience and it’s worked exceptionally well with sparking discussion and brand loyalty. So, go ahead, download our hashtag calendar and proactively build content with the days that resonate with you, your brand, and your clients most. Or, you can browse our roundup below.

Social Media 52

Social Media Media Ideal Customer Profiles Work Management 52

KoMarketing Associates

SEPTEMBER 8, 2021

Ascend2 recently published “The Outlook on Performance Marketing” report, and statistics showed that most marketers (33%) intend on allocating the majority of their budget toward social in the year ahead. Social listening (62%), hashtags (48%) and live video (46%) were all cited as strategies used by marketing teams.

Allocation 197

Allocation Social Media Social Marketing Media 197

Hubspot

JUNE 5, 2018

Recently, we analyzed millions of tweets and found that some Twitter hashtags correlate with a 1,065% increase in engagement -- clearly, hashtags still matter in 2018. More specifically, we found tweets with no hashtags averaged 1.7 Tweets that included #ico, the most popular hashtag, had an average of 19.8 crowdfunding.

Twitter 78

Twitter Lead Scoring Lead Ranking Correlation 78

Webbiquity

AUGUST 24, 2021

Facebook Facts and Statistics. The most popular hashtag on Instagram is #love. This third and final post in the series presents 37 (actually 40, counting the three above) more intriguing and actionable stats and facts pulled from that research. Facebook advertising reaches 2.18 Instagram ads reach 140 million users in the U.S.,

Social Networks 294

Social Networks Stats Spyware Mobile Advertising 294

Buffer

JUNE 10, 2019

We hope these statistics and facts will arm you with the knowledge you need to build an even stronger social media strategy. Social media statistics and facts, overall. Our first grouping of social media statistics is very meta: it’s about the state of social media itself. Facebook demographic statistics. Facebook — 2.4

Social Media 76

Social Media Statistics Media Stats 76

Marketing Insider Group

JANUARY 21, 2021

The short answer is yes, based on these statistics: Employees in social employee advocacy programs organically grow their network by 10 percent or more each year. Using specific hashtags in postings can be a simple way to gain attention, especially if they are very specific. Buyers often search by hashtag when they have a problem.

Ideal Customer Profiles 305

Ideal Customer Profiles Social Media Trust Marketing Tagging 305

Webbiquity

MARCH 7, 2019

Hashtags are the savvy social media marketer’s best friend, helping you track social interactions, expand your reach, and monitor real-time engagement at an event. Create your event hashtag early on to avoid a last-minute slapdash fail; you don’t want to attract viral fame for the wrong reasons! The statistics are disheartening.

Social Media 202

Social Media Promotion Creativity Media 202

Sprout Social

MAY 26, 2022

The following list of statistics highlights some of the many implications of TikTok’s meteoric rise in popularity and why brands are increasingly jumping on the proverbial bandwagon. You can also use the search bar to dig into any trending creators, videos, sounds or hashtags you run across. Consider trending and branded hashtags.

Campaigns 141

Campaigns Examples Design Planning 141

Brandwatch Marketing

JULY 6, 2022

With a Hootsuite account, you can launch marketing campaigns, schedule posts in advance, identify and grow audiences on Twitter, create custom Twitter reports, track hashtags, mentions, Twitter lists and much more. You guessed it, TweetStats provides statistics for your Twitter usage. 3) Buffer – Distribute your Tweets.

Twitter 139

Twitter Analytics Tools Best Practices 139

Zoominfo

JUNE 7, 2018

Consider these statistics: 85% of users find visual UGC to be more influential than content made by brands directly ( source ). Here are a few ways to leverage UGC for Instagram success: Create and promote a branded hashtag: Come up with a branded hashtag that users can tag their Instagram posts with.

B2B Marketing 178

B2B Marketing B2B Work Management Marketing Management 178

DAGMAR Marketing

JANUARY 14, 2022

Below are critical statistics from HubSpot that marketers and advertisers should know about advertising on TikTok: There are over 120,768,500 TikTok users in the United States Around 43 percent of TikTok users are aged 18-24 TikTok has over 1 billion monthly users worldwide. Branded Hashtag Challenge Ads. In-Feed Ads.

Cost Per Thousand 98

Cost Per Thousand Paid Search Agency Cost Per Click Ads 98

Biznology

MARCH 13, 2017

To ensure success in lead generation through Instagram, use personalized hashtags, images which highlight your product, targeted call-to-actions, and engage with your target audience. Use relevant hashtags. To further increase chances of discovery and engagement, make use multiple hashtags per image.

Lead Scoring 126

Lead Scoring Lead Ranking Advertising Agencies Paid Search Agency 126

KoMarketing Associates

APRIL 23, 2019

If you don’t, create them and then look at how that audience typically uses social media based on statistics and your own experience with your audience. What Is My Hashtag Strategy? Hashtags are used regularly on Twitter and Instagram, but LinkedIn has also stepped up the options that are available with hashtags.

Paid Content 141

Paid Content Social Media Media B2B 141

Golden Spiral

SEPTEMBER 10, 2021

Hashtag Wisely. While many have tried to disprove this statistic pointing to everything from Google Analytics to Netflix binges, let’s be honest with each other—we all prefer short posts. Do you have a key statistic that will bring clarity? Hashtag Wisely. Include two or three hashtags. Always Use a Visual.

Linkedin 62

Linkedin Marketing AI Lock-In Burn Rate 62

Top Rank Marketing

DECEMBER 20, 2023

These are just a few statistics to get you to start considering this channel for your social media content calendar. Tip: previously it was a best practice to add hashtags on Pinterest, however doing so is no longer needed. It’s time to give Pinterest a second look. Over 450 million active users is no small number.

Paid Content 114

Paid Content Search Marketing Promotion Advertising Agencies 114

Brandwatch Marketing

NOVEMBER 8, 2023

It’s a great tool for scheduling tweets and monitoring your interactions and messages, as well as tracking hashtags and managing multiple accounts. Twitonomy shows you details of your Twitter lists, followers and followings, your most popular Tweets, engagement statistics and much more. There is a web app, chrome ap, or mac app.

Social Media 98

Social Media Tools Media Lead Scoring 98

Brandwatch Marketing

JULY 4, 2022

You can see what your top posts are, most used hashtags and tagged accounts, plus general stats on your number of posts, and followers. Hashtags are given the same treatment, plotted on a scatter graph to compare the most likes and comments per post. Social Bakers offer a free Instagram analytics tool. Measuring beyond the basics.

Analytics 95

Analytics Tools Best Practices Tagging 95

SmartBug Media

MAY 21, 2020

For each post, pull out the thesis and three main points that support that thesis, as well as any compelling quotes or statistics. Write two or three short-and-sweet social media posts for each network (more on recommended post lengths, hashtags, and tone for each network below). And don’t forget the hashtags!

Social Media 71

Social Media Media Tips Buyer Personas 71

Top Rank Marketing

SEPTEMBER 20, 2023

We hope to see you either in-person or virtually at the exciting Content Marketing World 2023 conference, and be sure to follow us on Twitter at @TopRank for real-time updates during the conference using the #CMWorld hashtag. LinkedIn and NetLine are TopRank Marketing clients.

B2B Marketing 133

B2B Marketing Enterprise Management Content Marketing VALS 133

Bannerflow

MAY 12, 2023

Content Information The TikTok algorithm scrutinises essential content attributes such as captions, sounds, hashtags, effects, and trending topics from your previous engagements. Harness the right hashtags to bolster visibility and establish trust with your desired audience.

Viral Marketing 52

Viral Marketing Trends Curation Communities 52

Adobe Experience Cloud Blog

OCTOBER 30, 2018

Statistics show that users tend to share more positive posts than negative ones. Choose the Most Engaging #Hashtags. According to data from Buffer , Hashtags affect engagement differently depending on the social network: Twitter posts with one hashtag generate 21% more engagements than tweets with three or more.

Organization 134

Organization Marketing & Strategy Marketing Strategy Word of Mouth 134

Brandwatch Marketing

JUNE 15, 2022

It’s a great tool for scheduling tweets and monitoring your interactions and messages, as well as tracking hashtags and managing multiple accounts. Twitonomy shows you details of your Twitter lists, followers and followings, your most popular Tweets, engagement statistics and much more. There is a web app, chrome ap, or mac app.

Social Media 144

Social Media Tools Media Lead Scoring 144

Biznology

JUNE 7, 2017

Unfortunately, it’s easy to take advantage of an inappropriate hashtag because you don’t know its origins or to accidentally use insulting imagery in an advertisement. People don’t trust unsubstantiated claims, especially when they involve statistics and numbers. Insensitive Content. Text-Speak Content.

Content 144

Content Transparency Custom Publishing Statistics 144

Martech

JUNE 15, 2023

One of the ways the Beeyond Media platform achieves precise targeting while maintaining consumer privacy is by using synthetic population generation, a method used in computational modeling to create a statistically representative population for a given area.

Paid Search Agency 119

Paid Search Agency Optimization Ads Mobile Advertising 119

Digilant

AUGUST 18, 2022

To better understand the behavioral, social, demographic, and occupational statistics of your audience, start by conducting a deep dive into your organic post followers. Be sure to make use of hashtags on Instagram: They’re essential. Use your current followers to target new ones. Pinterest: Travel imagery is all over Pinterest.

Paid Social Agency 98

Paid Social Agency Social Media Advertisements Advertising 98

Sprout Social

NOVEMBER 10, 2022

Hashtags and keywords. Offer a few branded hashtags. Use a branded hashtag. Hashtags, sparingly. Include a branded hashtag. Give relevant statistics and details about the organization. What to include: Social proof. Links using a link in bio tool. Links to other Instagram accounts, if applicable (e.g.

Social Media 91

Social Media Brand Identity Branding Media 91

Oktopost

JANUARY 5, 2021

We are all familiar with such statistics from people much smarter than I am, the likes of CEB, Forrester and Gartner. Some more interesting statistics: of the 7.81 Statistically, social media is the third largest engagement channel outside of the corporate website and email. billion, are active social media users.

Buyer Personas 131

Buyer Personas Top of Funnel Enterprise Management Marketing Budget 131

Hubspot

OCTOBER 10, 2020

Take the time to monitor your audience statistics, and update your personas accordingly. Hand-in-hand with writing better captions is using quality hashtags — Instagram was built on them, after all. If you’re unfamiliar with hashtags, here’s a summary. Captions can hold up to 30 hashtags per post, but there must be a balance.

Lead Scoring 101

Lead Scoring Lead Ranking Advertising Agencies Click Rate 101

Adobe Experience Cloud Blog

JUNE 5, 2018

Focus on Hashtags. What keywords are to SEO, hashtags are to social media. Efficient use of hashtags can instantly drive more engagement on Instagram. While there’s no point in flooding your post with irrelevant hashtags, it’s almost always good to add as many relevant ones as you can on Instagram.

Sales Qualified Leads 134

Sales Qualified Leads Lead Scoring Lead Ranking Leads 134

Sprout Social

MAY 9, 2023

Automation AI-driven smart automation empowers social media managers and customer service teams to improve operational efficiency through lexical and statistical-based triggers that drive intelligent workflows. This leads to stronger connections and loyalty that stimulate your sales. Let’s get to know these technologies better.

Marketing AI 131

Marketing AI Lead Ranking Paid Search Agency Marketing Management 131

Optinmonster

MAY 10, 2023

Let’s look at some FOMO statistics , as that’ll help you understand why FOMO marketing campaigns are so effective, especially with certain demographics. With Smash Balloon’s Instagram Feed Pro , you can easily embed an Instagram hashtag feed anywhere on your site to showcase UGC. Why Use FOMO Marketing?

Examples 108

Examples Urgency Marketing Planning Trigger Marketing 108

Zoominfo

APRIL 10, 2018

Although social media tools have made this easier—with features like post scheduling, conversation monitoring, and hashtag tracking—some aspects of social selling can’t be pre-planned. For your next posts, try using a statistic, a quote from the article, or a catchy tag line.

Social Media 188

Social Media Media Zoominfo Ideal Customer Profiles 188

Buffer

NOVEMBER 24, 2020

Our team developed an in-house statistical model to predict your reach potential on Instagram according to your previous posts and your follower activity. Hashtag analytics for first comments While we had hashtag analytics for Instagram posts for a long time, we were not able to analyze the hashtags in the comments.

Linkedin 98

Linkedin Analytics Work Management Ad Frequency 98

Meerkat Marketing

JANUARY 13, 2021

Use Targeted Hashtags. Hashtags are still one of the best ways to grow an organic Instagram following for your account. That is no secret but so many marketers and businesses still don’t get it right with what hashtags to use. You need to use targeted hashtags as opposed to the most popular hashtags.

Allocation 76

Allocation Demographics Social Media User-Generated Content 76

Sprout Social

OCTOBER 22, 2019

Here, you can see some vital statistics about your existing followers including their age range, gender and location. Leverage the right hashtags. The right hashtags can get you in front of the right audience. This also means that they would use or follow hashtags relevant to the industry. Use location tagging.

Buyer Personas 95

Buyer Personas Tagging Demographics Advertising Agencies 95

Valasys

JULY 20, 2020

Hashtags perform the massive scope and engagements to several brands over promotions on social platforms. B2B marketers can lead trending campaigns using existing popular hashtags of other ads, or brands can craft a unique hashtag for their product ads; a good hashtag strategy will massively drive brand visibility.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

Contently

OCTOBER 4, 2018

According to 2017 statistics from Pew Research Institute , most LinkedIn users are between 30 and 49 years old, and most are college graduates living in urban areas. Although Instagram is still working out the kinks of paid promotion, the platform is arguably the most friendly to hashtagging.

Advertising Channels 167

Advertising Channels Marketing AI Brand Identity Branding 167