A guide to getting started on using hashtags on LinkedIn


LinkedIn wants you to start using hashtags and I think it’s about time. For platforms, like Twitter and Instagram , hashtags are an essential ingredient to the social posting recipe. Hashtags are an easy way to do just that. What exactly are hashtags?

How can you start using hashtags effectively on LinkedIn?


Using hashtags on LinkedIn is one of those trends, and here’s how you can use them to your advantage. Weave hashtags into your LinkedIn profile, especially your summary and/or headline. Start using hashtags in your status updates.

How to Use Hashtags on Twitter, Instagram, Facebook and LinkedIn


Silicon Valley product designer Chris Messina invented the now ubiquitous hashtag when he was searching for a way to organize the fast-moving Twitter stream. The Twittersphere realized the power of the hashtag when people started adding #sandiegofire to their tweets about a San Diego fire.

An Extension of Your Brand: Creating an Authentic Company Hashtag


What’s in a hashtag? What’s more, a staggering 590 million business people have LinkedIn profiles. Done right, a company hashtag can dramatically increase social media engagement and brand awareness. Believe it or not, creating the perfect company hashtag.

A complete calendar of hashtag holidays for 2019

Sprout Social

There are hundreds of national, international and world hashtag holidays. From #NationalPancakeDay to #WorldBrailleDay, it’s clear that consumers want to connect with other people and brands around their shared interests, and hashtag holidays serve as opportunity to do that. Our list includes a combination of celebrated & industry-specific hashtag holidays, as well as a few atypical options. Step 1: Choose relevant hashtags. Hashtags and brand.

5 Things Machiavelli Would Do With His Competitors’ Twitter Profiles

KoMarketing Associates

One such location is in your competitors’ Twitter profiles. In this post, I’ve put together a list of 5 key things that Machiavelli would do with his competitors’ Twitter profiles, to unravel the competition and use it to his own advantage. Analyze & Monitor Hashtags.

SXSW Preview: Social Technologies and the Universal Customer Profile

Modern Marketing

How did the hashtag become a foundational symbol on Twitter? - Let me focus on one related point in particular: As they evolve, social technologies will expand our definition of the universal customer profile.

9 Examples of Outstanding B2B Weibo Profiles

KoMarketing Associates

How can B2B marketers create an effective Weibo profile and engage with the right audience? This post explores the necessary elements to an impactful B2B Weibo profile and highlights B2B companies doing it right. Fundamental Elements of a Weibo Profile. In my previous post, I described the seven steps to create a B2B Weibo profile for your company. Attractive visual elements for profile image, header image, and background. Tags of the Weibo profile.

Social Media for Accountants: Likes, tweets and hashtags…Oh my!

Hinge Marketing

Potential candidates will learn about you and your firm through your social media profiles and content and you can learn about them and better assess if they are the right fit. To many, the mysteries of building a social media network can be scary.

Marie Kondo-ing Your LinkedIn: The LinkedIn Audit Blueprint to Help Your Profile Shine


And one of the best routes to that dream job is having a dreamy LinkedIn profile ! We’ll provide many different ways to optimize your LinkedIn profile and boost your presence – and the presence of your brand – so that you can shine. Choose an ideal profile photo.

3 Case Studies Profiled at Social Fresh West

Modern Marketing

Here are three case study examples profiled at the conference for their social best practice takeaways: HP and the Power of Social Listening. For more takeaways from Social Fresh, follow the event discussion on Twitter with the hashtag #SocialFresh.

How to use Instagram marketing to get new leads for your business


To ensure success in lead generation through Instagram, use personalized hashtags, images which highlight your product, targeted call-to-actions, and engage with your target audience. Use relevant hashtags.

6 types of content your readers hate


When creating content for your blog, social media profiles, email subscribers, and other purposes, you don’t want to irritate your readers. Unfortunately, some types of content can send readers running in the other direction, especially if you haven’t yet earned their loyalty.

Three Creative Ways to Use Social Media to Promote your Event


77% of all Americans have at least one social media profile. Hashtags are the savvy social media marketer’s best friend, helping you track social interactions, expand your reach, and monitor real-time engagement at an event. Guest post by Rosemary McKee.

6 Steps to Creating a Successful Instagram Marketing Strategy


Use Relevant Hashtags. On Instagram, hashtags act as keywords which help users find the content and brands they are looking for. Hashtags allow your Instagram posts to be seen by more people and to gain new followers and potential customers. Guest post by Jill Phillips.

Why & How to Switch to an Instagram Business Profile

Sprout Social

Ever since announcing Instagram Business Profiles in 2016, brands have asked, “should I switch to an Instagram Business Profile or keep my personal account?” In fact, there are over 25 million business profiles connected at the moment. However, some brands are on the fence because they’re concerned about how it will affect their profile and whether or not they’ll see a drop in engagement after switching. Beef Up Your Instagram Profile.

The Anatomy of a Perfect Instagram Profile


And it all starts with your Instagram profile. The best Instagram profiles have a few things in common, including easily identifiable usernames, a recognizable photo, an informative yet delightful bio, a link to a relevant landing page or campaign, some beautiful photos, and more.

ManageFlitter is my favorite follow/unfollow Twitter tool


I suggested that nobody offered a web service that allowed Twitter marketers to simply and easily follow other Twitter accounts based not on keywords or hashtags or location or popularity but based simply on Twitter handles.

[Ebook] Introducing Our Big Social Media Brand Profile Lookbook Spring/Summer

Modern B2B Marketing

And be sure to check out our Big Social Media Brand Profile Lookbook for some fantastic examples of social visuals. Cover Photos: On Facebook, the cover photo sits at the top of your company profile page and rests behind your logo as a backdrop.

Back to Basics: 6 Quick Social Media Marketing Tips

Modern Marketing

So you’ve set up your Facebook page, Google+ page, and your Twitter profile…now what? 2) Hashtags are your friend and your enemy. Using hashtags on Twitter is a great way explain the topic you are tweeting about (i.e. However, there IS such a thing as too many hashtags.

5 Engaging, Daily Hashtag Topics to Follow on Twitter


Hashtags (#) make it easy to create and engage in discussion anytime, anywhere, and on just about anything. Music Monday and Follow Friday are widely popular hashtag topics across the Twitterverse, but what about other daily conversations? Tweet the hashtag to share your marketing tips!

How to Use Hashtags on Twitter: A Simple Guide for Marketers


Every time we host live webinars (and as this long list suggests , that is quite often), quite a few attendees get confused about what to do with the hashtag we provide. What is a hashtag? A Twitter hashtag is simply a keyword phrase, spelled out without spaces, with a pound sign (#) in front of it. For example, #inboundchat and #ILoveChocolate are both hashtags. What does a hashtag do? How do you create a hashtag?

Facebook Works on Incorporating the Hashtag, and Other Marketing Stories of the Week


Facebook has quietly updated the guidelines for their cover photos to allow businesses to use calls-to-action on their profiles. Facebook Working on Incorporating the Hashtag, From The Wall Street Journal.

20 More of the Best Social Media Marketing Guides and Tips of 2013


Image Size Cheat Sheets for Social Media Profiles. In this brief but bookmark-worthy social media sizes design chart post, Jason Fox lays out the design specs and image size requirements for graphically optimizing profiles on Twitter, Facebook, LinkedIn, Google+ and YouTube.

10 Must-See Marketing Takeaways From AdExchanger Industry Preview 2014

Modern Marketing

Understanding how to develop a universal customer profile is critical to delivering on the promise of relevance and value. Follow the event discussion on Twitter with the hashtag #IP2014 for more pearls of Digital Marketing wisdom. .

Customer Obsession at the Core of Oracle Eloqua’s New Multichannel Marketing Enhancements

Modern Marketing

By bringing external data into Eloqua, modern marketers can expand their prospect and customer profiles to include activities relevant to digital assets, and track any customer activity through earned, owned, and paid media,” noted John Stetic, VP Products. Oracle Eloqua Profiler.

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Set Up Your Corporate Twitter to Bring in Qualified Sales Leads

Sales Intelligence View

A simple Twitter search for key terms will give 4 or 5 relevant profiles. Your profile should provide valuable content to your audience, but just tweeting overarching corporate messages misses a huge opportunity. Everyone knows that people manage Twitter profiles.

6 Instagram Trends Marketers Should Know

Sprout Social

An Instagram trend typically captures the same sentiment or style as many others, but is often influenced by high-profile users. In fact, a lot of trends can be determined by doing hashtag research.

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How to Use LinkedIn as a Brand Publishing Platform

Content Marketing Institute

If you did, you’re in the same camp as many LinkedIn users who think of their LinkedIn profile as their online resume. You keep your profiles polished and attractive. The strategies apply to LinkedIn posts to personal profiles. Add hashtags for discoverability.

10 Questions You Need to Answer with a B2B Social Media Audit

KoMarketing Associates

According to marketing expert Jeff Bullas , 93 percent of B2B buyers think businesses should have social media profiles and 81 percent of B2B companies have some sort of profile or account on social media. What Is My Hashtag Strategy?

Instagram Marketing: 4 Features You Should Be Using [Examples]

Content Marketing Institute

Successful content marketers on this social platform tailor their content to take advantage of the channel’s strengths, from hashtags and Stories to advertising and live video. Powerful hashtags. You can use two types of hashtags in your Instagram campaigns – branded or community.

How to Get (Real!) Followers on Social Media in 2019


Promote your profile on all of your “owned” channels. Let’s cover this in detail for three of the primary sources “owned” channels: First, you can promote your social profile on your blog. Second, you can promote your social profile on your website.

A Couple Of Social Media Tips For Recruitment

Altitude Branding

Your Agency Profile Pages Should Be Properly Optimized. As a result, your company’s social profile will most likely be viewed and you should make sure that it is updated and is a true representation of your agency. Hashtag Research For Twitter Use.

How to Add a Link to Your Instagram Bio


Until recently, Instagram didn't give you a ton of space to brand your profile with hashtags and profile handles -- you could only link to their respective pages in photo captions. Visit your profile by tapping the person icon on the bottom right.

How to Publish Your B2B Content on LinkedIn

B2B PR Sense

It beefs up your profile. Add Hashtags. If you've been around social media for any given amount of time, you know the power of hashtags -- when you hashtag your article, your article will come up anytime that someone searches for that hashtag.

Content Promotion Strategies: How to Supercharge Your Content

B2B PR Sense

Another aspect of social media success is your profile. It's no sense having amazing content if your profile doesn't support it. An ideal social media profile includes high-quality images, all your information in the right place, and a company bio that showcases your company culture.

The 32 Best Twitter Marketing Tools


A powerful multi-purpose Twitter tool that enables you to monitor your personal/brand mentions, retweets, relevant keywords, and hashtags; track competitor mentions and compare performance; switch between multiple Twitter accounts; and report on results. It’s not nonsense hashtags.