A guide to getting started on using hashtags on LinkedIn


LinkedIn wants you to start using hashtags and I think it’s about time. For platforms, like Twitter and Instagram , hashtags are an essential ingredient to the social posting recipe. Hashtags are an easy way to do just that. What exactly are hashtags?

How can you start using hashtags effectively on LinkedIn?


Using hashtags on LinkedIn is one of those trends, and here’s how you can use them to your advantage. Weave hashtags into your LinkedIn profile, especially your summary and/or headline. Start using hashtags in your status updates.

How to Use Hashtags on Twitter, Instagram, Facebook and LinkedIn


Silicon Valley product designer Chris Messina invented the now ubiquitous hashtag when he was searching for a way to organize the fast-moving Twitter stream. The Twittersphere realized the power of the hashtag when people started adding #sandiegofire to their tweets about a San Diego fire.

An Extension of Your Brand: Creating an Authentic Company Hashtag


What’s in a hashtag? What’s more, a staggering 590 million business people have LinkedIn profiles. Done right, a company hashtag can dramatically increase social media engagement and brand awareness. Believe it or not, creating the perfect company hashtag.

A complete calendar of hashtag holidays for 2019

Sprout Social

There are hundreds of national, international and world hashtag holidays. From #NationalPancakeDay to #WorldBrailleDay, it’s clear that consumers want to connect with other people and brands around their shared interests, and hashtag holidays serve as opportunity to do that. Our list includes a combination of celebrated & industry-specific hashtag holidays, as well as a few atypical options. Step 1: Choose relevant hashtags. Hashtags and brand.

9 Examples of Outstanding B2B Weibo Profiles

KoMarketing Associates

How can B2B marketers create an effective Weibo profile and engage with the right audience? This post explores the necessary elements to an impactful B2B Weibo profile and highlights B2B companies doing it right. Fundamental Elements of a Weibo Profile. In my previous post, I described the seven steps to create a B2B Weibo profile for your company. Attractive visual elements for profile image, header image, and background. Tags of the Weibo profile.

12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

Nowadays, Twitter, its tweets, and hashtags seem to be everywhere around us. If you think we missed a notable profile, feel free to let us know in the comments section. Twitter Profile : @Intel. Twitter Profile : @Cisco. Twitter Profile: @Forrester.

SXSW Preview: Social Technologies and the Universal Customer Profile

Modern Marketing

How did the hashtag become a foundational symbol on Twitter? - Let me focus on one related point in particular: As they evolve, social technologies will expand our definition of the universal customer profile.

3 Case Studies Profiled at Social Fresh West

Modern Marketing

Here are three case study examples profiled at the conference for their social best practice takeaways: HP and the Power of Social Listening. For more takeaways from Social Fresh, follow the event discussion on Twitter with the hashtag #SocialFresh.

Three Creative Ways to Use Social Media to Promote your Event


77% of all Americans have at least one social media profile. Hashtags are the savvy social media marketer’s best friend, helping you track social interactions, expand your reach, and monitor real-time engagement at an event. Guest post by Rosemary McKee.

How to use Instagram marketing to get new leads for your business


To ensure success in lead generation through Instagram, use personalized hashtags, images which highlight your product, targeted call-to-actions, and engage with your target audience. Use relevant hashtags.

6 types of content your readers hate


When creating content for your blog, social media profiles, email subscribers, and other purposes, you don’t want to irritate your readers. Unfortunately, some types of content can send readers running in the other direction, especially if you haven’t yet earned their loyalty.

6 Steps to Creating a Successful Instagram Marketing Strategy


Use Relevant Hashtags. On Instagram, hashtags act as keywords which help users find the content and brands they are looking for. Hashtags allow your Instagram posts to be seen by more people and to gain new followers and potential customers. Guest post by Jill Phillips.

Why & How to Switch to an Instagram Business Profile

Sprout Social

Ever since announcing Instagram Business Profiles in 2016, brands have asked, “should I switch to an Instagram Business Profile or keep my personal account?” In fact, there are over 25 million business profiles connected at the moment. However, some brands are on the fence because they’re concerned about how it will affect their profile and whether or not they’ll see a drop in engagement after switching. Beef Up Your Instagram Profile.

The Anatomy of a Perfect Instagram Profile


And it all starts with your Instagram profile. The best Instagram profiles have a few things in common, including easily identifiable usernames, a recognizable photo, an informative yet delightful bio, a link to a relevant landing page or campaign, some beautiful photos, and more.

Social Media for Accountants: Likes, tweets and hashtags…Oh my!

Hinge Marketing

Potential candidates will learn about you and your firm through your social media profiles and content and you can learn about them and better assess if they are the right fit. To many, the mysteries of building a social media network can be scary.

5 Engaging, Daily Hashtag Topics to Follow on Twitter


Hashtags (#) make it easy to create and engage in discussion anytime, anywhere, and on just about anything. Music Monday and Follow Friday are widely popular hashtag topics across the Twitterverse, but what about other daily conversations? Tweet the hashtag to share your marketing tips!

Facebook Works on Incorporating the Hashtag, and Other Marketing Stories of the Week


Facebook has quietly updated the guidelines for their cover photos to allow businesses to use calls-to-action on their profiles. Facebook Working on Incorporating the Hashtag, From The Wall Street Journal.

ManageFlitter is my favorite follow/unfollow Twitter tool


I suggested that nobody offered a web service that allowed Twitter marketers to simply and easily follow other Twitter accounts based not on keywords or hashtags or location or popularity but based simply on Twitter handles.

How to Use Hashtags on Twitter: A Simple Guide for Marketers


Every time we host live webinars (and as this long list suggests , that is quite often), quite a few attendees get confused about what to do with the hashtag we provide. What is a hashtag? A Twitter hashtag is simply a keyword phrase, spelled out without spaces, with a pound sign (#) in front of it. For example, #inboundchat and #ILoveChocolate are both hashtags. What does a hashtag do? How do you create a hashtag?

[Ebook] Introducing Our Big Social Media Brand Profile Lookbook Spring/Summer

Modern B2B Marketing

And be sure to check out our Big Social Media Brand Profile Lookbook for some fantastic examples of social visuals. Cover Photos: On Facebook, the cover photo sits at the top of your company profile page and rests behind your logo as a backdrop.

Back to Basics: 6 Quick Social Media Marketing Tips

Modern Marketing

So you’ve set up your Facebook page, Google+ page, and your Twitter profile…now what? 2) Hashtags are your friend and your enemy. Using hashtags on Twitter is a great way explain the topic you are tweeting about (i.e. However, there IS such a thing as too many hashtags.

20 More of the Best Social Media Marketing Guides and Tips of 2013


Image Size Cheat Sheets for Social Media Profiles. In this brief but bookmark-worthy social media sizes design chart post, Jason Fox lays out the design specs and image size requirements for graphically optimizing profiles on Twitter, Facebook, LinkedIn, Google+ and YouTube.

Customer Obsession at the Core of Oracle Eloqua’s New Multichannel Marketing Enhancements

Modern Marketing

By bringing external data into Eloqua, modern marketers can expand their prospect and customer profiles to include activities relevant to digital assets, and track any customer activity through earned, owned, and paid media,” noted John Stetic, VP Products. Oracle Eloqua Profiler.

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10 Must-See Marketing Takeaways From AdExchanger Industry Preview 2014

Modern Marketing

Understanding how to develop a universal customer profile is critical to delivering on the promise of relevance and value. Follow the event discussion on Twitter with the hashtag #IP2014 for more pearls of Digital Marketing wisdom. .

Set Up Your Corporate Twitter to Bring in Qualified Sales Leads

Sales Intelligence View

A simple Twitter search for key terms will give 4 or 5 relevant profiles. Your profile should provide valuable content to your audience, but just tweeting overarching corporate messages misses a huge opportunity. Everyone knows that people manage Twitter profiles.

6 Instagram Trends Marketers Should Know

Sprout Social

An Instagram trend typically captures the same sentiment or style as many others, but is often influenced by high-profile users. In fact, a lot of trends can be determined by doing hashtag research.

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How to Add a Link to Your Instagram Bio


Until recently, Instagram didn't give you a ton of space to brand your profile with hashtags and profile handles -- you could only link to their respective pages in photo captions. Visit your profile by tapping the person icon on the bottom right.

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How to Use LinkedIn as a Brand Publishing Platform

Content Marketing Institute

If you did, you’re in the same camp as many LinkedIn users who think of their LinkedIn profile as their online resume. You keep your profiles polished and attractive. The strategies apply to LinkedIn posts to personal profiles. Add hashtags for discoverability.

Four Surefire Ways to Grow Your Instagram


Here are four essential tips for businesses to get started on Instagram: Fine-tune your profile. It is best to use your company logo as your profile photo so people can recognize your brand. There is plenty of room for creativity in terms of crafting your profile bio. Hashtags.

Instagram Marketing: 4 Features You Should Be Using [Examples]

Content Marketing Institute

Successful content marketers on this social platform tailor their content to take advantage of the channel’s strengths, from hashtags and Stories to advertising and live video. Powerful hashtags. You can use two types of hashtags in your Instagram campaigns – branded or community.

8 Social Media Tools to Get Your Content Buzzing Across Networks

KoMarketing Associates

FollowerWonk is a product developed by Moz that allows users to search Twitter profiles or bios to help identify influencers by a specific keyword or keyword phrase. Users can enter a keyword or hashtag in the query box and it’ll return a breakdown of influencers (based on retweets).

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How to Publish Your B2B Content on LinkedIn

B2B PR Sense

It beefs up your profile. Add Hashtags. If you've been around social media for any given amount of time, you know the power of hashtags -- when you hashtag your article, your article will come up anytime that someone searches for that hashtag.

The 32 Best Twitter Marketing Tools


A powerful multi-purpose Twitter tool that enables you to monitor your personal/brand mentions, retweets, relevant keywords, and hashtags; track competitor mentions and compare performance; switch between multiple Twitter accounts; and report on results. It’s not nonsense hashtags.

Twitter: How to Break Through the Noise and Reach Your Audience

KoMarketing Associates

The mapping out of your editorial calendar, upcoming news and events for promotion, and industry topics is crucial in keeping your profile fresh and engaging. Another way to reach your audience and to find the audience that matters – is hashtags. Hashtag use on Twitter allows brands to be seen by users outside of their own following. Below is a query of the hashtaghashtag” (keeping it original). There are 500 million tweets sent each day.

Everything We've Discovered About Instagram's Secret Shadowban


When you're trying to grow a following on Instagram, you depend on hashtags and engagement to expand your audience and reach. If you feel like your posts are receiving fewer likes and comments, or aren't appearing for certain hashtags, you might be shadowbanned. You use broken hashtags.

Search: Moving Beyond Your Website in 2013

KoMarketing Associates

Aside from just having a profile set up and running, marketers need to take the next step: Hashtags. While hashtags are best known for being used in Twitter, Google+ recently improved its hashtag functionality, and Facebook has been talking about adding them for some time.

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10 Social Media and Public Relations Tactics You Need to Know

B2B PR Sense

How to prepare your social media profile to use for public relations. How to Make Your Social Media Profile Into a Public Relations Magnet. Fill Out Your Profile. Whether you're on LinkedIn or Facebook, a profile is essential to your social media strategy.

Six Stellar Twitter Tools and Reviews


3 Very Useful Twitter Hashtag Analytics Tools by Razor Social. At last check, the site worked well for capturing individual Twitter feeds, but hashtag support was temporarily out of order.

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Should You Let a Bot Manage Your Instagram Account?


The Profiles. The experiment featured two identical profiles where I branded myself as a digital nomad. After setting up two Instagram profiles, we set the following parameters around the experiment: Each account contained the same profile description.