Strategic-IC

NOVEMBER 25, 2020

When the Sales and Marketing teams are looking at the same metrics and trying to hit the same North Star, lots of other pieces of ABM fall into place - Samantha Mayer, SMB and Pardot Growth Marketing, Salesforce Pardot. Form a joint team that works on Account-based Marketing programs. So what’s to be done?

Account Based Marketing 62

Account Based Marketing Ideal Customer Profiles ABM Work Management 62

Strategic-IC

NOVEMBER 25, 2020

When the Sales and Marketing teams are looking at the same metrics and trying to hit the same North Star, lots of other pieces of ABM fall into place - Samantha Mayer, SMB and Pardot Growth Marketing, Salesforce Pardot. Form a joint team that works on Account-based Marketing programs. So what’s to be done?

Account Based Marketing 62

Account Based Marketing Ideal Customer Profiles ABM Work Management 62

B2B Digital Marketer

APRIL 29, 2021

Growth marketing is all about using technology and experimentation to develop a marketing strategy that is tailored-fit to the right audience. With the abundance of tools and information today, growth marketing has become the new way of doing marketing. But what exactly is growth marketing?

Marketing AI 52

Marketing AI Planning Growth Marketing Marketing Plans 52

Kevin Indig

JUNE 26, 2023

This expert guide features input from: Travis Bernard , VP CRO @ Graphite Chris Nolan , former Head of Growth @ ShipBob Joshua Kim , Growth Marketing Lead @ Notion (Thank you all so much for making this piece truly special!) Trust signals on Salesforce 4/ Mixpanel provides users with a fast one-touch sign-up.

Conversion Rate 91

Conversion Rate Optimization Conversion Marketing Analytics Tools 91

accelerate agency

AUGUST 1, 2021

Moving from the SMB market and targeting enterprise customers is one way to maximize revenue and reduce churn, and this could be the perfect time to start. The enterprise software market has seen high growth , with market revenues more than doubling between 2009 and 2019 (blame COVID for a slower-than-expected 2020).

Enterprise Management 52

Enterprise Management Work Management Paid Search Agency Marketing Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

In addition to network security, WatchGuard includes secure Wi-Fi, multi-factor authentication, and network intelligence products and services. Ensure backup data stays secure and safe with support for cross-account and cross-region backup, recovery and DR, as well as multi factor authentication to prevent brute force attacks.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Martech

FEBRUARY 25, 2022

The company’s Acoustic Campaign platform offers the following capabilities: Drag-and-drop composing experience enables marketers of all levels to build emails without writing a single line of code. This includes cross-channel, multi-touch and multi-wave campaigns. It has raised a total of $74M in venture funding.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120