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9 Essential Skills for SaaS Growth Marketers

Tomorrow People

As product marketing grows and business needs evolve, companies are pursuing a new multiskilled breed: the growth marketer. Marketers and the marketing skill set are always evolving as the business landscape changes, new technologies emerge, and customer expectations shift. What is growth marketing?

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4 Lean and Mean Growth Marketing Strategies for Small SaaS Businesses

Marketing Insider Group

Hitting that next level of growth is challenging for any business. When it comes to developing growth marketing strategies, you don’t have every resource at your disposal. For any SaaS company looking to accelerate growth with minimal investment, we’ve put together a list of actionable tactics to help you do just that.

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Next Generation Growth Marketing: The Evolution Towards Strategic Demand

ANNUITAS

The Growth Marketing movement (aka growth hacking ) – now nearly ten years old – has had a significant and positive impact on the efficacy of demand marketing. Yet ‘first generation’ Growth Marketing has hit a wall. Yet ‘first generation’ Growth Marketing has hit a wall.

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Study: High Growth Marketers More Likely to Have Mature Automation in Place

KoMarketing Associates

Marketers continue to test the waters in terms of automation, and new research suggests that it’s the high growth marketing firms that are seeing the most success in this area. vs. 16.6%) to have a highly mature marketing and sales automation strategy in place, compared to their counterparts.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers!

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Growth Marketing for Logistics Companies

Industrial Marketer

Because of the nature of their offerings, logistics companies often focus on maximizing their operational value but have little time to think about strategies for growth, such as growth marketing. Read more » The post Growth Marketing for Logistics Companies appeared first on Industrial Marketer.

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Top 10 Strategies for B2B Growth Marketing

Valasys

In this scenario, the significance of B2B growth marketing cannot be overstated. It’s no longer just about employing traditional marketing tactics; it’s about adopting strategic approaches that fuel sustainable growth and propel your business forward in the dynamic marketplace. What is B2B Growth Marketing?