The Rise of 'K-everything': How Culture Fuels Business Growth
Hubspot
JANUARY 12, 2024
Source: Similarweb Notably, Musinsa raised $190m last year, at a time when VC money is cooling on Asian startups. In 2023 the country saw 6.5m+ foreign visitors – the government aims to triple that number and attract $24.5B Stars are aligned for Korean business builders all over the world: The government is pouring in $10.7B
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