Rethinking content governance in the era of generative AI
Martech
SEPTEMBER 22, 2023
Depending on your role and level of experimentation over the past nine months, your view of generative AI can range from “it’s just a shiny object” to “these are transformational opportunities and threats.” The directly embedded capabilities will force trade-off decisions. Part 1 is here and Part 2 is here. That’s changing rapidly.
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