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Data Privacy Issues for SaaS Companies in the Age of GDPR

SmartBug Media

At the same time, consumers are becoming increasingly concerned about personal data, and the ICO (the governing authority for GDPR) is showing GDPR is not to be taken lightly as big name companies like British Airways and Marriott—as well as SaaS companies such as German social media platform Knuddles—have been fined. Privacy by Design.

Privacy 80
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How AI is changing communications and PR: Risks and benefits

Sprout Social

Rachelle Bedell, Communications and Engagement Manager for the City of Gilroy, CA, has been experimenting with generative AI as she develops content to build connections between Gilroy’s local government and its 60,000 residents. We don’t have to sit around and add numbers with paper and a pencil anymore.

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choozlechat: The phase-out of the third-party cookie with Greg Brunk at MetaRouter

Choozle

In less than two years, many publishers, advertisers, data vendors, and technology platforms will need to reevaluate and retool their approaches to cookies as it relates to data collection, audience targeting, measurement, and attribution analysis. When that ability gets severed, the whole connecting “paper-trail” for that user disappears.

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The Top Research Organizations for Your B2B Tech Product Strategy

Golden Spiral

resources covering key topics, including coding, privacy and security, information governance, health informatics, and more. official publication of AHIMA featuring multiple articles published daily, white papers, and resources for patients and caregivers. vendor performance data based on user feedback. Journal of AHIMA.

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What is marketing operations and who are MOPs professionals?

Martech

That role involves “people management, as well as having the responsibility for overarching martech strategy and governance — connecting it with overall marketing strategy, set by the CMO at the next layer up,” Brinker wrote. Perform data privacy and compliance reviews of marketing technology products 26.8%

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How Does CCPA Impact B2B Marketers?

NetLine

As a result, we go to great lengths to keep ourselves up-to-date on every legislative matter surrounding data privacy and its potential impact. . CCPA stands for the California Consumer Privacy Act. Signed into law on June 2018, CCPA is currently the most comprehensive privacy law in the U.S. . What is CCPA?

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Cybersecurity Trade Shows Not To Be Missed in 2018

Envy

There's a push towards adding more privacy to transactions.”. Keynote speakers include Whitney Merrill a privacy attorney at Electronic Arts talking through the legal ramifications of what “reasonable security” actually means. Topics also include “ Cybersecurity, Government, and Innovation: How to Make Partnerships Work ”.