chiefmartech

JUNE 20, 2016

Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 If you skeptically raised one eyebrow with that last statement, you might be thinking, “Umm, LinkedIn isn’t really a marketing technology company.” LinkedIn Sales Navigator is a great example of the company marketing this capability.

Work Management 52

Work Management Marketing Management Marketing Automation Services Acquisitions 52

chiefmartech

JUNE 12, 2017

It includes Facebook, LinkedIn, and Twitter (although those are in the social category, separate from marketing ). Now that we know that the average enterprise uses 91 marketing cloud services — plus many more for collaboration, CRM, cloud storage, and social media — 39 actually seems like a rather conservative number.

Enterprise Management 88

Enterprise Management Marketing Management Service Budget Programs 88

Wondering Out Loud

AUGUST 5, 2009

TechCrunch has reported that the Wall Street Journal has LinkedIn in their cross-hairs – or do they – with a something called WSJ Connect. I’m scratching today because I’m trying to imagine what it will take for me to rebuild what I have at LinkedIn within WSJ Connect.

Linkedin 40

Linkedin Lock-In Social Networks Lead Scoring 40

Webbiquity

JULY 27, 2021

” Yet as businesses have found themselves awash in cash over the past year—due to combination of government aid, a milder than expected slowdown in consumer spending, rising valuations, low interest rates, and tax cuts—far too many have spent that cash on stock buybacks rather than Drucker’s two basic functions.

CMO 205

CMO Gartner Budget Programs Spending 205

Biznology

NOVEMBER 25, 2014

The Internet should allow us to get to know Iraqis, Palestinians, Afghans, Russians and Iranians first hand so we can decide for ourselves whether we believe what our Government and our media tells us about Iraq, Israel, Afghanistan, Russia, and Iran. You potentially have access to upwards of three-billion people. To change the world!

Personalization 80

Personalization Wikipedia Youtube Television marketing 80