Ambal's Amusings

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Content Marketing Strategy: Interact with your neighborhood

Ambal's Amusings

However, these resource tools have their own significance, and implementing them appropriately can ensure success. In this information age, content marketing can be a potential tool in integrating your content with other websites. Random links may not provide attraction for search engines (like Google). Consider your approach.

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Creative is King, Queen, and Everything in Between

Ambal's Amusings

Website Kwanzoo Twitter iyermani. Google Wave sees early adoption. Businesses establish 24x7 customer service channel via real-time channels (a la Twitter). Find the best online tools and talent. Mani is also a seasoned Internet Executive, Serial Entrepreneur, Industry Speaker and Startup Advisor. MarketingSherpa.com.

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ClickPredictions: Engage Better on Social Media

Ambal's Amusings

Blog WritingWhitePapers Twitter Mike_Stelzner. Sites like Twitter, LinkedIn and Facebook will announce strategic partnerships with search engines that will bring real-time social media actives to the masses. Google will announce a series of new services that will give Facebook a run for its money. Michael Stelzner.

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Measuring your Social Media Efforts

Ambal's Amusings

When using social tools for marketing purposes, you need to provide metrics that will justify your efforts. Here a ratio of positive versus negative discussions happening on blogs, Twitter, Facebook and the like would provide a sensible measurement tool. Breaking these number by channels (Twitter, blogs, etc.)

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STOP chasing Consumers. Collaborate with your Customers.

Ambal's Amusings

Blog Eyecube Twitter eyecube. Google’s Android, Apple’s iPhone and the Palm Pré, along with clever apps and new developments like Augmented Reality have the consumer primed. Create a real value proposition and give those consumers the tools to bring others along. Rick Liebling.

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

Blog Marketing Interactions Twitter Ardath421. Several tools for prospect intelligence: Lead scoring provides real-time insights. Google alerts pull a wide variety of information to you. Twitter Search can reveal top-of-mind concerns and perspectives for specific topics. Blog Phoenix Rising Twitter RebelBrown.

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A Look into Sentiment Analysis for Brands

Ambal's Amusings

Many startups have seen a business opportunity here in providing people and businesses with measurement and analytics tools that would do just that - drawing the portrait of a brand's online perceptions. This analysis can be taken to Twitter too. What are you waiting for Google? Newssift is one of these startups.

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