Digilant

APRIL 1, 2020

Nielsen has reported that over the past three weeks, video streaming on television was up 85% when comparing it to the same there week period in 2019 – that’s over 400 billion minutes of video watching (these numbers are only reporting streaming to television – they do not include mobile or PC streaming).

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

SocialPilot

JANUARY 15, 2024

As per Think with Google, 60% of viewers prefer watching videos online rather than on television. More than one billion hours of videos are viewed on YouTube daily. Among all the social media channels, YouTube is preferred by 88% of marketers for uploading videos. Social Media Video Statistics for YouTube 35.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Content Marketing Institute

NOVEMBER 21, 2018

? ? ? ? My teen daughter has not watched television since elementary school. She gets her news and entertainment from YouTube. While younger generations account for a lot of views, YouTube is ubiquitous across the generations, attracting 1.9 YouTube, on the other hand, is like the hotel. billion users each month.

Youtube 92

Youtube Ad Building Loyalty Communities 92

Martech

JUNE 7, 2023

It’s been 96 years since the television was invented and we’ve entered a new chapter in video content and consumption. In response, Google introduced YouTube Shorts and Meta followed suit with Instagram Reels, solidifying the significance of short-form video content. million hours of streamed content each day.

Marketing AI 98

Marketing AI Advertising Channels Video Marketing Youtube 98

Biznology

MARCH 14, 2017

Facebook, Instagram, Pinterest, reddit, YouTube and even Snapchat have integrated ads so thoroughly and shamelessly for so long that there’s not fight left in any of their ‘verses. The same kind of high-profile publicity — and controversy — that used to find its home on Twitter now finds itself on YouTube and Twitch.

PR 163

PR Twitter Public Relations Youtube 163

Contently

OCTOBER 14, 2020

I still push my team today at Prophet to go beyond Googling factoids. Taking cues from television instead of advertising, the series starred five teenagers at a fictional suburban high school. They liked how I translated research into persuasive communications.

Advertising Agencies 211

Advertising Agencies Campaigns Paid Search Agency Television marketing 211

Biznology

MAY 12, 2015

Google Prefers Sites with Esprit de Corps. Google wants to see websites that don’t have burnt out bulbs, dirty toilets, un-bussed tables, overflowing garbage bins, or blacked out, burnt out, letters on your company signage. For Google, this means broken links, broken pages, ten-year-old templates.

Google 80

Google Youtube Internet Marketing Ad brokers 80

Zoominfo

JANUARY 21, 2019

The Beginner’s Guide to YouTube for B2B Marketing. Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day.

Planning 164

Planning Work Management Zoominfo Storytelling 164

readwrite

JULY 23, 2014

In her keynote address at VidCon, YouTube’s unofficial, annual convention, Susan Wojcicki, the Google executive who took over the video site this year, looked over a packed audience at the Anaheim Convention Center. VidCon attendees heard happy talk about YouTube. Wojcicki said all the right things at VidCon.

Youtube 52

Youtube Advertorials Funnel Advertising Budget Programs 52

readwrite

JULY 23, 2014

In her keynote address at VidCon, YouTube’s unofficial, annual convention, Susan Wojcicki, the Google executive who took over the video site this year, looked over a packed audience at the Anaheim Convention Center. VidCon attendees heard happy talk about YouTube. Wojcicki said all the right things at VidCon.

Youtube 52

Youtube Advertorials Funnel Advertising Budget Programs 52

ClickZ

AUGUST 6, 2020

In a nutshell, both content consumption on CTV and ad spend are climbing while the ad budgets on traditional television are decreasing. Most of the cash will end up in the pockets of such ad-supported giants as YouTube, Roku, and Hulu. Most of the cash will end up in the pockets of such ad-supported giants as YouTube, Roku, and Hulu.

Advertisements 103

Advertisements Advertising Television marketing Paid Search Agency 103

Contently

APRIL 24, 2017

According to a Think with Google study conducted by Ipsos , my cousins’ behavior is par for the teenage course. hours of video per week on YouTube and other free online sources, and another 8.8 Television, at 8.2 While millennials were mobile pioneers, teens are mobile natives,” Google writes in the study.

Video Marketing 125

Video Marketing Cable Television marketing Youtube 125

Marketing Insider Group

NOVEMBER 23, 2023

From the brilliant brand videos you’ll find on YouTube, the ones that can make you laugh or cry – and subconsciously bond with a brand – to the informative blog posts that have become a part of all our lives, great content is everywhere. Nor is it a television, radio, or online commercial. Content marketing isn’t advertising.

Content Marketing 223

Content Marketing Work Management Paid Search Agency Marketing Management 223

Content Marketing Institute

OCTOBER 7, 2017

Google and Amazon begin the war to end all wars, while Twitter is wasting everyone’s time by going to 280 characters. Ahrefs is a powerful SEO tool set that has many amazing tools for content marketers who’re looking to grow their traffic from Google. 25:00 ): Google pulls YouTube off the Amazon Echo Show.

Amazon 94

Amazon Internet Marketing Google Content Marketing 94

SmartBug Media

AUGUST 11, 2021

Brochures, television advertisements, and college fairs have their place in the world of college recruitment, but they no longer attract students the way they used to. 122 million people actively watch at least one video on YouTube every day, and more than 2 billion people consume content from the platform at least once a month.

Marketing Strategy 98

Marketing Strategy Marketing & Strategy Planning Mobile Advertising 98

ClickZ

JANUARY 19, 2021

It’s no secret that the impact of television advertising spots and newspaper ads are both down significantly with reduced consumption. Channels like YouTube and Spotify have implemented clever ways to insert 15 or 30 second non-skippable ads but generally, traditional ads aren’t overly efficient.

Lead Generation 122

Lead Generation Lead Scoring Lead Ranking Generation 122

readwrite

JULY 23, 2014

In her keynote address at VidCon, YouTube’s unofficial, annual convention, Susan Wojcicki, the Google executive who took over the video site this year, looked over a packed audience at the Anaheim Convention Center. VidCon attendees heard happy talk about YouTube. Wojcicki said all the right things at VidCon.

Youtube 40

Youtube Advertorials Funnel Advertising Budget Programs 40

Spiralytics

APRIL 12, 2023

YouTube YouTube is the world’s largest video-sharing platform, with over 2.1 Brands can use YouTube to promote their products or services through user-generated content (UGC) like vlogs, tutorial videos, and YouTube Shorts created by people who have no connection to the company but share their user experience.

Viral Marketing 62

Viral Marketing Word of Mouth Brand Identity Branding 62

Hubspot

NOVEMBER 25, 2019

Cooking magazine Bon Appetit has a wildly popular YouTube channel (4.7 After I got businesses ranked on the first page of Google they would pay me $500. Then, I would perform the work for free, get them on the first page of Google, and when that happened they would write me a check. Content Seeding Examples. November 18, 2019.

Examples 95

Examples Advertising Agencies Content Class 95

Convince & Convert

FEBRUARY 26, 2015

Inspired by the notion that “it only takes one tweet to start a trend,” the company released a thirty-second video on YouTube and Twitter during the Oscars. On YouTube, the video generated 62,000+ views and counting. Continue the conversation on our Facebook or Google+ pages.

Social Media 143

Social Media Brand Identity Branding Media 143

Onalytica B2B

JANUARY 17, 2018

A micro-moment (a term first introduced by Google in 2015) is the eureka moment in marketing and advertising in which the penny drops for the consumer; the moment they choose to enter the buying journey. Searches on Google including “product reviews” have grown by 35% in the last 2 years.

Mobile Advertising 177

Mobile Advertising Peer-to-peer Mobile Marketing Television marketing 177

Only B2B

FEBRUARY 23, 2022

With the exception of China, where all social media channels not of Chinese origin (apart from LinkedIn) are banned, the majority of the population in most Asian countries uses social media platforms popular in the United States, such as Facebook, Instagram, and Youtube, and lead generation on those platforms is essential.

Lead Generation 117

Lead Generation Sales Qualified Leads Marketing & Strategy Marketing Strategy 117

Hubspot

AUGUST 22, 2018

News From Google. Last week, a report from the Associated Press (AP) emerged revealing that Google has been tracking the location of Android and iOS device users -- even those who had Location History turned off. Here's what happened when I looked at what Google was tracking on me.). Unriddled: The Tech News You Need.

Amazon 44

Amazon Google Paid Search Agency Mobile Advertising 44

Hubspot

AUGUST 2, 2018

billion search queries on Google everyday , paid search -- where you pay Google or other search engines to advertise your content on SERPs for relevant keywords -- is one of the most popular and effective types of online advertising. A Google auction isn’t like your typical auction for antiques, though. With over 3.5

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Adobe Experience Cloud Blog

MAY 29, 2013

Google is having one hell of a time proving the value of the “social layer” that ties all of Google’s platforms together, but those of us who have been listening are way ahead of the game. The most compelling feature of Google+ for marketers is the Hangout and Hangout On Air. Register for the Hangout here. You got it.

Lead Scoring 48

Lead Scoring Lead Ranking Google Thought Leadership 48

Convince & Convert

JANUARY 28, 2015

It’s the same thing on Google+. JayToday is available on Youtube , iTunes (as a video podcast, and now as an audio podcast too), and at JayToday.tv. Instagram doesn’t necessarily have targeting, but because it still skews fundamentally young, it sort of targets itself, and certainly the same thing is true of Snapchat.

Twitter 128

Twitter Television marketing Demographics Social Media 128

Porch Group Media

NOVEMBER 4, 2022

CTV is any television set used to stream video over the internet. These movies are watched on popular streaming platforms like Youtube, Hulu, and more. What is the Difference Between Streaming TV, Connected TV, and OTT? In simple words, Connected TV is any TV that can be connected to the internet.

First-Mover Advantage 52

First-Mover Advantage Emarketing Cable Amazon 52

Biznology

FEBRUARY 11, 2014

Or, all the stuff you’ve posted since the beginning of your social media life, including your blogs, Facebook, Twitter, LinkedIn , Friendster, MySpace , Flickr, YouTube , et al. In Dominate your personal brand on Google Images , I offered ways to curate and better control your brand online through Google images.

Social Media 80

Social Media Media Youtube Curation 80

ClearVoice

OCTOBER 17, 2018

Coming into this year, Andrea Fogle , Digital Development Manager at Epic Productions discussed in a YouTube video the top three video marketing trends for 2018. YouTube has launched a new tool to help reach cord-cutters. Catch up with previous editions of #ContentRadar: What You Need to Know About Google+ Shutting Down.

Spending 55

Spending Paid Search Agency Emarketing Video Marketing 55

NuSpark Consulting

NOVEMBER 16, 2016

Served up with an overdose of keywords, such content used to entice Google’s spiders to crawl web pages and place them higher in the search engine rankings. Now, however, Google is smarter. You cannot expect Google to do all the hard work for you. Other popular channels are Twitter, Facebook and YouTube. Let’s get social.

Paid Content 100

Paid Content Lead Ranking Sales Qualified Leads Lead Scoring 100

Hubspot

JULY 31, 2018

For now, augmented reality (AR) is still largely a novelty -- AR's newness alone contributes to its ability to surpass print, online, and television advertisements in terms of shock-factor. Image courtesy of Lemon&Orange Youtube channel. Image courtesy of AMCTheatres YouTube channel.

Examples 101

Examples Paid Search Agency Youtube Mobile Advertising 101

NuSpark Consulting

OCTOBER 27, 2013

Chances are, it’s a television ad. YouTube averages 4 billion hits each day, and 61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands. Distribution strategy: website for engagement; landing page for conversion; YouTube channel; Vimeo and video syndication, Brightcove, email. Other Tips.

Planning 100

Planning Lead Scoring Lead Ranking Lead Generation 100

Moz

FEBRUARY 24, 2021

Social media stars might be the first people who come to mind when you think of Gen Z (also affectionately called Zoomers), but this age group is more than just TikTokers and YouTubers. This is especially true when it comes to video content on sites like YouTube and TikTok. of the total population. How does Gen Z use search?

SEO 73

SEO CMS Development Marketing Analytics Tools Mobile Advertising 73

Hubspot

NOVEMBER 29, 2018

The listing videos are posted on YouTube, the second most popular search engine behind Google. Plus, it shows families interacting with the home -- cooking in the kitchen, watching television in the living room, and spending time in the backyard. Check out this ultimate guide to SEO to learn more. Amy Youngren.

Video Marketing 92

Video Marketing Ideal Customer Profiles Best Practices Lead Scoring 92

accelerate agency

AUGUST 15, 2021

In the past, if you wanted to increase your chance of success in marketing campaigns, you could just throw money at additional ads and better time slots on television and radio. This isn’t surprising considering that 49% of users state they use Google to discover or find a new item or product. . We’ll look at: . Experience.

Paid Search Agency 98

Paid Search Agency SEO Companies Brand Identity 98

Convince & Convert

JULY 23, 2012

Who needs to catch ESPN’s Sportscenter now that highlights are put on YouTube within minutes after the play? In Chad’s case, his social media acumen has given him a platform to build a strong and fun brand that has lead to television deals and a ton of non-sports press. Google+ and the Independent Sports Blogger.

Social Media 133

Social Media Media Blogger Television marketing 133

Vidyard

JUNE 8, 2017

Bolstered by a recent trend towards cord-cutting, and devices like AppleTV and Google Chromecast, video podcasts are staking their claim as not only one of the most engaging syndicated content forms, but one of the most popular. TED Talks – Not Just a YouTube Phenomenon. And the content works just as well in podcast form too.

Video Marketing 67

Video Marketing B2B Thought Leadership Business Thought Leadership 67