Remove social-network

Chris Koch

article thumbnail

Why Twitter is for old people

Chris Koch

Like many, I’m a late convert to Twitter. So I figured I wouldn’t have much to twitter about. I also figured that Twitter would appeal mostly to young people interested in flirting with one another in 140 characters or less. Twitter doesn’t just add another one of those annoying Web 2.0 Follow to learn.

Twitter 100
article thumbnail

3 factors in winning the social media horse race

Chris Koch

Others say that G+ will rule because of its integration with Google’s other tools like Android, Gmail, Docs, and its media properties like YouTube and Google Music —in other words, the colossus effect that we’ve been waiting (for so long) to take effect. There are only two types of relationships in social networking.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 factors in winning the social media horse race

Chris Koch

Others say that G+ will rule because of its integration with Google’s other tools like Android, Gmail, Docs, and its media properties like YouTube and Google Music —in other words, the colossus effect that we’ve been waiting (for so long) to take effect. There are only two types of relationships in social networking.

article thumbnail

Does integrity make you a social media loser?

Chris Koch

In three plus years of tweeting, I’ve picked up what I perceive to be the general etiquette for engaging on Twitter. Lots of people seem to be having Twitter identity crises these days. Another popular blogger, Mitch Joel, worries that he sucks at Twitter because he doesn’t follow everyone back. I don’t seem to be alone.

article thumbnail

Does integrity make you a social media loser?

Chris Koch

In three plus years of tweeting, I’ve picked up what I perceive to be the general etiquette for engaging on Twitter. Lots of people seem to be having Twitter identity crises these days. Another popular blogger, Mitch Joel, worries that he sucks at Twitter because he doesn’t follow everyone back. I don’t seem to be alone.

article thumbnail

Why the volume and quality of interactions with customers has to pass for social media ROI

Chris Koch

I wish I could say that social media leads to sales. So when we think about social media ROI, we need to make a leap of faith. To make ourselves feel a little more comfortable with this idea, we may need to categorize social media with something whose hazy ROI we’re more familiar and comfortable with: PR. I really do.

article thumbnail

We’re missing the real social media revolution

Chris Koch

We’ve all heard a lot of debate lately about whether social media is an evolution or a revolution. Lots of statistical analysis about the relative growth rates of Facebook and Twitter and the slowing of uptake for both. But I think we lose sight of the revolution by looking at social media in isolation.