Remove Google Remove PR Remove SEM Remove Social

Trending Sources

The 29 Best Social Media Monitoring Tools

Webbiquity

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. Google Review Count: 345.

106
106

The 17 Best Social Media Management Tools

Webbiquity

Monitoring and managing even a moderately active business social media presence can be time-consuming. The number of people using social media continues to grow, usage is increasing, and more networks require attention. Sprout Social. Google Review Count: 437. PR Daily.

132
132

Glassdoor.com: Social Media Tool or PR Nightmare?

Marketing Craftmanship

For many of the 65,000 companies it currently covers, Glassdoor.com can be a PR nightmare waiting to happen. Learning to Live With Employee Opinion.

28
28

What is Social Media Marketing?

Biznology

I guess it all boils down into the catch-alls of Internet Marketing , Digital Marketing, and Digital PR. Social Media Marketing — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.”

122
122

France’s Google is different than ours

Biznology

As part of that trip, I brought my unlocked Google Nexus 5 phone, my Apple iPad Air, and my x220 Lenovo ThinkPad in order to (try to, attempt to) keep up with email, business, and this blog. One: visitors from the US cannot use Google the same way we do in the States.

77
77

Digital Marketing Strategy, Trends & Predictions for 2013

Fathom

Big Data/Predictive Analytics Content Creation & Strategy Conversion Optimization Education Industry Google Analytics Mobile Online PR/Link-Building Paid Advertising/SEM/Display SEO Social Media Technology Industry Usability Video Web Design & Development

53
53

The 21 Best Content Curation Tools

Webbiquity

The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. Google Review Count: 350. Google Review Count: 346. Google Review Count: 342. PR Daily.

104
104

Top 10 Demand Generation Resolutions for 2014

The Point

Blogs have long been the exclusive province of the PR team, but demand generation marketers are starting to realize the potential for blogs to generate leads in a big way. Improve SEM conversion rates.

103
103

31 Expert Guides to Maximizing Online Brand Visibility – WPO

Webbiquity

How can social, PR, SEO, and online advertising efforts be coordinated to maximize brand visibility? Beyond Search & Social: Online Marketing in 2014 by Search Engine Journal. Convergence: Merging Disciplines Between PR and Marketing by InNetwork.

124
124

The 28 Best Influencer Marketing Tools

Webbiquity

After bumping along at a low level for several years, searches for the term increased by a factor of seven over the past 18 months according to Google Trends. Google Review Count: 217,000. Google Review Count: 55,200. Google Review Count: 46,800. 19) Social Crawlytics.

79
79

Audienti merges SEO, Advertising, and Influencer Engagement services

Biznology

If you have a brand site you want to turn into Google catnip, Audienti’s for you. The service not only stalks all of your online profiles, including social, but helps you identify and creep all of your competitors, too.

62
62

The Nine Best Reputation Management, RSS, and Social Search Tools

Webbiquity

The explosion of blogging, social media, and online review sites has provided brands with unprecedented opportunity for exposure through authentic customer advocacy. Google Review Count: 312. ” — The Social Media Hat. Showcase reviews: The Social Media Hat.

12
12

The 24 Best Visual Content Creation Tools

Webbiquity

Google Review Count: 366. Design tool for custom images, presentations, and social media graphics. ” — B2B PR Sense Blog. Showcase reviews: B2B PR Sense Blog, BuzzBlogger, Entrepreneur, Express Writers, HubSpot (Content), Inc., Google Review Count: 259.

93
93

The 15 Best Content Distribution and Amplification Tools

Webbiquity

You need an active social media network, possibly some influencer outreach, and perhaps even paid promotion, in order to get noticed. These 15 tools can help you distribute your content more broadly, share it socially, repurpose it for different audiences, and amplify it using paid channels.

27
27

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How are consumers and b2b decision makers using social media in their buying processes?

77
77

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

companies now use social media for marketing (though the figure varies widely based on size of company)? Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? companies now use social media for marketing.

99
99

The Seven Best File Sharing Tools

Webbiquity

As with all posts in this series, tools are shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews. Google Review Count: 699,000. 2) Google Drive. PR Daily (7 PR Tools).

50
50

106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. 21 Social Media Statistics.

71
71

What is Webbiquity? How to Be Everywhere Online

Webbiquity

Briefly, Webbiquity, or web presence optimization (WPO for those who prefer TLA’s), is the fusion of SEO, social media, interactive PR, online reputation management and other disciplines to make an individual or organization ubiquitous on the web for their name/brand and unique descriptive phrase. If SEO is about getting your website onto page one of Google, WPO is about owning that page. Welcome to Webbiquity! What exactly is that?

21
21

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Director, Marketing, Communications & PR at EndPlay, Inc.

118
118

32 Influential B2B Social Media Profiles (People) to Follow on Twitter

KoMarketing Associates

It’s no secret that social media is an important channel of digital marketing. For B2B marketers, there are endless opportunities for leveraging social media platforms and strategies. While the report reveals that, in 2012, social media as a whole brought in a smaller fraction (5%) of traffic and leads to B2B websites, it shows great potential. Twitter in particular proved to be the strongest performing platform for generating leads through social media.

81
81

Real-World Results from Web Presence Optimization

Webbiquity

The company has integrated its SEO and online PR efforts for WPO. Obviously, dominating the first page of Google in this manner is affected by factors (including Google’s ongoing changes to its algorithms).

31
31

The 32 Best Twitter Marketing Tools

Webbiquity

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Google Review Count: 436. Google Review Count: 432. Google Review Count: 420. Google Review Count: 410.

68
68

The 24 Best Email Marketing Tools

Webbiquity

But the potential payoff for effective email marketing is substantial; email messages are more likely to be seen and acted upon by decision makers than online content, social media, or advertising. Google Review Count: 446. Google Review Count: 349. Google Review Count: 332.

16
16

A Small Biz Guide to Digital Marketing Acronyms

Vertical Response

Google uses backlinks in their algorithm to determine how search engine results are returned. GA: Google Analytics i s a website and analytics reporting service created by Google that gives you various statistics in regards to website traffic. Search engines like Google, Yahoo!

37
37

The 17 Best Project Management Tools

Webbiquity

It requires collaboration between skilled writers, graphic designers, content strategists, SEO experts, PR professionals, social media specialists, and marketing analysts. Google Review Count: 317. Google Review Count: 267. Google Review Count: 264. PR Daily.

19
19

The state of earned media blogger outreach

Biznology

Blogger outreach isn’t remotely sales or marketing, either, because the entire analog of blogger outreach is the PR pitch not the cold call. In this case, I have an infinite number of 90-day demo accounts I can offer an infinite number of SEM influencers.

69
69

25 of the Best Web Presence Optimization Guides of 2012

Webbiquity

PR, social media, and the production of fresh, high-quality content are vital for maximizing search engine visibility. Online advertising doesn’t directly affect organic search, but it is a vital component of online visibility and can support social and content marketing efforts.

114
114

The 14 Best Personal Productivity Tools

Webbiquity

Google Review Count: 355. Google Review Count: 183. Google Review Count: 170. With Toggle, you can track your time by client and project both on your desktop and on your mobile device. ” — B2B PR Sense Blog. Google Review Count: 363. Google Review Count: 297.

19
19

The Medium.com is the message

Biznology

I write to share my ideas and to build brand recognition, I don’t write for SEO or SEM. Duplicate content doesn’t worry me so I have agreements with Business2Community, Social Media Today, SocialMedia.biz, The Social Media Monthly, and when I am lucky, I get picked up on Yahoo!

88
88

The Nifty 50 Top Women of Twitter for 2011

Webbiquity

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Alicia is a warm and outgoing social media pro and creator of March Marketing Madness.

136
136

B2B Social Media Marketing -- Does It Work?

delicious b2bmarketing

Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work? Real-Time Activity Stream B2B Social Media Marketing -- Does It Work? The big question here is, however, does a B2B social media marketing campaign actually work?

23
23

Agencies Under Pressure to be More Digital

Act-On

Search: Google’s Hummingbird algorithm may now serve listings it thinks users want – based on what part of the funnel they’re in. Social: Has been legitimized in the past ten years; the number of Americans using social media regularly has moved from 7% to 65%. PR agencies grew 5.3%

73
73

With Social Media Networks Constantly Changing, How Can You Keep Up?

Hubspot

If you''re a marketer you''re also no doubt dealing with Twitter , LinkedIn , and YouTube , and maybe Google+ , Pinterest , Instagram , and others. As an example, we used to spend a lot of money on SEM only to find out that none of the traffic it brought us was incremental.

33
33

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Director, Marketing, Communications & PR at EndPlay, Inc.

49
49

Best Web Presence Optimization Guides and Tips of 2010

Webbiquity

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. The best 159 social websites by Populair.

39
39

The Six Best Accounting and Finance Tools for Small Business

Webbiquity

Google Review Count: 203. Google Review Count: 170. Google Review Count: 166. ” — B2B PR Sense Blog. Showcase reviews: B2B PR Sense Blog, StoreYa Blog. Google Review Count: 141. Google Review Count: 183. ” — B2B PR Sense Blog.

22
22