Earned-media micro-influencer marketing primer
MAY 2, 2017
These partnerships can include multi-year contracts which are getting tighter and more exclusive the more these same influencers are being dropped by advertisers such as YouTube , Google AdWords , and Instagram.
The 29 Best Social Media Monitoring Tools
FEBRUARY 13, 2017
Google Review Count: 345. Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Google Review Count: 298.
The 21 Best Content Curation Tools
FEBRUARY 21, 2017
Google Review Count: 350. Sample review: “Add and curate content from any public webpage. Google Review Count: 346. Sample review: “One of the most important tools in a marketer’s tool belt is knowledge. Google Review Count: 342. Google Review Count: 323.
The 24 Best Visual Content Creation Tools
DECEMBER 6, 2016
Google Review Count: 366. Sample review: “You may have heard me rave about Canva before, but it is seriously worth another mention. ” — B2B PR Sense Blog. Showcase reviews: B2B PR Sense Blog, BuzzBlogger, Entrepreneur, Express Writers, HubSpot (Content), Inc.,
The 14 Best Content Planning and Research Tools
MAY 17, 2016
Those decisions will start with your company’s content strategy and collaboration between marketing, PR and sales. Google Review Count: 1,190,000. Sample review: “Trello is a simple, yet effective project management tool following the agile development model.
The Cloud Must Go On – How to Catalyze a PR Win into Revenue with Marketing
Modern B2B Marketing
OCTOBER 26, 2011
Of course, this keynote ousting would have produced epic PR with or without Marc’s brilliant response. But the PR team exponentially multiplied the incident’s value to salesforce.com. I was impressed by how well the event logistics and PR were coordinated.
The 15 Best Content Distribution and Amplification Tools
MARCH 23, 2017
Google Review Count: 391. Sample review: “LinkedIn Pulse is a mobile app that pushes news feed of your selected topic to your device. Google Review Count: 228. Sample review: “You can re-purpose some of your best content for Medium.com. Google Review Count: 141.
The 24 Best Email Marketing Tools
FEBRUARY 2, 2017
Google Review Count: 446. Sample review: “You need a tool to manage your email list and subscribers. Google Review Count: 349. Sample review: “Ever forget to follow up with a contact? Google Review Count: 332. Google Review Count: 285. B2B PR Sense Blog.
The end of PR as we know it
grow - Practical Marketing Solutions
OCTOBER 7, 2009
I’ve been honored to explore this topic with Steve Farnsworth , Chief Digital Strategist of Jolt Social Media , who is absolutely one of the smartest PR and marketing guys I know. A sampling of the comments from the chat are included at the end.
How to Write a Press Release in 4 Easy Steps [+Examples]
MARCH 3, 2016
Writing a press release for your company will be easier, faster and more effective when you follow these guidelines created by PR organizations. Before sending your release to reporters, use this PR Checklist guide – it will help you avoid endless revisions. PR Newswire, PRWeb etc.)
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
For anyone in marketing or PR being asked to make “data-driven decisions “based on the numbers (and doesn’t that include pretty much everyone in marketing and PR these days?), million business-oriented queries on YouTube every week. Post on Google Buzz.
Make Your LinkedIn Profile Work for You | chrisbrogan.com
Buzz Marketing for Technology
SEPTEMBER 30, 2008
I found your sample profile… er… dry. in the last 14 days section to see how PR and other. google. youtube. chrisbrogan.com. Covering social media business strategy and personal power. About. Speaking. Rockstars. Subscribe. Newsletters. Make Your LinkedIn Profile Work for You. May 19, 2008. LinkedIn is a professional network built around one’s employment capabilities.
Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies
JUNE 22, 2009
Millions of white papers, books,… Read more… Doug Kessler | March 24th, 2009 | 4 comments SouthWest rap elevates the brand Saw a fabulous YouTube video the other day, where a Southwest airlines attendant delivered the pre-take-off welcome and safety instructions via an entertaining rap. Google has dis-intermediated the content business. You don’t have to hire a PR agency to kiss the arses of the editors any more.
How to Become a Stellar Guest Blogger
JANUARY 4, 2011
c) Use Google Search Being the most obvious way to find guest blogging opportunities, this one may not be your first alternative because it takes plenty of time: searching and emailing back and forth is really time-consuming.
Book Review: Social Media Marketing
NOVEMBER 2, 2010
This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. Social Sharing (YouTube, Flickr, SlideShare, etc.). The smartest companies integrate social media tightly into other marketing and PR efforts. Post on Google Buzz.