Sprout Social

AUGUST 26, 2021

It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. But sometimes market research alone isn’t enough, especially when consumer preferences can change overnight. What is social media market research? Social media market research is also: Affordable.

Social Media 143

Social Media Research Social Marketing Media 143

CoSchedule

JUNE 29, 2022

When is the best time to post on Twitter? The best times to post on Twitter have shifted over the last few years, according to new proprietary research on the best times to post on social media conducted mid-2022. Download Your “Best Time To Post” Google Analytics Custom Reports + Social Media Calendar Template.

Twitter 52

Twitter Analysis Research Best Practices 52

Webbiquity

MAY 17, 2016

Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics). There are also a number of tools that can be helpful with both content ideation and research. Google Review Count: 1,190,000. Google Review Count: 715,000. 1) Google Scholar.

Planning 145

Planning Research Tools Best Practices 145

Scoop.it

JANUARY 19, 2023

Did your website’s organic traffic suddenly take a nosedive? Why is organic traffic important? Organic traffic results from a search engine’s algorithm working to bring the most relevant and trustworthy results to its users. Perhaps you were slowly losing traffic, but you didn’t notice. Don’t panic.

Traffic 91

Traffic Organization CTR Lead Scoring 91

KoMarketing Associates

AUGUST 28, 2018

The application of keyword research is also a critical component of this process, since search engines are a primary acquisition channel bringing prospects to a B2B website. But once this list of keyword research is developed, an important facet of SEO is to prioritize this list based on where these keywords resonate in the buyer journey.

Buyer's Journey 148

Buyer's Journey Work Management Keywords Marketing Management 148

Hinge Marketing

JUNE 25, 2020

Conducting prospect research can help you alleviate their concerns. Researching your prospects doesn’t have to be difficult, and it can be done at a variety of levels. In this post, we’ll explore your research options and recommend specific techniques and tools you can use to develop business more effectively. .

Marketing Automation Services 99

Marketing Automation Services Research Service Ideal Customer Profiles 99

Hubspot

JUNE 6, 2022

Prospect research is a challenge that's every bit as frustrating as it is essential — so to help you out, we've put together a list of 18 of the best places to research buyers before sales conversations. The 18 Best Places to Research Buyers Before Sales Conversations. The Buyer’s Twitter Account.

Research 88

Research Marketing Automation Services Tips Best Practices 88

Martech

OCTOBER 23, 2023

Digital transformation can mean many things to marketers and organizations. One thing is certain — digital transformation affects the entire organization. Our list of experts includes a wide range of voices that speak to the effects that new digital technologies have on organizations at all levels. LinkedIn: Tim Crawford (5.9K

Digital Transformation 116

Digital Transformation Enterprise Management B2B Thought Leadership Work Management 116

Top Rank Marketing

OCTOBER 20, 2023

MarketingCharts Topic Talk: Study Shows What Marketers Are Researching When it comes to what marketers are researching, during the second quarter of 2023, marketing research on content personalization increased by 522 percent, with research surrounding real-time personalization up some 185 percent, according to newly-published study data.

Enterprise Management 105

Enterprise Management Paid Content Paid Search Agency B2B Marketing 105

seo.co

JUNE 13, 2021

But one of the most potent tools is Google itself. Around 90% of people use Google for searches made via desktop. At the same time, Google now rules 95% of the mobile search engine market. Given that Google has taken over all the devices we use today, it knows everything. What Is Google Trends? & Did you know?

Paid Content 111

Paid Content Trends Traffic Google 111

KoMarketing Associates

JANUARY 24, 2017

By successfully implementing these best practices, B2B organizations can improve lead quality, build valuable relationships to support link building efforts, gain brand exposure through online communication, and better understand their target audience. Take a Topical Approach to Keyword Research. Buyers Want Personalized Content.

Organization 120

Organization SEO Practices Best Practices 120

Hinge Marketing

DECEMBER 11, 2019

According to a major study by Google, Gartner and Motista , B2B buyers are more emotionally connected to the brands they purchase than B2C consumers. These speakers were able to use original research as part of their B2B content strategy, which appealed to the left cerebral hemisphere of my brain, associated with logic and reason.

Marketing Budget 117

Marketing Budget Top of Funnel Work Management Research 117

Optinmonster

APRIL 11, 2024

It’s so easy to get carried away with the idea of thousands of X.com (formerly Twitter) followers and Facebook fans. Host Twitter Chats Posting and reposting social media content online isn’t necessarily the best way to generate leads for brands. But running a Twitter chat session is an exception to that norm.

Social Media 90

Social Media Media Ideal Customer Profiles Lock-In 90

Webbiquity

MAY 10, 2022

Do Your Research. While you can pick a topic and put together a decent how-to guide solely based on your expertise, it will require additional research for you to create a piece of content that stands out among all the other resources covering the same topic. That’s why conducting thorough SEO keyword research is essential.

Examples 278

Examples Effectiveness Tips Keywords 278

Optinmonster

APRIL 22, 2024

Well, you can run a market research to figure it out. Customer Research Tools Here are some of the top tools that I recommend for researching your customer avatar: U.S. Think With Google Think With Google is full of insights into the latest consumer behavior and trends.

Paid Content 94

Paid Content Lead Scoring Lead Ranking Sales Qualified Leads 94

Webbiquity

OCTOBER 4, 2022

Organic search: Visitors who find your website through branded or generic, non-brand keyword phrases on search engines. Organic social media: Traffic to your site from links in your social media profiles and posts on LinkedIn, Twitter, Facebook, Pinterest, and other social networks. Affiliate sales support independent media.

Paid Content 325

Paid Content Paid Search Agency Advertising Agencies Planning 325

Webbiquity

NOVEMBER 5, 2019

Use Market Research to Understand Your Audience. Successful B2B marketing strategies start with research. Narrowing the aim of your marketing efforts requires focused research. Without research, marketers have less data for helping the sales team address the main points of potential customers. Buyer background research.

Paid Content 239

Paid Content Sales Management Work Management Marketing Automation Services 239

Webbiquity

FEBRUARY 27, 2018

Facebook is of course on top, followed by YouTube, Instagram (owned by Facebook), and Twitter. Twitter for breaking news, LinkedIn for professional networking) but below the surface, who’s really using each platform, for what purposes? Google and Facebook captured 85% of the growth in internet advertising last year.

Social Networks 294

Social Networks Stats Network Marketing Linkedin 294

Sprout Social

SEPTEMBER 17, 2019

This makes it crucial to learn how to do keyword research so you can narrow down on the most relevant and profitable ones. You’ll learn how to identify how keywords on a website are used and conduct keyword research. You’ll also discover some excellent keyword research tips and tools. The uses and benefits of keyword research.

Keywords 102

Keywords Research SEO Lead Scoring 102

Marketing Insider Group

JANUARY 4, 2021

The best growth strategies involve organic SEO, content marketing, organic social media, and email marketing. Focus on Organic SEO. Paid ads can indeed give you a boost here, but the real value is when you’re on the front page of Google as an organic result. Why does organic SEO matter so much? Image: CMI.

Growth Marketing 359

Growth Marketing Marketing Strategy Marketing & Strategy Marketing Automation Services 359

Webbiquity

JULY 5, 2022

Platforms like Twitter, Facebook, and Instagram are all free to use at this basic level and can help you reach a wider audience. While you don’t have to pay for attention using organic social media, you do have to earn it. Using these tools can help you keep your marketing activities organized and on track.

Promotion 335

Promotion Spending Marketing Budget Tactics 335

Contently

FEBRUARY 16, 2023

A content marketer’s job is to create quality content that gets in front of readers organically. To do that, it helps to know a bit about how Google decides that a content piece will truly bring value to readers. NLP is more prevalent than you might realize—Alexa, Siri, and Google voice assistants all leverage NLP.

Lead Ranking 154

Lead Ranking Marketing AI Process SEO 154

SalesIntel

NOVEMBER 22, 2021

We have all heard of pre-call research before. The reason we coined the term 3×3 research is that if people spend too much time on pre-call research, they turn into librarians. . People who don’t do the pre-call research at all, let’s call them cowboys. They have way too much research, low activity levels. .

Research 52

Research Top of Funnel Product Peer-to-peer 52

Digilant

FEBRUARY 16, 2023

Google has long reigned as the king of search engines. billion searches a day, it’s no surprise that when in need of information, the common vernacular is to literally say, ‘Google it.’ So, with this historical dominance in the industry, what company can shift this trend and give Google a run for its money?

Google 52

Google Paid Search Agency Mobile Advertising Curation 52

Webbiquity

APRIL 14, 2015

As noted here last week , ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. But there’s more involved in generating high, and highly relevant, organic search traffic. Which keyword research and other SEO tools are most effective?

Keywords 100

Keywords SEO Research Resources 100

Marketing Insider Group

NOVEMBER 23, 2023

I think if I were a direct response marketer, I maybe don’t need content marketing as much as products where customers do a lot of research. Follow Whole Foods on Twitter for a constant stream of ideas and recipes. I start at the same place every time: Keyword research. Anyone can do this research. All of the above?

Content Marketing 223

Content Marketing Work Management Paid Search Agency Marketing Management 223

Webbiquity

DECEMBER 9, 2020

Organic search drives, on average, 64% of all B2B website traffic , and 60% of visits to technology sites in general. The more effective your SEO efforts are, the more visible your website will be to potential customers—and the more organic search traffic you site will earn. Guest post by Mathew Jade.

SEO 272

SEO Traffic Tips SERP 272

Webbiquity

NOVEMBER 21, 2021

A simple yet powerful competitive intelligence tool that shows how a brand and competitors are performing in paid and organic search on Google and Yandex, in multiple countries. It’s also valuable for keyword research. The Deal: New users: 40% off a 6- or 12-month plan. The Dates: November 25-29. Webinar Ninja.

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Moz

JANUARY 1, 2019

There are a few powerful reasons for you to start doing it now: Niche question research is the most powerful content inspiration source. Questions are very useful for niche and audience research: What can't people figure out in your industry and how can you best help them? They allow us additional organic search visibility.

Research 59

Research Optimization SERP FAQ 59

Top Rank Marketing

SEPTEMBER 8, 2023

Chief MarTech Twitter Analytics The Latest Victim Of Musk’s Paywall? In the meantime, you can follow us on our LinkedIn page , or at @toprank on Twitter for even more timely daily news.

Marketing AI 118

Marketing AI Budget Programs B2B Marketing Studies 118

Marketing Insider Group

OCTOBER 6, 2015

55% of B2B marketers say it is unclear what effective content marketing looks like at their organizations. Only 44% of B2B marketers responded that their organizations are clear on what content marketing effectiveness or success looks like. Is your company one of them? Which Social Media Channels Do B2B Marketers Use Most?

Allocation 100

Allocation Research B2B Marketing Effectiveness 100

Top Rank Marketing

DECEMBER 29, 2023

B2B growth plan: perfecting partner ecosystem marketing 45 percent of B2B marketing decision-makers at typical B2B organizations have said that new or renewed ecosystem partners were their primary revenue source, as more B2B companies have moved towards broadening their partner ecosystems, according to newly-published Forrester Research data.

Paid Search Agency 107

Paid Search Agency B2B Marketing Advertising Agencies Linkedin 107

Scoop.it

JULY 7, 2020

In this guide, you’ll learn how well-organized curated content benefits your business, the structure that works best, and some ways you can achieve it with Scoop.it. Why organizing your curated content is essential. What is the right way to set up and organize your curated content so you can always find what you need quickly?

Curation 89

Curation Top of Funnel Organization Marketing Analytics Tools 89

Webbiquity

NOVEMBER 6, 2013

According to recent research conducted by InsideSales.com and reported by MarketingProfs , websites, blogs and search are among the most effective tactics for both lead generation and brand awareness. Whether one agrees with conclusions of the research or not, it clearly has one important flaw: ignoring the connections between tactics.

B2B Sales 100

B2B Sales Lead Scoring Lead Ranking Research 100

Hubspot

MARCH 2, 2018

In a series of tweets sent out yesterday, Twitter CEO Jack Dorsey announced that the social network would be enlisting the help of outside experts to measure its health. Twitter needs help, admitted Dorsey -- who is now inviting experts to apply for funding to study its health metrics and potential solutions to these issues.

Twitter 72

Twitter Studies RFP Social Networks 72

Conductor

OCTOBER 11, 2022

e-commerce purchases start with an organic search on the internet, which is why learning how to increase your brand’s visibility in search results is critical. Ten years ago, Google would return simple search results based on how well a page is optimized with search engine optimization (SEO). These results aren’t paid for.

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

seo.co

DECEMBER 18, 2020

Why Isn’t My Business Appearing in Google Local Search? + Keyword Research for Local SEO. Keyword Research for Local SEO. When a user enters a query with a local keyword (or a geographic indicator is telling Google their location), Google produces a separate set of results near the top of the SERPs.

Paid Content 119

Paid Content Lead Ranking Lead Scoring SEO 119