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4 Ways Demand Generation Marketing Is Like Football

Modern B2B Marketing

You get hit with a blow when you least expect it and need to dash to an opening that presents itself. There’s nothing better than having a prospect Google your company and phone in to say, “I just want the best price and need to be up and running today.”

Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

message boards/forums (such as LinkedIn discussions), wikis (such as Wikipedia ), video and photo sharing sites ( Flickr , YouTube ), and some mainstream media blogs ( The New York Times , Wall Street Journa l). Results can be streamed to an external viewer as an RSS feed or presented in standard reports. There's even a Google Maps mash-up to show author locations. The system starts with a list of article summaries, similar to a set of Google search results.

Trending Sources

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Google Analytics. All blogs, wikis, forums, and social networks hosted or sponsored by Oracle (e.g., com , wiki. Content Marketing Basics: A B2B Marketing Cheat Sheet - Modern B2B Marketing , November 19, 2010 In Marketo’s latest B2B Marketing Cheat Sheet about Content Marketing, we cover the basics of content marketing. It is currently a front-runner for Slideshare’s 2010 World’s Best Presentation Contest (I’d love it if you went and voted for it.