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8 Content Marketing Research Tools You Should Be Using

Marketing Insider Group

In-depth content marketing research. However, diving deep into research can sometimes feel impossible. That’s where content marketing research tools come into play, streamlining the processes and turning challenges into opportunities. Here are some of our favorite features and aspects of Semrush: Keyword research.

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A Two-Pronged Approach to Your Market Research Process

Hinge Marketing

When conducting market research for your professional services firm, there are several methods to choose from. If you want to paint the best picture of your marketplace and brand, you’ll need to utilize primary and secondary research as part of your market research process. Working with a research firm.

Research 160
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AI vs. Human Content: What Actually Gets You Results? [Research Report]

Marketing Insider Group

Google treats AI content like any other, focusing on quality and relevance. For now, choosing human content is recommended, but Google’s guidelines may evolve. Our goal was not just to satisfy our curiosity, but to guide marketers in making informed decisions. Can AI-Generated Content Rank on Google?

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Why Natural Language Processing (NLP) Matters for Your SEO Content Strategy

Contently

To do that, it helps to know a bit about how Google decides that a content piece will truly bring value to readers. And this is where natural language processing (NLP) can help. NLP is more prevalent than you might realize—Alexa, Siri, and Google voice assistants all leverage NLP.

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The comprehensive marketer’s guide to brand research

Tomorrow People

What you need to know about brand research, and how it can help you stand out from the competition. The answer lies in brand research. This article will help you understand the most fundamental components of brand research—including goals, techniques, and ways you can use brand research to develop (or redevelop) your brand strategy.

Research 156
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The comprehensive marketer’s guide to brand research

Tomorrow People

What you need to know about brand research, and how it can help you stand out from the competition. The answer lies in brand research. This article will help you understand the most fundamental components of brand research—including goals, techniques, and ways you can use brand research to develop (or redevelop) your brand strategy.

Research 156
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Get Your Business Listed on Google: The Complete Guide

Marketing Insider Group

Around 92% of people don’t go past the first page of Google results upon making a query. Since Google processes about 40,000 searches every second, you need to invest in the best content marketing, search engine optimization (SEO), and marketing services for your business. Create a Google My Business (GMB) Listing.

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