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B2B BloggingTrends in 2011

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Sewell Title blog posts with Google search results in mind. Business-to-Business (B2B) marketers are finding that publishing valuable and relevant content on their blogs and websites is a sure shot way to gather more leads.

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Mad Rush through the Grocery Store Aisles

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Life/Experiences Story/Telling google images grocery helpful randalls shoppingI’ll say it. I hate shopping. Any kind of shopping. Over the years, Daddy or Kumar have been the ones to do all our grocery shopping. If I do have to go shopping, here is what I do. I make a list. And, dash from the parking lot to the store and thru the aisles. … Continue reading Mad Rush through the Grocery Store Aisles. Related posts: Random Acts of Kindness. Dear India, Here We Come!

Content Marketing Strategy: Interact with your neighborhood

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Random links may not provide attraction for search engines (like Google). Blogs with many incoming links (predominantly those from high quality blogs as rated by Google page rank) can score higher during search engine operations. insta. Normal. 2012-04-02T07:08:00Z.

ClickInsights: What was your "Aha" moment in 2010? - Part 1

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Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Michael Stelzner. It’s almost the end of the year and we will soon start a fresh one.

B2B Marketing Trends for 2016

Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. B2B Marketing.

The Dawn of Content Strategy

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Set up listening posts via Google Alerts, Twitter or usage of reputation management systems. What is content marketing strategy? How to develop your content marketing strategy and more importantly implement it? We asked Joe Pulizzi "What are key marketing trends and predictions for 2010?

Know Thy Audience: Business and Technical White Papers

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Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Janice King. Do you know your white paper audience? What are his/her top concerns?

FAQ 2

The Biggest Challenge in Creating and Marketing White Papers

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Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Stephanie Tilton.

The White Paper Question: To Gate or Not To Gate?

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Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Michele Linn. How should marketers leverage content? Which content should be free?

FAQ 2

B2B Marketing Trends for 2016

Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. B2B Marketing.

Get Great at Content Marketing - NOW!

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Vertical search will start to rattle Google's cage - Unless they strengthen their vertical chops. Learn Google Analytics like the back of your hand - It tells you what’s working. Incorporate web video in your B2B Marketing. Get good at mobile marketing.

ClickPredictions: Social Media: Where's My ROI?

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We asked Tom Pick "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" " Tom Pick is an online marketing executive with Minneapolis-based B2B marketing and PR agency KC Associates , and writes the award-winning Webbiquity. Tom Pick.

How to enhance information absorption for your white paper?

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Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Stephanie Tilton.

Creative is King, Queen, and Everything in Between

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Google Wave sees early adoption. Consumers trust their peers, way more than they trust advertisements. So, how do marketers think beyond banner ads and the visual and information overload consumers face today? We asked Mani Iyer " What are key marketing trends and predictions for 2010?

B2B Marketing Trends for 2016

Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. B2B Marketing.

ClickPredictions: Engage Better on Social Media

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Google will announce a series of new services that will give Facebook a run for its money. We asked Michael Stelzner "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?"

ClickInsights: What is the ideal length of a white paper?

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Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Gordon Graham. How do you concisely convey the information you want to present in your white paper?

FAQ 2

ClickInsights: What was your "Aha" moment in 2009? - Part 2

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Google alerts pull a wide variety of information to you. It’s almost the end of the year and we will soon start a fresh one. What is amazing about the end of the year is the festive mood it puts us in.

ClickInsights: What was your "Aha" moment in 2009? - Part 1

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Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Michael Stelzner. It’s almost the end of the year and we will soon start a fresh one.

ClickInsights: What is your favorite white paper? Why do you like it?

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Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Michael Stelzner. White papers come in all shapes and forms.

SME 2

ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

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I use Google Analytics and Sitemeter, and advise my clients to do the same. ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog).

ClickInsights: How to choose a white paper syndication partner?

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Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Related Articles.

FAQ 2

ClickInsights: What is the biggest mistake to avoid when writing a white paper?

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Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Jim Lodico. ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog).

FAQ 2

ClickInsights: How can B2B marketers use content effectively for demand generation?

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For example: Pepper your content with keywords and phrases in the right places so it will have a better chance of being found when people are searching about the topic via search engines like Google, Bing and Yahoo.

Are You Ready for Black Friday and Cyber Monday?

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Brick and mortar stores have been doing it for decades, and so has Google. Holidays are fast approaching which means spending time with your family and loved ones, time off work for most of us and, of course, overspending on gifts and merchandise. The notorious Black Friday is usually perceived by analysts as being the main major marketing event that launches the Holidays' spending frenzy.

How to write a tutorial that helps others and helps you

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"I would suggest running a search via Google using a combination of keywords to see whether that topic has been covered before." Did you know that you're an expert at something? You know something about a topic or a process that many people don't, and you're qualified to teach that knowledge to the rest of us.

A Look into Sentiment Analysis for Brands

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What are you waiting for Google? Are you popular? Do people love you or your brand? Is there an angry mob awaiting your tweets with pitchforks? Let's face it, people's opinion about your brand matters a lot in this social media age. Reviews and ratings is a sought-after feature for users and studies have shown that it does have an influence on perceptions and sales. Nothing groundbreaking here. Measuring online sentiments for a brand is a time consuming but invaluable process.

Measuring your Social Media Efforts

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Setting up links with identifiers can help you get there along with a properly set analytics program (such as Google Analytics.). Is your time spent on social media networks worth your investment? When using social tools for marketing purposes, you need to provide metrics that will justify your efforts. But how can you measure discussions, tweets, engagement and relationships? Setting Up Key Performance Indicators.

The Six Best Google+ Marketing Tools

Webbiquity

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do.

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How to fix Google+

grow - Practical Marketing Solutions

Whether you think Google+ is dead, dying, or still on the rise, one thing is certain: something has to change. Google+ was meant to take on Facebook. Facebook was capturing a disproportionate share of our personal information and Google had to do something.

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Two Killer Google+ Mistakes

Digital B2B Marketing

Last week WSJ ran an article entitled “ There’s No Avoiding Google+ ” on the front page. In short, it highlighted the drive by Google to make Google+ pervasive across other Google services. Here is why: There is no Google+ identity. Except Google+.

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Seven Expert Google Analytics Guides

Webbiquity

Google Analytics (GA) is the most popular tool for tracking web visits, used by more than half of all companies , including two-thirds of the Fortune 500. Why you can’t ignore Google’s new Universal Analytics by iMedia Connection.

The Complete Guide to Google+ for B2B Marketing [Infographic]

Webbiquity

Google+ seems to be an enigma in the social world, the quiet kid in the corner of the room that most are afraid to interact with. In fact, Google+ can be friendly and a resource with amazing results when a respective marketer learns how to utilize it in the right manner.

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Where does Google+ fit into your B2B Marketing plans? [infographic]

Buzz Marketing for Technology

Have you made Google Plus a part of your marketing strategy yet? After all, it’s not every day that a social media website goes to great lengths to make your business more visible, but that’s exactly what you’ll get from Google’s services.

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Five good reasons to ignore Google

grow - Practical Marketing Solutions

Google is holding us back. Think about how much of what we create, and how we create it, is influenced by Google’s rules (or what we know of them). When is it time to just ignore Google and go for it? When you’re huge You know who can ignore Google?

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How to Build a Super Tribe using Google+

grow - Practical Marketing Solutions

It is his book Tribes , however, that’s been on my mind lately, and I believe Google+ is the place where people can come together like never before to create those critical communities. I’ll keep it simple: If you are a person then set up a Google+ profile.

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24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity

Will Google+ be a “Facebook killer” or just Google’s next failed social network? Then again, the average Facebook user spends nearly seven hours per month on the site—compared to just three minutes for the average Google+user. So what makes Google+ special?

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Is Google really Sauron?

grow - Practical Marketing Solutions

In the most ridiculous example of this, Google convinced customers to pay them $1,500 for Google Glass, aggressively built a community around the product, and then ended the program due to performance issues they could have discovered in a 48 hour consumer test. Is Google really Sauron?

Google+ is an antisocial network

Biznology

For most, Google+ is an antisocial network. Over the last few weeks I have been writing almost exclusively about Google+: Google+ on its third birthday and How to be a Google+ success. Google+ did no such thing. ” might be what Google thought.