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5 Real Life Examples of Fantastic Calls-to-Action

Hubspot

GoDaddy. GoDaddy is a web and email hosting company that also sells domain names and other related services. But GoDaddy goes beyond the basics and implements one other trick to hammer home the point of the page to its visitors.

Do Small Businesses Need Marketing Automation?

Customer Experience Matrix

Rather, the most successful small business systems tend to do one thing: think accounting ( Intuit Quickbooks), Web hosting ( Godaddy ), email services ( Constant Contact ) or CRM ( Salesforce.com ). More aggressive businesses might add auto-responders such as Aweber , with pricing as low as $19 per month for 500 subscribers. Summary: Vendors who target small businesses include provide functions beyond traditional marketing automation.

The 9 Must-Have Components of Compelling Email Copy

Hubspot

They didn't order me to purchase tickets by saying "Purchase Tickets Tomorrow for Bruce Springsteen and the E Street Band," though such a subject line may have performed just as well. What does 30% off a GoDaddy product do for my goals? The copy translates the benefit of buying those shorts, but the copy (or lack thereof) in GoDaddy's email doesn't explain the benefit of redeeming a generic 30% off offer.