ViewPoint

NOVEMBER 2, 2016

Are you leaving out a null sample of prospects that do not go through marketing automation to understand what you are not scoring that you should be; OR, what you are scoring that you shouldn’t be. Go to this blog to see why this is happening and what to do about it. Validation and calibration of lead scoring : Your scoring needs calibration.

Lead Scoring 120

Lead Scoring Lead Ranking Lead Qualification Validation 120

Nuvi

FEBRUARY 20, 2019

Hosted by Reputation.com CEO Joe Fuca and Chief Scientist and Head of Data Science Brad Null, the presentation will highlight key findings from the company’s 2018 Retail Reputation Report, which details the best-performing retailers in critical service categories such as value, service, wait times, convenience and more. Palm Desert, Calif.

Lead Scoring 40

Lead Scoring Lead Ranking Enterprise Management Verticals 40

Biznology

JUNE 5, 2013

But this prevents us from measuring our repeat visitors, which are tagged as “null” referrers–a geeky way of saying they’re not coded as anything in particular. Calling visits from bookmarks or autocomplete typing in the browser “null referrers” is a derogatory term meaning “we don’t care.”

Effectiveness 80

Effectiveness Opt-out Correlation Lead Ranking 80

JangoMail

OCTOBER 7, 2020

null) { System.out.println(line); } writer.close(); reader.close(); } }. The post Java and API appeared first on JangoMail | Your Email Your Way.

API 40

API OpenTracker Class Display 40

Nuvi

MAY 7, 2020

“These latest patents provide us a unique competitive advantage and demonstrate that we are truly an innovative technology leader in the reputation and customer experience management space,” said Brad Null, chief scientist and head of data science at Reputation.com.

Enterprise Management 52

Enterprise Management Lead Scoring Lead Ranking SMS 52

Parse.ly

FEBRUARY 20, 2020

"views": 1372225. }, "segment": "Canada". }. ], "links": {. "first": " [link] <your apikey>&secret=<your secret>&page=1", "next": null. }, "meta": {. "metrics": [. "views". ], "sort": "views". }, "success": true. }.

API 52

API Segmentation Paid Search Agency Tagging 52

Biznology

NOVEMBER 9, 2017

We recently audited the pages for Subject and found that 70 percent of all pages had the “null” Subject value. For example, in IBM we have a tag for all of our pages called the Subject tag. Because content producers could not figure out the most relevant Subject tag from a long list of options.

Marketing AI 138

Marketing AI Enterprise Management Tagging Work Management 138

Vidyard

MARCH 26, 2015

seek(playerTime); playerTime = null; }); } } window.onload = timeCheck(); </script> </body> </html> This functionality works particularly well for longer pieces of content like training and webinars. replace(/[]]/, "]"); var regexS = "[?&]" var videos = new Vidyard.players(); videos["playerUUID"].on("ready",function

Video Marketing 50

Video Marketing API Youtube Webinar Metrics 50

Moz

OCTOBER 31, 2019

Now we need to remember that when we're doing hypothesis testing, all we're doing is trying to test the null hypothesis. That does not mean that a null result means that there was no effect at all. When it's a weak hypothesis and expensive change, we would only want to deploy that if it's statistically significant. Drawing conclusions.

Statistics 49

Statistics SEO Click Rate SERP 49

Biznology

JANUARY 16, 2015

Do you really want to be sending your email newsletter addressed to “Dearest Null?” Data – Audit your customer databases and email lists. Remember that “garbage in is garbage out,” and take the time to clean up the data. Personal brand – Like it or not, your business and your personal brand are intertwined.

Planning 80

Planning Copyright Copywriting Internet Marketing 80

MKT1

FEBRUARY 8, 2023

#marketingtwitter ","username":"emilykramer","name":"Emily Kramer","date":"Fri Aug 05 20:12:44 +0000 2022","photos":[],"quoted_tweet":{},"retweet_count":1,"like_count":51,"expanded_url":{},"video_url":null,"belowTheFold":false}"> Emily Kramer (..)

Growth Marketing 69

Growth Marketing Organization Marketing Analytics Tools B2B Marketing 69

Hubspot

APRIL 12, 2021

The caveat we often see is that if the employee leaves the company within a certain window, the reward is null and void. It's a win-win – HR gets qualified candidates while employees feel motivated to assist in the search process. Why give out a commission if the company won't see a return on their investment?

Paid Content 92

Paid Content Work Management Advertising Agencies Paid Search Agency 92

SalesIntel

MAY 10, 2021

For a multitude of causes, email addresses naturally “go bad,” and sending so many emails to these “bad” or null addresses results in a high bounce rate. This can happen when a company tries to save money by renting or purchasing an existing email list without reviewing it. However, it may also happen as a result of data decay.

Email Marketing 52

Email Marketing Lead Scoring Lead Ranking CAN-SPAM 52

Convert

APRIL 26, 2022

Convert provides users with the following options: Do Not Track (Opt out of tracking) Track (Opt into tracking) Null (No preference). By default, web browsers use “Null”, indicating that the end-user hasn’t expressed whether they want to be tracked or not.

Privacy 52

Privacy CMS Development Work Management Privacy Policies 52

FunnelEnvy

MARCH 22, 2020

return (val undefined || val == null || val.length &lt;= 0) ? true : false; }. function key(obj) {. return Object.keys(obj).map(function(k) map(function(k) { return k + "" + obj[k]; }).join(""); join(""); }. function distinct(arr) {. var result = arr.reduce(function(acc, e) {.

Marketo 52

Marketo VALS Campaigns Marketing Analytics Tools 52

Allocadia

APRIL 16, 2019

A one size fits all approach is null and void. “Traditional marketing stereotypes are no longer relevant; the make-up of societal roles has changed and customers want to feel as though a company or brand truly understands them.

B2B Marketing 40

B2B Marketing Allocation Planning Best Practices 40

Nuvi

NOVEMBER 21, 2018

Dr. Brad Null, chief scientist for Reputation.com, said, “The best way to fully understand on-site customer experience is to apply AI, natural language processing and machine learning to the vast cloud of unprompted, unstructured data on the social web.

Enterprise Management 40

Enterprise Management Correlation Verticals Analysis 40

Valasys

JANUARY 15, 2020

They don’t have physical counterparts like euros or dollars, and exist only within the digital realms, having a null innate value like usual currencies, gold or silver. Cryptocurrencies are a fundamentally digital form of peer-to-peer payments and can be used to simplify B2B payments.

Digital Asset Management 52

Digital Asset Management Peer-to-peer B2B Marketing Management 52

SugarCRM

OCTOBER 8, 2015

And despite regular changes from search engines, as long as you keep on your white hat, your efforts will not be null. So there you have it: Once you break down what SEO is really all about and understand the key terms behind it, it’s not so much mystical as it is natural activities to better cater to your target audience.

SEO 50

SEO PageRank Lead Scoring Lead Ranking 50

Parse.ly

AUGUST 22, 2019

All direct referrals have null sources. The popularity of dark social platforms indicates that users might be growing tired of the lack of meaningful interactions on other social platforms. For this experiment, we split dark social out from its umbrella category, “direct” referrals.

Social Media 81

Social Media Traffic Media Privacy 81

Buzz Marketing for Technology

NOVEMBER 17, 2011

One is I prefer to be playing in a big market and owning a small piece of the pie than playing in a null-set market. How are you tackling that integration and the competition from companies like IBM, Salesforce, and the big market research players that are also aggressively moving down that same path? A: There are two answers here.

ROMI 100

ROMI CMO Enterprise Management Work Management 100

TrustRadius Marketing

JANUARY 26, 2018

If a desktop A/B test result is positive but the mobile test result is negative, it makes a null total conversion lift. Remember to look at the device data. It is possible for devices to cancel out each other’s test result. If this happens, it’s a good idea to conduct separate A/B tests, one for desktop and one for mobile. .

Positioning 40

Positioning Statistics Conversion Rate Mobile Advertising 40

Sprout Social

AUGUST 8, 2016

Welcome screen + Null state CTAs: Facebook is giving you the tools, but the experience is yours to customize. There are three main capabilities at the core of bots for Messenger: Send/Receive API: This includes the ability to send and receive text, images and rich bubbles with CTAs.

Facebook 66

Facebook Business Work Management Marketing Management 66

Convert

JUNE 22, 2022

That’s the null hypothesis. The frequentist will assume we live in world 1 where there’s no difference in CTA buttons, that is, assuming the null hypothesis is true. Typically, the null hypothesis is that the new variant “B” is not better than the original “A” while the alternative hypothesis declares the opposite. Let’s see….

Statistics 52

Statistics Terms and Conditions Sample Lead Ranking 52

EveryoneSocial

JUNE 20, 2019

If educational content is not genuine and meaningful (personal meaning is more important than utility in this case), then the value-proposition of the brand, regardless of its products, is null to begin with.

Education 105

Education Brand Identity Branding Content 105

WebMarketCentral

AUGUST 17, 2009

How to make sure search-engine users find your Web site by IT World Canada In this SEO for Dummies -style piece, Christopher Null interviews Rand Fishkin of SEOmoz , Danny Sullivan of Search Engine Land , and Michael H.

SEO 20

SEO Best Practices Adwords Copywriting 20

Convert

NOVEMBER 13, 2023

One way to ensure you’re not messing up the statistics of your tests is by formulating a correct null hypothesis. However, you need to be alert to product experimentation pitfalls that appear here. Prioritize Test Ideas What test ideas in your backlog should you test first and why?

Product 52

Product Lead Ranking A/B testing Sample 52

Convert

APRIL 4, 2022

The null hypothesis states that the integrated quote has no meaningful impact on the conversion rate. And they need to be adequately delineated and defined. For example, you might want to see if including a quote from a CEO increases or decreases a landing page’s conversion rate.

Terms and Conditions 52

Terms and Conditions Marketing Analytics Tools Sample Paid Search Agency 52

Martech

NOVEMBER 10, 2022

It is not humanly possible to go through all the data to weed out “nulls and dupes,” Tskaroveli said. To get around that, Rentech will use AWS Lambda to execute a bot that will launch queries from multiple machines to get around query limitations, Dhameliya explained. Many clients collect data with their own devices or use free-lancers.

Enterprise Management 115

Enterprise Management Privacy Ideal Customer Profiles API 115

Biznology

JULY 18, 2017

Too much good mail was going to /dev/null — the effective null device of email is the spam folder. A decade ago, when I started marketing online, email as well as snail mail marketing was a mine field, a mind field. Today, the field has been reclaimed. The noose was too tight.

Online Marketing 175

Online Marketing Planning CAN-SPAM Opt-out 175

Moz

OCTOBER 14, 2019

We expected a "null" test — meaning we wouldn't see a significant impact. Hence, a null result. While "null" tests aren't as fun as a positive result, we have a lot of cool A/B SEO testing ahead of us. Here's an example of a comment the ODN modified. Experiment results. In fact, that's exactly what happened.

SEO 48

SEO Google CAN-SPAM Tagging 48

ClearVoice

FEBRUARY 11, 2021

Researchers also found that if consumers suspect the social goodwill is motivated by self-interest, well, then the Noble Edge Effect becomes null and void. (Some people just want a good product and care little about what the company does with the profits). They won’t buy it if they detect it’s a marketing ploy.

Effectiveness 122

Effectiveness Word of Mouth Work Management Marketing Management 122

Moz

JANUARY 7, 2019

An example CRO scenario: The business impact of conversion rate testing In the example that follows, we look at the impact on an example business of a series of conversion rate tests conducted throughout a year, and see the revenue uplift we might expect as a result of rolling out winning tests, and turning off null and negative ones.

A/B testing 53

A/B testing SEO Conversion Rate Top of Funnel 53

Choozle

JUNE 10, 2020

If the value being queried is a Literal , it is simply returned: “null” , “true” , “ false” , “some random value” , “10” , “8.1” Arrays must end with a right-brace ]. That seemed like overkill, where we could just parse each query token and assign a jump to the next one.

Tools 52

Tools Ad Building Rules Analysis 52

RebelMouse

SEPTEMBER 7, 2023

Differences between API fields and Importer fields Sections No difference Authors: Instead of asking the user to map what would be the image_id we ask them to add image_url.

Tools 52

Tools API Order Tagging 52

SocialPilot

DECEMBER 7, 2023

In the null set, you first need to determine which channel is more fruitful and proceed to create accounts. In the case of Pinterest, look at boards that are visited by your potential customers. If it is Twitter, then trending hashtags will help your cause. If you are targeting B2B customers or professionals, LinkedIn can be your best bet.

Social Media 55

Social Media Marketing & Strategy Media Business 55

Single Grain

JUNE 28, 2019

The value range is between 0 and 1, with a lower score indicating that there is strong evidence against the null hypothesis. means there’s a strong chance your hypothesis is true: For example, if you’re testing to see whether the word “buy” increases the CTR in your meta titles, your null hypothesis would be an increase in CTR.

SEO 104

SEO CTR Lead Scoring Lead Ranking 104