Webbiquity

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. Nevertheless, social media activity consumes resources and therefore must produce business results–or those resources will be spent somewhere else.

ROI 100

ROI Generation Advertising Agencies Case Studies 100

Hubspot

OCTOBER 28, 2020

For example, you might have analytics for your email marketing over here, social media marketing analytics over there, there. For example, if your company is looking to grow by 5% in revenue in the following quarter, you’ll need to figure out how many leads you’ll need to generate in order to close 5% more customers or revenue.

Work Management 100

Work Management Marketing Management Planning Advertising Benchmark 100

Buzz Marketing for Technology

JUNE 27, 2008

IBM Social Computing Guidelines. Blogs, wikis, social networks, virtual worlds and social media. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. Since then, many new forms of social media have emerged. Skip to main content. Introduction.

Guidelines 100

Guidelines Wiki Copyright Ideal Customer Profiles 100

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Don’t automatically assume they use the most popular social networks.

Social Media 100

Social Media Social Marketing Media Planning 100

Biznology

DECEMBER 15, 2011

The business case for social media in the workplace and the inevitable ROI conversation have polarized innovation advocates and doubters for years. Paraphrasing Doctor Moskowitz, there is no perfect social media ROI model, there are only perfect social media ROI model s.

Lead Ranking 80

Lead Ranking Social Media ROI Media 80

markempa

AUGUST 17, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! What can you do via the phone?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

The Effective Marketer

MARCH 7, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How to Use Social Media – Lessons from AMA Digital Conference This past Friday (March 6) the AMA Tampa Bay chapter hosted an incredible full day event called the Digital Marketing Conference.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Buzz Marketing for Technology

JUNE 28, 2008

Also helping overcome e-mail fatigue at leading organizations are effective policies on e-mail use and the use of social media such as wikis and blogs. Social media. If managed properly, the use of social media tools such as blogs and wikis can reduce e-mail volumes by as much as 30%. Internal Communications.

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Webbiquity

OCTOBER 13, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Social Mention.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Buzz Marketing for Technology

JULY 24, 2008

Play with an Image generator. Week 5: Get social. Week 8: Social bookmarking and Library 2.0. Week 9: Wikis and Rollyo. Read about and explore the world of wikis. Education Network of Australia. A good example of a community wiki in practice. Week 2: Flickr and photo sharing. Week 3: Play week.

Web 2.0 100

Web 2.0 Wiki RSS Education 100

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do.

Social Media 100

Social Media Communities Wiki Work Management 100

Biznology

MARCH 5, 2012

As Social Business Platforms make their headway into corporate environments, many people start asking why we are trying to change something that served us so well for many years. Image via Wikipedia. After all, face-to-face meetings, emails, telephone and shared files have all proven their value, and are alive and well in most enterprises.

Peer-to-peer 80

Peer-to-peer Wikipedia Business Enterprise Management 80

Chris Koch

JUNE 26, 2009

In my last post, I hope I convinced you why you should establish a personal presence in social media even if your company hasn’t done so yet. That was the why of social media. I’m going to attempt to explain it by humbly offering my own initiation into social media as a guide. Social Media B2B. Conversations.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Buzz Marketing for Technology

JUNE 27, 2008

As I had been doing a lot of research on social networking, the department head and myself came up with a course named New Communication Technologies in Organizational Life. Some of the spontaneity and "crazy idea" generation may be lost, along with a deeper level of relationship building due to reduced "face time".

Wiki 100

Wiki Web 2.0 Work Management Class 100

Customer Experience Matrix

JULY 16, 2009

Summary: Alterian's purchase of Techrigy marks the first integration of serious social media management with marketing automation. Marketing automation vendor Alterian yesterday announced its acquisition of social media monitoring company Techrigy. What really impresses me is that Techrigy is a serious social media monitoring solution.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Buzz Marketing for Technology

JULY 24, 2008

Please enter the word you see in the image below: Comment Guidelines : Basic XHTML is allowed ( , , ) Line breaks and paragraphs are automatically generated. KM was important in the growth of social computing, but I think you are getting over elaborate in… By Dave Snowden. Social Network Analysis. (10). Newsletter.

Wiki 100

Wiki Social Networks Newsletter Guidelines 100

Buzz Marketing for Technology

OCTOBER 4, 2008

If you see social media as primarily a more simple and efficient way for the usual experts to be able to share their opinions and content, then youre missing the point of the revolution. One of the big questions Im frequently asked about using social media is whether or not the tools "work." But Do They Work? In addition,â??

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Webbiquity

FEBRUARY 9, 2010

Marketing Sherpa last week released its 2010 Social Media Marketing Benchmark report. The report’s authors begin by noting that: “An important transition in the use of social media for marketing purposes is taking place. Though the full report runs $400, much interesting data can be gleaned from the free executive summary.

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Buzz Marketing for Technology

JULY 16, 2008

This is a good explanation for why social networking and other Web 2.0 Corporate guidelines for social software. Group communication and the wiki. Generational differences in technology adaptation. Paying attention. Measuring learning and the time factor. How did I get here (blogging). Creating a Research Agenda.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Business 100

Buzz Marketing for Technology

SEPTEMBER 22, 2008

® information sharing communication (pod and vodcasting, technologies such as cell visual information phones, pdas, software, blogs, video conferencing) pageflakes, social ï?® ® networking (facebook, bookmarking) LinkedIn, Ning). ® collaboration (wikis, groupware) Slide 4: Affect on Organizations (Society and Education?)

Work Management 100

Work Management DMCA Ning Privacy Policies 100

Buzz Marketing for Technology

JUNE 27, 2008

After the first round of discussions, Colin Milligan presented our initial concept of a Personal Learning Environment and other similar visions which had been suggested from members of the international eLearning community, before presenting a summary of the PLE Reference Model we have produced and the methodology used to generate it.

Buzz 100

Buzz Web 2.0 Wiki Work Management 100

Buzz Marketing for Technology

JULY 9, 2008

Once the situation has been "read" the ability to generate and test out various options and scenarios is important. generation may be shocked to learn that everyones opinion is not equally valid on every subject." generation may be shocked to learn that everyones opinion is not equally valid on every subject." Paying attention.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Opinions 100

Adobe Experience Cloud Blog

JULY 27, 2012

by Dayna Rothman You are working on your social media strategy and have determined your target audience, messaging, and how you plan to participate. You have even assigned a resource specifically to manage your social media presence and have begun to see some great results. 2) Create a social media policy.

Social Media 48

Social Media Ad Building Media B2B Thought Leadership 48

Buzz Marketing for Technology

JUNE 27, 2008

But if I planned it publicly, on my blog, in a wiki, or even in a Google doc, then I could open it up to the resources and feedback of knowledgeable people all over the world. So much of getting into the social media mindset is about realizing that there are different, more productive ways to do things. Search This Site. Productivity.

Web 2.0 100

Web 2.0 Wiki Training Social Media 100

Outgrow

SEPTEMBER 8, 2022

Effective lead generation channels other than SEO to invest in. So I decided to expand our services to reputation management and web development and social media marketing and anything related. And “I Climber”, which is a social media company. And social media measures are also important to Google.

Wikipedia 98

Wikipedia SEO Work Management Marketing Management 98

Buzz Marketing for Technology

OCTOBER 5, 2008

Digital Literacy, Pragmatism and the Social Construction of Reality. Pragmatism , reality , Research , social construct , society , thesis , William James. You can read my thesis proposal here and I collate links and quotes from my research on my wiki. NextGen Teachers Social Network. 100,604 words in 426 posts.

RSS 100

RSS Web 2.0 Wiki Skype 100

Buzz Marketing for Technology

JUNE 27, 2008

One article that has generated particular attention is Nicholas Carrs "Is Google Making Us Stupid?" One theme that emerged from these conversations is the pervasive struggle to promote knowledge sharing among various generations of employees. Network Online with Your KM Peers. Shaking Hands in a Social Networking World.

Enterprise Management 100

Enterprise Management Work Management Web 2.0 Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

However, I think this is true of any generation and technology. My generation embraced the PC because it was new and we were learning how to use it in school, whereas my father embraced it after other workers started to use it and demonstrated how it could impact the organization. Corporate guidelines for social software.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Verticals 100

MLT Creative

NOVEMBER 23, 2010

In my last blog , I explained how to pull together an effective social media strategy; now it’s time to check out the tools you’ll need to monitor your efforts. Over the next couple of blogs, I’ll look at some of the more popular social media monitoring tools, and how they can benefit your company. primary elections.

Social Media 40

Social Media Tools Media Wiki 40

Buzz Marketing for Technology

JUNE 27, 2008

Campus Piracy Company Watch Distance Education Gadgets Leadership Legal Troubles Libraries Offbeat Open Access Research Search Engines Security Social Networking Student Life Supercomputing Teaching TechForum2008 Video Virtual Worlds Wikis. January 16, 2008. Computer Literacy Doesn't Mean Information Literacy, Report Says.

Copyright 100

Copyright Peer-to-peer Privacy Policies RSS 100

WebMarketCentral

AUGUST 11, 2008

Last week I had the opportunity to interview Tim Young, CEO of Socialcast , an on-demand social networking platform that brings collaboration and knowledge-sharing capabilities to intranets. Socialcast is focused on using social dynamics to solve organization's internal information problems. Is that a fair description?

Enterprise Management 20

Enterprise Management Ning Wiki Work Management 20

Buzz Marketing for Technology

JULY 24, 2008

How much value could be generated if each employee made best use of their knowledge? The goal is to make knowledge workers better at capturing, sharing and using knowledge, and maximising their personal effectiveness in the social and relationship-building part of their jobs. As Davenport says, ?The effectiveness.? says McGee. ?I?m

Enterprise Management 100

Enterprise Management Work Management Marketing Management Personalization 100

WebMarketCentral

DECEMBER 20, 2007

social media sites by B2B IT decision-makers, researchers at ITtoolbox and PJA have just published their second report on the topic. hours per week consuming user-generated content (such as blogs, podcasts, wikis, social networking sites and online forums) versus 3.1 IT buyers spend an average of 3.3 tags: Web 2.0

Social Media 20

Social Media Web 2.0 Peer-to-peer Wiki 20

Buzz Marketing for Technology

JUNE 27, 2008

the social webâ??has I heard this message at a conference on global health in Geneva last week, but I also heard that the barriers to these potential achievements are social and cultural, not technological. RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but Richard Bartley.

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

Network Monitoring. Relationship Building/Networking. Social Responsibility. Presented by CIOs and other senior level executives, these invitation-only programs offer timely topics and strong networking. Change Leadership at General Growth Properties: A. Infrastructure Applications Development Architecture.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Buzz Marketing for Technology

JUNE 27, 2008

One of the areas that is generates a fair amount of discussion in the edublogosphere is how to define 21st century literacy. I know its too much to hope that wed start attending each others conferences (limited dollars, limited time), but at a minimum, it would be nice if we did something virtual to share ideas and generate discussion.

Education 100

Education Blogger Web 2.0 Training 100

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28