12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point.

49 Noteworthy Social Networking Stats and Facts

Webbiquity

Though new social networks continue to be launched (e.g. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. Social Media Examiner ). Social Media Examiner ).

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The Top 8 Social Networks For Business

Marketing Insider Group

Recently, Adobe’s CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses. Adobe evaluated each platform based on 4 criteria: SEO, brand awareness, customer communication, and traffic generation.

Enterprise Social Networking Platforms: Think Amazon, Not Facebook

Biznology

“This is just Facebook for the Enterprise” is the most common way most people describe enterprise social networking platforms. Jeff Bezos’ focus at the beginning was not to generate profits immediately. amazon.com (Photo credit: soumit).

What are the Best Social Networks for B2B Marketing? (Research)

Webbiquity

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content.

Promoting your B2B content on social networks: get your $$$ ready

Exo B2B

Back to the future in this short post… Almost five years ago, we wrote the eBook on the content crisis, where we wanted to generate awareness about the growing «infobesity» in marketing, especially due to the growing popularity of B2B content marketing.

Business Value of Social Networking

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.

Why Facebook Should Be Worried About Other Social Networks

Contently

Early social networks had life spans like house flies. But with newer social networks abounding, is it still the preferred choice of the public? While millennials also prefer it to the competition, a pair of newer networks is gaining ground.

Hindsight 20/20 Series: 5. Enterprise social networking is about people, content and places

Biznology

What is the big deal about the modern social business and social collaboration platforms? Is there anything unique in them that can’t be done better and faster using the toolset that preceded all the hype around social technologies? Metrics – social business friend or foe?

Monitoring, automating, analyzing: Top tools for social networks!

Exo B2B

Digital marketing is constantly evolving and social networks and digital levers are multiplying, so it’s more important than ever to consolidate your strategy and equip yourself with the marketing tools that will best suit your needs. Measures your activity on social networks.

The Stories Behind 5 Social Networks That Never Caught On

Hubspot

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. After all, these networks laid the groundwork for the social media giants we use today.

B2B Lead Generation Blog: B2B Marketing and lead generation via Social networking

B2B Lead Generation

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 I have a few hundred people in my online social network and more in my off line network.

Choose the Right Social Networks to Boost Your Business

Marketing Action

You have to embrace social media and integrate it into your marketing strategy. The good news is you don’t have to have a brand presence on every single social networking platform out there. Choose the social networks that fit your audience.

How to Segment Your Target Market on Social Networks

Sales Intelligence View

Modern segmentation is heavily steeped in the ever-changing world of social media. Today’s customers are equal parts mobile and social-media savvy. Social media also allows you to understand where and how varying segments congregate online, and exactly what they talk about.

Social Networking for Business: What’s Right for Yours?

Writing on the Web

(As I’m on vacation for a week, I’ve invited Sydni Craig-Hart to share social networking tips.). The point is, participating in social networking is like participating in live networking. Nothing is more frustrating than spending your efforts pursuing a particular marketing strategy only to find that it generates ZERO results. Take the time to do your research and find out EXACTLY which social networks your target market is hanging out in.

Enterprise Social Networking: Survival of the Fittest or of the Nicest?

Biznology

In many discussions about driving adoption for social business platforms, the acronym WIIFM (“What’s in it for me”) became a well known jargon to say: unless users take personal advantage from the social platform, they won’t use it at all.

Choosing the Best Big Social Networks for Publishers

Hubspot

With social media being one of the main channels used by companies to reach their audiences nowadays, and hundreds of social media sites available for use, it can make even a seasoned marketer or publisher feel overwhelmed when choosing which networks will work the best for them.

Social Network Analysis - KM4DevWiki

Buzz Marketing for Technology

Social Network Analysis. 1 Social Network Analysis. Social Network Analysis. Social network analysis is the mapping and measuring of relationships and flows between people, groups, organisations, computers or other information/knowledge processing entities." Social Network Analysis (SNA) is a method for visualizing our people and connection power, leading us to identify how we can best interact to share knowledge.

Directory of Social Networks for Learning Professionals

Buzz Marketing for Technology

DIRECTORY OF SOCIAL NETWORKS FOR. SOCIAL LEARNING. SOCIAL LEARNING. Directory of Social Networks for Learning. social networks aimed at learning professionals. of networks for both educators and workplace learning professionals. Use the list to find one or two relevant networks to join. The list is ordered by name of network. name of the network creator, where known are shown in brackets. Social.

7 Targeted Social Networks Niche Marketers Should Try

Hubspot

You're probably always hearing about the most popular, mainstream social networks -- Facebook , Twitter , LinkedIn , Google+ -- and how you can use them for business. But you must know that those "top" social networks aren't the only ones out there, right?

10 Pinterest Infographics: Visual Explanations for a Visual Social Network

Hubspot

As of Q1 of 2012, Pinterest had generated 11.7 Everyone keeps talking about how Pinterest will grow to become one of the largest used social networks, but truth is, it already is. As marketers, it's important to understand the audience of each social network we use.

Best Practices for Posting Across Social Networks

SnapApp

Social media is evolving to?accommodate?a While Twitter appeals to casual conversationalists , LinkedIn attracts professional network-builders. And now there's Google+ Pages, which has recently joined the scene and promises to merge SEO and social media strategies.

How to Cater Your Marketing Strategy to Different Social Networks

Hubspot

Just as all audiences are not the same, neither are all social media sites. Every social network has its nuances, whether it be in the way users behave, connect, or share within that network's particular environment. Does the network even support business accounts/pages?

How the Big Social Networks Use Email to Increase Engagement

Hubspot

We talk a lot on this blog about how email marketing and social media should be integrated. It helps grow your social reach, increases email click-through rate, promotes lead generation and reconversions, and builds a better relationship between brands and companies.

Why Every Nonprofit Should Adopt a Social Networking Mindset

Hubspot

What we ended up agreeing on is that, yes, having a nonprofit CEO use social media shows that social media participation is important to the organization from the inside/out; but it is equally important to have all staff involved. Understanding the Network Mindset.

8 Ways to Leverage Social Media Beyond Social Networks

Hubspot

More and more marketers are recognizing the importance of incorporating social media into their marketing mix. But are you considering all the various ways you can effectively leverage social media? 8 Ways to Leverage Social Media Beyond Social Networks.

Dreamforce 2009: Engaging Effectively with Social Networks using Salesforce.com

Marketo

Why should I care about Social Networks? . 96% of GenY has joined a social network. 25% of search results for the world’s top 20 largest brands are links to user generated content. But why are people so interested in social networks?

Which Social Networks Should You Focus On? Here Are 6 Ways to Find Out

Hubspot

It’s very easy for social media marketers to get caught up in the latest "in" thing. As each new social network pops up, many people feel the pressure to be on every single one. As a result, they struggle to generate any real customers or prove the ROI of social media.

What the Top 4 Social Networks Can Do For Your Social Commerce Revenue

Hubspot

The social commerce marketplace has grown more than 4-fold since 2012. Then, social commerce represented some $3 billion in retail sales. In 2015, social commerce accounts for some $14 billion. Why: Of all the social channels, Facebook has the highest conversion rate at 1.08%.

Are Employers Ready for the Connected Generation?

Biznology

Organizations used to lock access to the Internet, then to social media and any other kind of possible distraction. My generation’s workforce is different. Norms not designed to serve an information thirsty workforce, fully digitalized and addicted to social networks.

The Appeal of B2B Social Networks

Paul Gillin

Following is an excerpt from Social Marketing to the Business Customer , which is due to be published in January, 2011 by John B. They are both the oldest form of social media and also the newest. Communities are the convention centers of social media.

8 Questions to Evaluate if That New Social Network is Worth Your Company's Time

Hubspot

Whether it’s Facebook or Twitter, LinkedIn or Google+, a company’s online presence and brand is often enhanced through engagement and interaction on such social media sites. New social networks are born every day. Who’s likely to use the network over time?

Pinterest vs. Facebook: Which Is REALLY the Better Visual Social Network?

Hubspot

Just about every major social network allows marketers to share visual content in some capacity, but that doesn't necessarily mean that particular network is the best medium for visual promotion. which is the better social network for promoting visual content ?

An Introduction to 7 of the Most Popular Social Networks for Business

Hubspot

People expect different type of content on each social media network. Not only does that mean the content you post to each network needs to be unique; it might also mean that you shouldn't be hopping on every single social network out there to meet your company's business goals.

Pinterest vs. Google+: Which New Social Network Is Worth Marketers' Time?

Hubspot

They started as social networks meant for people to talk to people, not companies to talk to consumers. But in the struggle for monetization, they've had to adapt and continue offering ways for brands to market and make money using social media.

LinkedIn Surpasses MySpace as 2nd Most Popular Online Social Network [Data]

Hubspot

To be honest, when I first saw this news , I couldn't believe MySpace was the second-most popular social network until now. LinkedIn, the top social network for business professionals , is now the number 2 most popular social network on the web.

Social Media Usage by Engineers and Industrial Professionals

Industrial Marketing Today

Last week I downloaded and read the new research report, “Social Media Use in the Industrial Sector” published by IHS GlobalSpec. Social Media Marketing Social Networking Google+ Industrial Marketing Lead generation LinkedIn videos YouTubeSome of the findings are consistent with their reports [.]. This is only a content summary. Please click on the headline to read the full article. Visit my website for more content on industrial marketing.].

The Ultimate List: 24 of the World’s Largest Social Networks

Hubspot

Nowadays, when we talk about social media, we usually mean Twitter and Facebook. But we rarely consider the existence of global social networks. In this blog post we cover the biggest networking channels and which countries use them the most.

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

delicious b2bmarketing

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? timbursch Do you think we will see a Social ID, similar to OpenID?

20 Ways to Increase Content Visibility on the Top 4 Social Networks

Hubspot

And with so many different social media channels available to marketers, it's difficult to make your content truly stand out. So the question is, as a marketer, how do you cut through the clutter and direct the attention of prospects and customers to your social media content and messages?