landing-page 
Marketing Insider Group
JANUARY 14, 2021
As every B2B marketer knows, getting traffic to your website is only half the battle. You also have to make sure that those visitors actually do something when they land on your site – this is where landing page optimization comes in. Optimizing your landing pages means making the most of the traffic you already have.
Unbounce
JULY 29, 2020
Then you start planning the landing page where you’ll send your campaign traffic. With all the work you’ve already put in, you’re delighted to know you can save some time by starting with a landing page template. There’s a template that seems like it’s meant for realtors, maybe. You’re stuck.
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Webbiquity
MARCH 17, 2023
Generating high-quality leads is consistently cited as one of the top two goals (along with increasing brand awareness) of B2B marketers. But with so many lead generation tactics available, it can be difficult to determine the most productive techniques and channels to focus on. What is B2B Lead Generation?
The Point
JANUARY 21, 2020
A client asks: “Should we be hosting our campaign landing pages in Marketo? As a matter of best practice, at our agency , we always recommend that clients host campaign landing pages on their marketing automation platform (MAP), but the advantages gained by going that route vary between systems, so the pros and cons differ also.
Optinmonster
MARCH 13, 2024
Want to learn how to use digital marketing hacks to generate more leads? So how do you build a healthy lead generation pipeline to ensure rapid business growth? In this post, I’ll share 13 digital marketing tips that will give you a leg up over the competition and help you improve your lead generation.
PathFactory
JUNE 28, 2023
PathFactory’s Director of Pre-Sales Solutions Consulting Tim Dubroy Shares Four Ways To Use Templated Experiences I know what you are thinking, a top-X number list? The idea is you use a branded template and build out a special site for your booth staff to use to demo your product. I didn’t think I was reading The Huffington Post!
Optinmonster
AUGUST 4, 2021
Do you want to learn how to make a lead generation landing page that will grow your mailing list and increase sales? Landing pages are an essential part of any digital marketing strategy. But how do you create a landing page that’s specifically designed to grow your mailing list? Splash pages.
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