Remove landing-page link
article thumbnail

4 Ways Anchor Links Can Improve Your Landing Page

Unbounce

Ever find yourself scrolling through a page, wishing you could get somewhere a little quicker? Sure, headings help when it comes to finding something particular on a page. That’s where a simple, tiny tool like an anchor link comes in handy. An anchor link lets a visitor jump between sections of a page. CTA button.

article thumbnail

5 Tips for Creating Lead-Generating Marketing Campaigns

Marketing Insider Group

Once you’ve outlined yours, here are some other helpful tips you can while implementing it to ensure an effective, lead-generating campaign. Here are 5 of our best tips for creating lead-generating marketing campaigns: 1. Create a Landing Page. Think of the landing page as the hub of your marketing campaign.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Successful Lead Generation Strategies

Zoominfo

One thing is clear — lead generation has never been more central to a business’ success. When it comes down to it, one of the most important things marketing organizations are tasked with is generating marketing qualified leads (MQLs). Here are five lead generation strategies that will lead to success in the new year. .

article thumbnail

How to Use B2B Google Ads for Lead Generation: A 6-Step Guide

KoMarketing Associates

In B2B marketing, lead generation is the most crucial step in the sales and marketing pipeline. Marketers know there are many tactics that build a strong lead generation strategy, including search engine advertising. . If you want to generate a pipeline, you need leads. Does Google Ads Work for B2B? . Reach YouTube viewers .

article thumbnail

MarTechBot update: Personas, image generation and new prompts

Martech

In fact, over at Search Engine Land , more than 1,000 people have registered to gain access to SearchBot, a search marketing version of MarTechBot. 1 challenge for marketers who are new to generative AI is crafting great prompts. You’ll also find a link to a tutorial on the image generator page.

article thumbnail

How to Use Instagram Stories for B2B Lead Generation 

KoMarketing Associates

Once more B2B marketers discover how to use stories to generate leads, that statistic just might change. Especially if they try these four tactics: Make your own Bio link page. If your company has more than 10,000 followers, that’s great – add a link to as many posts and stories as you want. Simplify the links themselves.

article thumbnail

Why Your Business Isn’t Seeing New Leads Online

Marketing Insider Group

In today’s environment, your digital presence offers the best opportunities for generating leads. If that’s still your strategy, that’s one reason why you aren’t generating leads. E-E-A-T”); relevant internal and external links; and video, graphics, and other visual media. Keywords are still important.