6 Benefits of Targeted B2B Press Releases
MAY 4, 2018
Some might say that press releases are as useful today as fax machines. Why send your news to an editor who acts as a gatekeeper in deciding whether or not to publish your information? While this might be true, especially in B2C marketing, chances are that your B2B customers are still going to trade publications for specialized industry-wide news. Why Trade Pubs Matter. All from a press release. 6 Benefits of B2B Press Releases.