Biznology

APRIL 18, 2018

The Holy Grail of digital marketing is personalization: being able to serve the most relevant content to particular users at a particular time to help them progress on their buyer journeys. This involves powerful analytics, tagging, content strategy, data science, and artificial intelligence (AI). Think Amazon.

Personalization 165

Personalization Top of Funnel Marketing AI SEM 165

QuanticMind

JULY 11, 2017

This will, in theory, free up marketers’ time to be more creative and focus on big tasks. “We use natural language processing to create new SEM campaigns based on keywords that come from the user-generated content on our site.

Paid Content 40

Paid Content Marketing AI Work Management Marketing Management 40

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Eurostar and the Blame Game =-. Eurostar and the Blame Game =-. Eurostar and the Blame Game =-. Happy Christmas and New Year.-=

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

QuanticMind

OCTOBER 26, 2017

Analytics & Insights: “SEM Analytics: Giving Your Educated Guesses an Advanced Degree” by Sajjan Kanukolanu. Content type – Specific offers such as webinars, guides or checklists. Content focus – Such as paid versus organic/earned channels. >>Back to top.

Marketing Attribution 40

Marketing Attribution Top of Funnel Analytics Lead Ranking 40