Biznology

APRIL 18, 2018

This involves powerful analytics, tagging, content strategy, data science, and artificial intelligence (AI). The end game of all that is personalization. That’s the theory, anyway. To the extent that the theory does not meet practice, we have work to do. To be sure, it is complicated. Risks of personalization.

Personalization 165

Personalization Top of Funnel Marketing AI SEM 165

QuanticMind

JANUARY 9, 2019

Each has a distinct role and brings unique value to your SEM and digital marketing efforts. Specifically, machine learning, a term first coined in 1959 by American pioneer of computer gaming Arthur Samuel, involves processing large amounts of data related to a task, analyzing it, and using it to inform the computer’s performance at that task.

Marketing AI 40

Marketing AI SEM Lead Ranking Classified Ads 40

QuanticMind

JULY 11, 2017

This will, in theory, free up marketers’ time to be more creative and focus on big tasks. “We use natural language processing to create new SEM campaigns based on keywords that come from the user-generated content on our site.

Paid Content 40

Paid Content Marketing AI Work Management Marketing Management 40

Convince & Convert

SEPTEMBER 20, 2010

Eurostar and the Blame Game =-. Eurostar and the Blame Game =-. Eurostar and the Blame Game =-. B2B seems to be harder as businesses aren’t seen as ‘people’…which is weird as the last time I checked, most businesses are made up of people. Happy Christmas and New Year.-= Ed Hartigan´s last blog.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

QuanticMind

OCTOBER 26, 2017

Analytics & Insights: “SEM Analytics: Giving Your Educated Guesses an Advanced Degree” by Sajjan Kanukolanu. Poulton compares the concept of DDA to Lloyd Shapely’s cooperative game theory, which attempts to assign “credit” for different players on a team for contributing to a game outcome.

Marketing Attribution 40

Marketing Attribution Top of Funnel Analytics Lead Ranking 40

Single Grain

JULY 5, 2023

For example, “Can you explain the theory of relativity?” For example, instead of saying, “I’m wondering if you can tell me about the theory of relativity,” you could simply ask, “Can you explain the theory of relativity?” ” or “How does photosynthesis work?”

Marketing AI 52

Marketing AI CMS Development Campaigns Planning 52