You know your company’s purpose, mission, and vision. You’ve got the elevator pitch down pat. You can even name the organization’s values. You’ve got a solid brand strategy… so now what?
In this webinar, Amanda Wener, Senior Content Strategist at Iron Mountain, is here to teach us more about:
- The benefits of a strong editorial content strategy in building brand identity, and why that identity matters in your marketing
- Why functioning like a newsroom works
- How a structured approach to content creation and marketing can bring your brand to life
As an added bonus, you'll learn the secret to efficient content production across various teams and stakeholders, ultimately saving your organization time and money.
December 1st, 2022 at 9:30 am PST, 12:30 pm EST, 5:30 pm GMT