How Often Should You Blog? [Blog Post Frequency RESEARCH]

Marketing Insider Group

Frequency really does matter. Blog Post Frequency RESEARCH] appeared first on Marketing Insider Group. In the world of content marketing, the lifeblood of your program is content. Much of that content is in blog form.

When Good Enough Shouldn’t Be: The Best Email Frequency

Modern Marketing

If the content is relevant, then frequency is irrelevant. How do I know what the best email frequency is? The frequency of promotional emails across the industry continues to grow, so the risks are growing, too. A Better Email Frequency Includes Engagement Segments.

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The Importance of Quantity and Frequency in Content Marketing

DivvyHQ

There’s always been debate about content quality vs. quantity and frequency in content marketing practitioner circles. Content Marketing Content Planning blog blogging content frequency leads marketing quality quantity results strategy traffic website

Publishing Frequency: Why (and How) We’re Changing Things Up

Content Marketing Institute

Our new publishing frequency. For years, Joe has encouraged companies to get strategic about their publishing frequency decisions. Be strategic about the frequency of publishing your content, says @JoePulizzi.

Black Friday 2013: which toy retailers topped the rank vs. frequency chart in SEM?

Biznology

The Search Monitor decided to look closely at one interesting vertical – toy retailers – and two important search marketing metrics in that vertical: ad rank and ad frequency. Their ad frequency over this period was around 70% and their average ad rank was 4%. (Photo credit: Wikipedia).

Solving the Email Frequency Debate: How Much is Too Much?

Salesfusion

Four considerations to help you find the right balance in frequency for your email marketing campaigns. Finding a Balance: Top Considerations for Email Frequency. As you evaluate your various email programs in light of frequency, keep these four considerations in mind: Audience.

The 5-Step Test to Determine Optimal Email Frequency

Hubspot

Maybe you're interested in ramping up your email marketing in 2012 but don't want to see all your hard lead generation work go to waste by increasing your sending frequency. How do you know what email sending frequency is the right frequency for your subscriber list?

The Five Realities of Publishing Frequency That May Keep You Up at Night

DivvyHQ

Others don’t stand a chance since they haven’t defined any sort of publishing frequency or schedule in the first place. The road to consistency begins with an identification of a publishing frequency that you can sustain. Today’s marketers have a lot going on.

Intentional inventing: own the intellectual property that leads the future

Biznology

Research: Pick one metric like the number of people impacted (scale), frequency (rate of occurrence), or cost (losses or direct costs). Lesson for leaders. Innovations rule today’s world, so everyone wants to innovate. Innovations are filed for patenting and claimed as property before they are launched. If someone else had your idea first and patented it, you might not be able to use it.

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A Marketer's Guide to Nailing the Timing & Frequency of Social Media Updates

Hubspot

He examined a database of more than 100,000 accounts to determine what timing and frequency resulted in the greatest outcomes for social shares. Determining Your Optimal Frequency. The right frequency for you depends a lot on the concentration of content in your audience's stream.

Ten tips for customer reactivation

Biznology

For example, if purchase frequency slows, or order size shrinks, inactivity is likely to follow. Once the customer is reactivated, test to find the optimal the cadence and frequency of ongoing communications that will keep them engaged.

Five Ways to Get Better Business Blogging Results

Webbiquity

Business Blogging Content Marketing Copy Writing Marketing Research Andy Crestodina b2b blogging blog analytics blog post frequency blog post length blogging for business blogging stats content length content repurposing influencer outreach Orbit Studios

Warning: You’re ignoring your company’s best salesperson — and it just might be killing your business

Biznology

Are you seeing a rise in the frequency of searches for specific products? Here’s a scenario for you: imagine you have an amazing salesperson who develops a deep connection with customers, beginning with their very first interaction.

Publishing’s revolutionary breakout: always-on, multi-way connections in shared life spaces

Biznology

Surprisingly, most of the tech used is familiar, like email, chat and video phone calls: In frequency of use order, the most used collaboration media are email (98%), chat apps (53%), group project management (34%), and workplace social networks (29%). Lesson for leaders.

Industry Spotlight: Email Marketing at Nonprofits

Litmus

Send frequency. Send Frequency. Higher email frequencies are a double-edged sword: They can bring in more revenue, but they can also lead to costly deliverability problems if brands send too many emails, which is the No. Every industry does email marketing a little differently.

The case for customer reactivation

Biznology

A department store will look at the such indicators as product purchase frequency and timing, with interim metrics like email open and click-through rates.

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How to integrate offline campaigns with your digital marketing strategy

Biznology

The frequency of hashtags posted immediately after your ad gets broadcast on a TV channel or radio station gives marketers a better idea about the relative performance of these various ad slots.

Why every business needs a social media business audit

Biznology

Have I noticed any correlation to posting frequency and how my audience grows? Not active on social media? You are losing ground to competitors. But you already know that.

Identifying Buyer Profiles: 5 Ways To Segment Your Marketing Audience

Modern Marketing

Segment by Buying Patterns/Frequency ?. You may market to similar types of personas, but oftentimes there is a large discrepancy in the loyalty or frequency of their purchase habits.

How to Get More Blog Traffic – Real World Data

Webbiquity

Post frequency matters. But for corporate blogs, the lesson is clear: maintaining consistent post frequency is crucial to maintaining high blog traffic and continuous growth. Every blogger wants more traffic. How to get it?

The Essential Ingredients for a Kickass Content Calendar

DivvyHQ

Content Frequency. Content Marketing Toolbox Content Strategy Editorial Planning Tips & How-Tos calendar content frequency goals marketing planning strategy topic clustersA content planning process has many moving parts and pieces.

How to turn your business blog into a publisher

Biznology

You can choose your posting frequency, but once you decide, stick with it. Regardless of the products or services you sell, your goal likely boils down to one objective: solving customers’ problems.

17 (of the) Best Email Marketing Guides of 2011

Webbiquity

How can marketers determine the best frequency for their email campaigns? ” 6 Tactics to Determine B2B Email Frequency by Mass Transit. As figures below show, email marketing remains a vital element of modern B2B and B2C marketing programs.

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What Are You Trying to Achieve With a Content Marketing Platform?

DivvyHQ

Be more consistent with your content creation and publishing frequencies – Consistent publishing frequency is one of the key attributes for a successful content marketing program.

Go the Distance on a Shoestring Marketing Budget

Marketing Action

The RFM (Recency Frequency Monetary) guide is a quantitative marketing technique that is used to determine the customers of highest value; by examining the recency of their purchase, frequency of purchases, and how much they spent on their purchase.

5 things to avoid while working to grow your business blog

EMagine B2B Blog

Tags: B2B Web Strategy Blogs, Blogging Social Media growth ” fatal five publishing irregularly the frequency haphazard posting blog include instant sharing capabilities and popular sites posting “me too” content don’t just pick a talk readers expect keyword rich anchor stick

Simplify Content Planning with These 8 Steps

DivvyHQ

Simplify content planning with these eight steps to take your content frequency, consistency and quality to the next level. Content planning doesn’t have to be cumbersome and complex.

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How often should you post to your blog and social media?

Sales Engine

Publishing frequency and amplification of content is a big topic these days, and one that has recently been researched by two publishing powerhouses—Hubspot and Moz. What does that mean for your publishing frequency? So what’s the conclusion to post frequency?

Building a Flexible and Agile Content Calendar

DivvyHQ

Although the publishing purists preach consistency in your publishing frequency, we all know how important it is to be nimble in content marketing.

Emails and Text Messages: How Many Is Too Many for Marketers to Send?

Modern Marketing

Frequency Matters — but There’s More. Talk to a few email marketing firms about send frequency, and the first thing you’ll find out is that funnel stage is key. Despite their disagreements, email marketing experts agree that send frequency is only one part of the story. If you do decide to increase your frequency, don’t push it above once per day.

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30% of Marketers Still Not Measuring Brand Perception After Launching Social Media Initiatives

KoMarketing Associates

Only 36% of marketers measure the frequency of shares and interactions on social media, and 34% measure search volumes.

How to be alone: the difference between loneliness and solitude

JotForm

It sings at a sonic frequency higher than any other species of whale: at 52 Hertz, just above the lowest note on a tuba. Since the late 1980s, scientists have been tracking a whale across the Pacific Ocean. The whale calls out; no one answers. It’s been nicknamed the loneliest animal in the world. Backstage

Survey: Email Engagement Rises When Marketing Email Volume Dips

KoMarketing Associates

If marketers can find the sweet spot of email volume and frequency, they’ll set themselves up to maximize engagement and ultimately ROI,” wrote the researchers. Aside from monitoring engagement rates over time to determine the best balance, marketers can use preference centers to ask subscribers to identify their own email frequency sweet spot.”. Marketers who send fewer emails may actually see more engagement, according to new research from Yes Lifecycle Marketing.

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How Weekly Blogging Can Boost B2B Sales By 10x

Marketing Insider Group

We wanted to delve into exactly what blogging frequency our B2B clients need to aim for to build that customer trust. Delve into the Data to Find Your Sweet Spot for Blogging Frequency. You also need to look at the blogging frequency that produces the most leads.

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Secrets of SEO: How To Blog Consistently

Pearl Digital Marketing

However, consistently publishing content can help improve SEO so a stale blog with inconsistent publishing frequency may not be doing your search engine rankings any favours. Name me one business owner who doesn't struggle with blogging consistently. Go on, I'll wait.

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5 Leading Fashion Brands That Dominated Black Friday

SocialBakers

It’s a battle to balance high engagement with your audience and maintain post frequency. Fashion brands need to keep the engagement high to out-beat their competitors — especially with today’s fast fashion.

Top 23 Cyber Security Resources to Keep You Up-To-Date in 2019

Marketing Envy

Post frequency: Daily. Post frequency: Irregular, sometimes monthly. Post frequency: Every few days. Post frequency: Every few days. Post frequency: Often, several times a day. Post frequency: Often daily, but sometimes less frequent. Post frequency: Often, several times a day. Post frequency: Often, several times a day. Post frequency: Often, several times a day. Post frequency: Often, several times a day.