Webbiquity
JANUARY 5, 2021
Following on the recent roundup here of the top 130 Minnesota tech companies on Twitter , here’s a look at some top individuals in Minnesota’s tech scene. While anyone who tweets on behalf of a business Twitter account should seek to maximize the company’s relevant following, it’s different for individuals.
Webbiquity
DECEMBER 26, 2012
Public relations (PR) or media relations has long been treated as its own world, separate from marketing. An online ad may be marketing, but the credibility built through PR makes prospective buyers more likely to click on it. So how exactly does PR support SEO efforts? What are today’s best practices for B2B PR?
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Marketing Insider Group
JANUARY 24, 2013
Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.
Marketing Insider Group
APRIL 21, 2011
And it often extends to our colleagues in PR. The alignment problem is what drove me into here… BtoB Magazine recently reported on a Forrester survey that proves the point that this is huge challenge: only 8% of B2B companies say they have tight alignment between sales and marketing. This is really where PR can take the lead.
Convince & Convert
DECEMBER 5, 2017
According to recent Forrester research , one of the most significant hurdles to excelling in this new reality is support teams and marketing teams not being on the same page. As Forrester says, “Customers don’t care about your internal organizational silos.”. Data to Influence the Rest of the Business. Technology to the rescue!”
Webbiquity
OCTOBER 13, 2010
Your PR team was aware of most of these as it often had a hand in generating those placements. I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. Traditional PR + Social Media Monitoring. Social Mention.
markempa
DECEMBER 15, 2010
Joe Chernov, Director of Content at Eloqua, puts it this way: “Anyone can cobble together a list of Twitter tips or ‘must-read’ blogs and crown themselves ‘content marketers,’” he explains. At a glance, you can see the scope of the best content in the marketing and sales blogosphere and how it all works together.
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