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53 Focus Group Questions for Any Purpose

Hubspot

Whether your focus group is there to give feedback on a product or service or help you assess how your brand stands out in your competitive landscape, thought-provoking, open-ended questions are essential to a productive discussion. Featured Resource: Market Research Focus Group Template. Download the Template.

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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

What if your company could insert itself into this routine? Leverage this highly engaged focus group for feedback, and lean on their insights to help revise your efforts before rolling it out to a larger audience. Your employees each have a morning ritual. Grab a cup of coffee. Scroll through Facebook’s News Feed.

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15+ Interview Questions for Consultants [+ Sample Responses]

Hubspot

One of the biggest challenges was [Insert Challenge]. I conducted several focus groups to gather feedback from employees about their experience working for the company. Let's look at an example: "A few years ago I was working for a client in the [Specific Industry]. To address the root cause of the issue, I [Describe Steps].

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Is Content Marketing Turning Into Brand Entertainment?

Content Standard

But in both cases, the brands inserted themselves into a story where they weren’t needed and stuck out like a sore thumb. The second note is simply the ease with which LEGO is able to insert their products into their brand story in a natural way. Test Your Audience First.

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The pros and cons of social media

Sprout Social

Social media is an always-on focus group. What you can do: When it comes to your audience, insert reminders for your audience to unplug. This week is both #EarthWeek and #FashionRevolutionWeek, and without greater transparency and a more holistic approach… Posted by Nisolo on Sunday, April 17, 2022. Ability to crowdsource.

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How to Launch a Product Without a Press Release

Brandpoint

Consult your product development team to see if they conducted product testing focus groups. Or are there high-performing posts where you can insert a call-to-action to your new offering for more conversion opportunities? Customer service reps can answer questions by simply pasting a link to the tutorial.

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12 Personal Brand Building Tips for B2B Sellers

Oktopost

Search for groups related to your industry and area of expertise, then join them. Keep in mind that large, popular, or broadly-focused groups can become very crowded — to the extent that it’s not always easy to stand out and be noticed. Once you get a feel for them, you can figure out how to make yourself an indispensable participant.