Facebook Stories Hits 300 Million Users and Rolls Out Ads Globally

Buffer

Facebook first introduced the format to one of its properties in 2016 with the launch of Instagram Stories and has since launched similar updates across Whatsapp, Messenger and Facebook itself.

7 AEC Marketing Trends to Watch for in 2019. #2 Might Come as a Surprise.

Hinge Marketing

The service providers and teaming partners with the most visible expertise will have the advantage of first impression. The ones that are able to demonstrate results, and clearly market these integrated tools will have a significant first-mover advantage.

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5 big martech challenges that marketers will face in 2016

chiefmartech

When I first published MarTech and the Decade of the CMO — the white paper that predicts the 10x software revolution that is coming to marketing — CEOs were just starting to think more deeply about integrating technology into their marketing organizations.

How Does Facebook Stories Stack Up to Snapchat?

Hubspot

The distinguishing factor is that unread stories display horizontally along the top, rather than vertically down the left side like in Snapchat. Snapchat was a first mover in the ephemeral messaging space, and its devoted user base spends an average of 30 minutes on the app every day.

Another Day, Another Attempt to Unseat Snapchat: Facebook Unveils Messenger Day

Hubspot

Like Snapchat Stories and WhatsApp Status, Messenger Day displays users’ ephemeral messages in a vertical list. Snapchat was a first mover in the ephemeral messaging space, and its devoted user base spends an average of 30 minutes on the app every day.

Healthcare Marketing Is Pioneering Value-Based Content, and the Rest of the World Should Pay Attention

Content Standard

Let’s take a step back and look at what gets organizations jumping into content waters in the first place. The most common reason I see organizations moving to create meaningful content is that the competition is moving on to content first. I’m a healthcare native.