Porch Group Media

SEPTEMBER 12, 2022

Welcome to the Movers and Shakers podcast. Luci Rainey, former SVP of Marketing at PODS and Comcast, joins us to offer her insights and real-world experience on how to overcome the challenges of mover marketing and leverage your program to its full potential. Source: The 2022 Marketer’s Perspective on Mover Marketing.

First-Mover Advantage 52

First-Mover Advantage Buy ROAS Budget Programs 52

Porch Group Media

SEPTEMBER 8, 2022

Welcome to the Movers and Shakers podcast. Podcast Host: Michelle Taves. Following the acquisition of V12 by Porch Group, Michelle played a key role in establishing V12 as a leading product innovator in mover marketing and today is a member of the Porch Group’s senior leadership team. Podcast Guest: Luci Rainey.

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First-Mover Advantage Marketing & Strategy Marketing Strategy Work Management 52

Porch Group Media

JULY 18, 2022

Welcome to the Movers and Shakers podcast. Anders Ekman serves as President of V12, A Porch Company, and works with leading brands to realize the economic and customer experience potential of modern mover marketing. The following content has been adapted from V12’s Movers and Shakers Podcast, which can be found here.

First-Mover Advantage 52

First-Mover Advantage Acquisitions Marketing & Strategy Paid Search Agency 52

Porch Group Media

NOVEMBER 29, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our Movers and Shakers podcast. Luci: Todd, we talked a few weeks ago about privacy and the need to really build your first-party data access. The 2022 Marketer’s Perspective on Mover Marketing.

Media Plans 52

Media Plans Planning First-Mover Advantage Privacy Protection 52

Porch Group Media

SEPTEMBER 20, 2022

Welcome to the Movers and Shakers podcast. In this podcast, The V12 team explores how these policy changes have specifically impacted digital marketing capabilities and how you can successfully pivot to reach your target audience. You’ll be the first to know when we post more great marketing content!

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Privacy Privacy Policies First-Mover Advantage Paid Search Agency 88

Porch Group Media

JULY 11, 2022

Welcome to the Movers and Shakers podcast. Anders Ekman serves as President of V12, A Porch Company, and works with leading brands to realize the economic and customer experience potential of modern mover marketing. The following content has been adapted from V12’s Movers and Shakers Podcast, which can be found here.

First-Mover Advantage 52

First-Mover Advantage Acquisitions Paid Search Agency Marketing & Strategy 52

Porch Group Media

NOVEMBER 16, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our Movers and Shakers podcast. Luci: Todd, we talked a few weeks ago about privacy and the need to really build your first-party data access. The 2022 Marketer’s Perspective on Mover Marketing.

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Segmentation First-Mover Advantage Privacy Protection Intent Signal 52

Porch Group Media

NOVEMBER 21, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Position Your Business For The Future: The Rise Of CTV. Download the 2022 New Mover Trends Report. You’ll be the first to know when we post more great marketing content!

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First-Mover Advantage Cable Television marketing Broadcasting 52

Porch Group Media

AUGUST 16, 2022

Welcome to the Movers and Shakers podcast. The following content has been adapted from V12’s Movers and Shakers Podcast, which can be found here. Number One: Make sure you understand a little bit more about your audience segmentation so you can match the mover trigger to your audience segmentation.

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First-Mover Advantage Trigger Marketing Segmentation CMO 52

Porch Group Media

AUGUST 1, 2022

Welcome to the Movers and Shakers podcast. The following content has been adapted from V12’s Movers and Shakers Podcast, which can be found here. So, a great mover example is before you list your house, you go through and make sure the doors, roof, windows, etc. Are movers important to Masonite?

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First-Mover Advantage Product Trigger Marketing Amazon 59

Porch Group Media

NOVEMBER 15, 2022

In this podcast, hosted by Luci Rainey, former SVP of Marketing at Comcast and PODS , we hear from Michelle Taves, CEO of V12, a Porch Company and GM of Porch Marketing Group , and Charlie Thomas, Business Development Director at Strategus. The 2022 Marketer’s Perspective on Mover Marketing.

First-Mover Advantage 52

First-Mover Advantage Media Acquisitions Network Marketing 52

Porch Group Media

OCTOBER 25, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers video podcast, The Impact of Apple Privacy Changes on Digital Marketing. We looked at our own agency services and saw that we were able to provide brands access to our own first-party data.

Planning 52

Planning First-Mover Advantage Lead Ranking Paid Search Agency 52

Porch Group Media

NOVEMBER 15, 2022

In this video podcast, hosted by Luci Rainey, former SVP of Marketing at Comcast and PODS , we hear from Michelle Taves, CEO of V12, a Porch Company and GM of Porch Marketing Group , and Charlie Thomas, Business Development Director at Strategus. The 2022 Marketer’s Perspective on Mover Marketing.

First-Mover Advantage 52

First-Mover Advantage Video Marketing Media Acquisitions 52

Porch Group Media

AUGUST 31, 2022

Welcome to the Movers and Shakers podcast. Luci Rainey, former SVP of Marketing at PODS and Comcast, joins us to offer her insights and real-world experience on how to overcome the challenges of mover marketing and leverage your program to its full potential. Source: The 2022 Marketer’s Perspective on Mover Marketing.

First-Mover Advantage 52

First-Mover Advantage Paid Search Agency Planning Budget Programs 52

Porch Group Media

NOVEMBER 21, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Position Your Business For The Future: The Rise Of CTV. Download the 2022 New Mover Trends Report. You’ll be the first to know when we post more great marketing content!

Case Study 52

Case Study Case Studies Advertising Funnels Top of Funnel 52

Porch Group Media

JULY 21, 2022

Welcome to the Movers and Shakers podcast. Anders Ekman serves as President of V12, A Porch Company, and works with leading brands to realize the economic and customer experience potential of modern mover marketing. The following content has been adapted from V12’s Movers and Shakers Podcast, which can be found here.

First-Mover Advantage 52

First-Mover Advantage Brand Identity Branding Acquisitions 52

Porch Group Media

AUGUST 29, 2022

Welcome to the Movers and Shakers podcast. Luci Rainey, former SVP of Marketing at PODS and Comcast, joins us to offer her insights and real-world experience on how to overcome the challenges of mover marketing and leverage your program to its full potential. Source: The 2022 Marketer’s Perspective on Mover Marketing.

First-Mover Advantage 52

First-Mover Advantage Advertising Agencies Cable Marketing & Strategy 52

Porch Group Media

NOVEMBER 25, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, The Growth of Retail Media Networks & CTV: Coffee Break with V12 & Strategus. So for us, the retail media network is just a great way of providing access to our first party data, right?

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First-Mover Advantage Media Funnel Advertising Advertising Mediums 52

Porch Group Media

DECEMBER 1, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, The Growth of Retail Media Networks & CTV: Coffee Break with V12 & Strategus. Download the 2022 New Mover Trends Report. The post Investing in CTV for 2022 first appeared on V12.

First-Mover Advantage 52

First-Mover Advantage Cable Marketing Budget Trends 52

Porch Group Media

DECEMBER 6, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our Movers and Shakers podcast. Todd: The first case study for the vertical on the left-hand side is of a furniture retailer. You can imagine movers are critically important for them. These numbers are astounding.

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First-Mover Advantage Planning Verticals Case Studies 52

Porch Group Media

SEPTEMBER 22, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our Movers and Shakers podcast. This was actually one of the first things we did when we became part of Porch. As a matter of fact, we now have 80+% of all homebuyers and pre-movers within our mover spine. Michelle: Sure.

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First-Mover Advantage Marketing & Strategy Acquisitions Statistics 52

Porch Group Media

NOVEMBER 19, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, The Growth of Retail Media Networks & CTV: Coffee Break with V12 & Strategus. Download the 2022 New Mover Trends Report. Stay up to date with the latest news and resources: Thank you!

First-Mover Advantage 52

First-Mover Advantage Media Marketing Budget Trends 52

Porch Group Media

OCTOBER 4, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast you can find here. Movers & Shakers Podcast by V12. You’ll be the first to know when we post more great marketing content!

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Privacy Spending First-Mover Advantage ROI 52

Porch Group Media

NOVEMBER 17, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, The Growth of Retail Media Networks & CTV: Coffee Break with V12 & Strategus. Download the 2022 New Mover Trends Report. Stay up to date with the latest news and resources: Thank you!

First-Mover Advantage 52

First-Mover Advantage Media Advertising Agencies Marketing Proposals 52

Porch Group Media

DECEMBER 13, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our Movers and Shakers podcast. Subscribe below to stay tuned for upcoming episodes with other industry-leading marketing executives as they look to transform the future of mover marketing.

Paid Search Agency 52

Paid Search Agency First-Mover Advantage Companies Lead Ranking 52

Porch Group Media

OCTOBER 26, 2022

The 2022 Marketer’s Perspective on Mover Marketing. Download the 2022 Marketer’s Perspective on Mover Marketing Report to learn more about how brands are using mover marketing to boost the success of their customer acquisition and retention programs. You’ll be the first to know when we post more great marketing content!

First-Mover Advantage 52

First-Mover Advantage Advertisements Advertising Video Marketing 52

Porch Group Media

OCTOBER 26, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our Movers and Shakers podcast. The 2022 Marketer’s Perspective on Mover Marketing. Learn More About How Mover Marketing Helps Brands Boost the Success of Their Customer Acquisition and Retention Campaigns.

First-Mover Advantage 52

First-Mover Advantage Personalization Multi-Channel Acquisitions 52

Porch Group Media

AUGUST 4, 2022

Welcome to the Movers and Shakers podcast. The following content has been adapted from V12’s Movers and Shakers Podcast, which can be found here. Learn More About How Mover Marketing Helps Brands Boost the Success of Their Customer Acquisition and Retention Campaigns. Meet Jennifer Renaud.

First-Mover Advantage 52

First-Mover Advantage Lead Ranking Paid Search Agency Advertising Agencies 52

Porch Group Media

DECEMBER 15, 2022

Welcome to the Movers and Shakers podcast. Pet Ownership and New Movers. And when they move, it’s one of the first things they need to align, which is where am I going to get my pet supplies? And so, you see 78% of our new movers are pet owners. Download the 2022 New Mover Trends Report.

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First-Mover Advantage Trends Segmentation Customer Surveys 52

Porch Group Media

NOVEMBER 20, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Position Your Business For The Future: The Rise Of CTV. Download the 2022 New Mover Trends Report. You’ll be the first to know when we post more great marketing content!

Cable 52

Cable First-Mover Advantage Brand Identity Branding 52

Porch Group Media

NOVEMBER 18, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, The Growth of Retail Media Networks & CTV: Coffee Break with V12 & Strategus. Download the 2022 New Mover Trends Report. Stay up to date with the latest news and resources: Thank you!

First-Mover Advantage 52

First-Mover Advantage Campaigns Paid Social Agency Advertising Mediums 52

Search Engine Journal

JUNE 10, 2021

Search Awards Found Its First-Mover Advantage & You Can Too [Podcast] appeared first on Search Engine Journal. Nicky Wake, founder of The Search Awards, joins Search Engine Journal founder Loren Baker to discuss the story of how she got started in the industry awards space, the growth of Search Awards in the U.K.

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First-Mover Advantage 89

Porch Group Media

AUGUST 8, 2022

Welcome to the Movers and Shakers podcast. The following content has been adapted from V12’s Movers and Shakers Podcast, which can be found here. Movers as a Marketing Segment. Learn More About How Mover Marketing Helps Brands Boost the Success of Their Customer Acquisition and Retention Campaigns.

Segmentation 52

Segmentation First-Mover Advantage Trigger Marketing Paid Search Agency 52

Porch Group Media

OCTOBER 6, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, The Impact of Apple Privacy Changes on Digital Marketing. Movers & Shakers Podcast by V12. You’ll be the first to know when we post more great marketing content!

Privacy 52

Privacy First-Mover Advantage Trust Marketing Mobile Marketing 52

Porch Group Media

NOVEMBER 21, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Position Your Business For The Future: The Rise Of CTV. Our big claim to fame is we ran the first programmatic CTV campaign ever which surprises a lot of people.

Advertising Mediums 52

Advertising Mediums Advertising Agencies First-Mover Advantage Advertisements 52

Porch Group Media

JANUARY 16, 2023

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Kickstart Your Email Marketing in 2023. You’ll be the first to know when we post more great marketing content! The post How to Keep Up with Mail Privacy Policies first appeared on V12.

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Privacy Policies Privacy First-Mover Advantage Opt-out 52

Porch Group Media

NOVEMBER 15, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers video podcast, The Impact of Apple Privacy Changes on Digital Marketing. Todd: So the first few of them are all around email. And that is exactly what these first three items refer to.

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Privacy First-Mover Advantage Paid Search Agency Advertising Agencies 52