SmartBug Media

MARCH 2, 2023

Welcome to our monthly blog series, where we dive into the latest updates from HubSpot! As an agency specializing in digital marketing, we understand the importance of staying on top of the latest tools and features to help our clients reach their marketing and sales goals. Previously, the tool only identified broken internal links.

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Hubspot Multi-Touch Attribution Enterprise Management Product 52

Hubspot

JULY 7, 2020

And, one major way they've driven traffic from different regions to their site is through international SEO. But, like any marketing campaign, SEO is not always a one-size-fits-all approach. But how do you create a winning international SEO strategy? 4 Ways SEO Varies Around the World. Here are four things to know.

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Hubspot SEO Domain Content 101

Hubspot

APRIL 9, 2020

In SEO, everything is anchored in user experience. In the most recent HubSpot Research survey, 64% of marketers actively invest in SEO. While I’d like to see that number increase significantly, I like that SEO is becoming more of a priority across all industries. Keep Building a Technical SEO Foundation.

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Hubspot SEO Acquisitions Trends 89

SmartBug Media

DECEMBER 8, 2020

Writing blogs is an investment in your business, as a way to gain SEO value and be thought leaders in your space. It can be a very rewarding long-term search engine optimization (SEO) play, so it is important that you think long term about the implications of your choice of a hosting platform. Out-of-the-Box Features.

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Hubspot CMS Development Marketing Automation Services Top of Funnel 86

SmartBug Media

JUNE 22, 2021

Fortunately, HubSpot makes it easy for you to format, optimize, and eventually publish your blog post. If you’re an advanced HubSpot user, you likely feel like you could publish a blog post in your sleep, and that’s what’s so awesome about how easy it is to use HubSpot blogging. HubSpot Blogging Hack #1: The Power of CTAs.

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Hubspot Click Rate Lead Scoring Lead Ranking 94

SmartBug Media

JANUARY 20, 2021

The scalability and simple, yet powerful, automation functions are a few of the (many) reasons companies choose HubSpot. In this article, we’ll dive into some of the elements to ensure you have a successful transition from an alternative solution to HubSpot with a HubSpot migration checklist. CRM: Ensure Clean Imports.

Hubspot 101

Hubspot Enterprise Management Work Management Marketing Management 101

Hubspot

DECEMBER 12, 2019

In 2019, Google began rolling out what is arguably one of the most significant changes to its search engine since the introduction of dedicated video carousels in June 2018, or the introduction of featured snippets in October 2017: Google has begun to ad podcasts to search results. In this new world of audio SEO who will be the winners?

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Hubspot SEO Design SERP 99

Square 2 Marketing

MARCH 4, 2022

Get the latest and greatest news on the changes, fixes and upgrades to the HubSpot product suite. Every month, HubSpot releases new features and updates to make the platform better than before. It can be hard to stay on top of all of the changes, so we’re sharing the biggest updates you need to know about.

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Hubspot Product Customer Surveys SEO 52

Contently

FEBRUARY 16, 2023

This means you need to be intentional and attract the right traffic to your website, and you want to do that with quality content that fulfills the SEO requirements allowing it to rank with search engines. Align your SEO strategy with audience research. Prioritize quality over quantity with SEO content.

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Lead Ranking Marketing AI Process SEO 154

SmartBug Media

AUGUST 17, 2020

We’ll start with the cons first and then move toward the many benefits of the HubSpot ecosystem. There is no getting around having to pay for HubSpot. Unlike WordPress, which is free and open source, HubSpot is a paid solution for marketing automation and website development. It Certainly Isn’t Free.

CMS Development 93

CMS Development Industry CMS Hubspot Enterprise Management 93

Optinmonster

OCTOBER 15, 2021

Are you looking for an easy way to set up HubSpot with WordPress? HubSpot is a popular customer relation management (CRM) platform that helps you make marketing, sales, content management, and customer service easier. By integrating HubSpot and WordPress, you have a powerful team to help generate and convert leads on your website.

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Hubspot Work Management Rules Template 89

SmartBug Media

DECEMBER 10, 2020

Yes, I am talking about HubSpot. Why HubSpot for SaaS? HubSpot helps SaaS companies attract higher quality traffic, convert that traffic into more qualified leads or trial users, and nurture those leads to customers.” HubSpot says it best: “Simplicity and sophistication are the hallmark of innovative marketing software.”

Lead Ranking 98

Lead Ranking Hubspot Top of Funnel Work Management 98

Conductor

MARCH 8, 2022

The SEO industry is rapidly changing. While SEO has long been male-dominated , many of the leading voices driving innovation and inspiring others within the industry are women. Who are the top women in SEO? 10 Women driving innovation in SEO. Aleyda Solís | International SEO Consultant & Founder at Orainti.

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SEO Organization Demand Generation Agencies Paid Search Agency 105

SmartBug Media

SEPTEMBER 23, 2020

You may be considering using the e-commerce platform Shopify , integrated with the marketing automation platform HubSpot , to help sell your products and services. There are three different pricing options available based on your needs and desired features. Once the account and store is set up, you can begin to integrate with HubSpot.

Work Management 99

Work Management Marketing Management Hubspot Marketing Automation Services 99

Hubspot

AUGUST 3, 2023

He recommends that sales professionals should focus on the outcomes that AI provides instead of the features of AI. Educate Your Prospects ChatSpot is a new addition to the HubSpot CRM, available on free plans and up. Plus, the page shows how HubSpot is better with the ChatSpot integration. For example, BDR.ai

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Marketing AI Hubspot Product Tips 59

Hubspot

APRIL 20, 2021

Search engine optimization (SEO) may seem like a straightforward concept. While those are fundamental elements of SEO, it can actually be quite challenging to create a strategy that helps you drive traffic and enough of it to meet your overall business goals. 5 SEO Success Stories To Inspire Your 2021 Strategy.

CMS Development 94

CMS Development SEO Marketing & Strategy Paid Search Agency 94

TrustRadius Marketing

JANUARY 8, 2020

Hubspot’s ‘human’ voice, vast collection of educational materials and networking events have solidified its place as the authority on inbound marketing — and also as one of the most popular marketing automation platforms in the field. . But Hubspot might not be the right fit for everyone. . Let’s jump in.

Enterprise Management 52

Enterprise Management Hubspot Marketing Automation Services Marketing Management 52

SmartBug Media

JANUARY 20, 2021

The scalability and simple, yet powerful, automation functions are a few of the (many) reasons companies choose HubSpot. In this article, we’ll dive into some of the elements to ensure you have a successful transition from an alternative solution to HubSpot with a HubSpot migration checklist. CRM: Ensure Clean Imports.

Hubspot 59

Hubspot Enterprise Management Work Management Marketing Management 59

Marketing Insider Group

JUNE 19, 2023

Perform a content analysis by listing your competitors, finding their content locations, uncovering their SEO metrics, auditing their content, and reviewing their off-site activity. Various search engine optimization tools have features that can help you find competitors you haven’t yet discovered.

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Analysis Top of Funnel Advertising Agencies Content 294

Stevens & Tate

MARCH 9, 2020

Out of these platforms, HubSpot is one of the very best. The following are five reasons to consider using HubSpot as one of your main inbound marketing tools: 1. HubSpot Functions As An All-In-One Marketing Platform. This includes SEO, email marketing, CRM, content marketing, marketing automation , database management, and more.

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Hubspot Marketing Budget Marketing Automation Services Inbound Marketing 59

BenchmarkONE

FEBRUARY 17, 2021

Both HubSpot and WordPress provide backend software that agencies can use to build and maintain their websites. We’ve put together a helpful comparison of HubSpot vs. WordPress for you so that your agency can simplify the decision-making process and more easily see the differences between the two platforms. percent for HubSpot CMS.

Paid Search Agency 52

Paid Search Agency Hubspot Advertising Agencies Industry CMS 52

BenchmarkONE

FEBRUARY 17, 2021

Both HubSpot and WordPress provide backend software that agencies can use to build and maintain their websites. We’ve put together a helpful comparison of HubSpot vs. WordPress for you so that your agency can simplify the decision-making process and more easily see the differences between the two platforms. percent for HubSpot CMS.

Paid Search Agency 52

Paid Search Agency Hubspot Advertising Agencies Industry CMS 52

BenchmarkONE

FEBRUARY 17, 2021

Both HubSpot and WordPress provide backend software that agencies can use to build and maintain their websites. We’ve put together a helpful comparison of HubSpot vs. WordPress for you so that your agency can simplify the decision-making process and more easily see the differences between the two platforms. percent for HubSpot CMS.

Paid Search Agency 52

Paid Search Agency Hubspot Advertising Agencies Industry CMS 52

KoMarketing Associates

JANUARY 19, 2022

From MarTech tools for SEO to tracking the sales cycle, we’ve asked expert cybersecurity marketers what their most indispensable solution currently is and compiled them in this list. Qualified lives directly on your site with their chatbot feature to help boost pipeline, while directly syncing with Salesforce for easy organization.

Work Management 248

Work Management Marketing Management Marketing Automation Services B2B Marketing 248

Marketing Insider Group

JANUARY 24, 2022

Two SaaS brands that have done this exceptionally well are Moz and Ahrefs, two of the industry’s leading SEO software tools. Here’s two examples, one of their early videos from 2012 on keyword targeting, and one of their most recent from 2021 on the ROI of SEO. The videos provide high value with simple, low-cost, no-frills production.

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Paid Search Agency Content Marketing Companies Case Study 329

Hubspot

DECEMBER 22, 2020

If your SEO (search engine optimization) and PPC (pay per click) teams exist in complete silos, it's time to change that. Commonly held opposing viewpoints are: PPC is too complex, and SEO is too slow. PPC is one of SEO's most powerful tools — and vice versa. Here are seven ways to thrive in both SEO and PPC.

PPC 101

PPC Work Management SEO Top of Funnel 101

SmartBug Media

FEBRUARY 4, 2020

What Is SEO Share of Voice? SEO share of voice is analysis that shows which websites rank most frequently for a given set of keywords or topics in organic search. How You Calculate SEO Share of Voice. How to Use SEO Share of Voice to Improve Your Marketing. You can pull this analysis from SEMRush, Moz, or HubSpot.

SEO 96

SEO SERP Domain Analysis 96

SmartBug Media

JANUARY 7, 2019

Many business owners and marketers make the plunge every day, moving their sites to HubSpot in order to garner better marketing metrics, improve their sales funnels, and nurture their leads toward sales. SmartBug Media has done many of these migrations and can help facilitate your move to HubSpot. Using Plugins for Functionality.

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Hubspot CMS Development Marketing Websites Marketing Automation Services 71

Martech

OCTOBER 19, 2023

This leads view allows sales reps and managers to use one place in HubSpot to review new leads, enroll them in a sequence and see the previous and next action. See the key features in this video. This feature was previously available for other types of records and has expanded to contacts.

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SMS Bundling Terms and Conditions Opt-out 106

Marketing Insider Group

JULY 10, 2023

Predictive features in a CRM show you which customers to target more aggressively. The best CRM products include HubSpot, Salesforce, and Zoho. Try Semrush, Open SEO Stats, SpyFu, or BuzzSumo to uncover how your competitors are doing. The information is critical to building buyer personas that don’t suck. Image Source 2.

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Budget Programs Marketing Automation Services CMS Development Marketing Budget 245

Hubspot

SEPTEMBER 12, 2019

Fact: HubSpot's pictures are worth 120 thousand clicks. Last year, my colleague Karla Cook gave our readers a 3,000-word peek behind the curtain into a new SEO strategy we implemented at the beginning of 2018. As I said, our new SEO strategy launched our organic blog traffic to heights it had never been to before.

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Hubspot Traffic SERP Template 74

Martech

MARCH 27, 2023

Custom properties for marketing campaigns and improvements to lists highlight February’s HubSpot releases. HubSpot is publishing more comprehensive monthly updates outside individual portals, such as the “What’s New in HubSpot’s Software” page, previously limited to quarterly roadmaps.

Enterprise Management 89

Enterprise Management Hubspot Terms and Conditions Sample 89

Hubspot

APRIL 2, 2020

Let's talk through this — you master your final episode, and have some standout clips you want to feature in social promotion. Fun fact: We use it at HubSpot and now have a robot version of Weird Work with host Sam Balter. How to Reepurpose Content Into a Podcast, According to HubSpot's Podcast Expert.

Budget Programs 91

Budget Programs Hubspot Software Best Practices 91

Hubspot

MARCH 26, 2018

SEO Monitoring Tools. HubSpot's Website Grader. UpCity's SEO Report Card. Screaming Frog's SEO Spider. Found's SEO Audit Tool. Varvy's SEO Overview Tool. 12 SEO Monitoring and Keyword Tools for 2018. Another great feature of Google Webmaster Tools is PageSpeed Insights. and a Google bot!

SEO 101

SEO Tools Domain Wikipedia 101

Hubspot

JULY 25, 2019

In the early days of the web, design and SEO weren't really friends -- websites with good SEO often had a weak design, while websites with impressive design often weren't great for SEO. When I joined HubSpot, I partnered with our SEO team to design online experiences that could grow organic traffic to our website at scale.

Design 69

Design Hubspot SEO Lead Scoring 69

Martech

NOVEMBER 27, 2023

Associate records of the same object type (beta) To correctly demonstrate how your business relationships connect with each other, HubSpot now allows you to associate records of the same type (e.g., Quickly create email subject lines that increase open rates using HubSpot’s AI assistant to generate subject lines for marketing emails.

Enterprise Management 84

Enterprise Management Hubspot Paid Search Agency Work Management 84

Top Rank Marketing

MARCH 27, 2024

The March 2024 update to Google’s algorithm primarily targets low-quality, AI-generated content and spammy SEO techniques. Read on to learn more about what this means and how it impacts your SEO content strategy. Ongoing Evolution: Google will continue to strengthen its algorithm against spammy SEO tactics and AI-generated content.

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Marketing AI Google Lead Scoring Lead Ranking 87