Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Forbes) 93% of online experiences start with a search engine.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Webbiquity

JUNE 16, 2015

Sales are a top goal of content marketing—but website traffic is the most common metric used to measure success. Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. Based on the research detailed below, here are five key takeaways: • Tell, don’t sell.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. What is the source of the largest share of social traffic to websites? (It’s e-Strategy Trends ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Optinmonster

JULY 5, 2022

If you have been following the latest search engine trends, you might have heard about IndexNow. IndexNow is a new way that helps you index your content instantly to rank fast in the search engine result pages (SERPs). Currently, the IndexNow feature is supported by Bing and Yandex search engines.

SEO 80

SEO API SERP Paid Search Agency 80

Optinmonster

JUNE 1, 2022

It’s an instant way to inform search engines about the recent content changes on your website. In this article, you’ll learn how to add the IndexNow feature to your website and boost your content indexing process. Without IndexNow, it can take days to weeks for search engines to realize the content has changed.

Lead Scoring 81

Lead Scoring Lead Ranking API Content 81

Optinmonster

FEBRUARY 11, 2024

The stats are clear: 20% of businesses never make it past the first year , and a whopping 50% don’t make it to year five. You’ll know the best growth hacks to beat those stats and create a strong, growing business by the end. Again, pay strict attention to Facebook’s contest rules.

Paid Content 91

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 91

Porch Group Media

DECEMBER 30, 2019

The Ultimate List of Consumer Travel Industry Stats and Trends to Know for 2020. Facebook IQ) . Within the 3 months prior to the trip date, the search increases further for experiences. 59% of families said travel websites (TripAdvisor, Expedia, etc.) used Facebook and 26.3% used Facebook and 26.3%

Stats 72

Stats Trends Statistics Consulting 72

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. In this article, we’ll share the need-to-know stats and insights about each platform to help marketers determine the top social media platforms to prioritize for their strategy.

Social Media 118

Social Media Stats Ideal Customer Profiles Media 118

seo.co

JANUARY 1, 2023

The infographic is certainly not a new tool for those looking to boost search engine optimization. In fact, the popular infographic is close to celebrating its 10th birthday as a useful and meaningful way to provide readers with new knowledge and real value while boosting a website’s overall profile in the process.

SEO 98

SEO Viral Marketing Statistics Case Studies 98

Optinmonster

JULY 28, 2022

3 Marketing Stats You Need to Track. These 3 stats connect together to make or break your digital marketing success. Traffic is simply how many people visit your website or social media profiles. Here’s how to calculate your website conversion rate. Tracking Your Marketing Stats in WordPress. Form submissions.

Paid Content 83

Paid Content Campaigns Marketing Analytics Tools Planning 83

KoMarketing Associates

JANUARY 30, 2018

One of my favorite materials is the top differences between Google AdWords and Bing Ads, which is highly useful for beginners or to explain to clients the unique elements of each search engine. Facebook Ads. Another great resource is Facebook Business News , which is frequently refreshed with new insights, stats, and events. .

Resources 179

Resources Advertising Agencies B2B Marketing Paid Search Agency 179

Navigate the Channel

DECEMBER 21, 2017

Google has already declared mobile to be mandatory for search —as of 2018, the tech giant’s mobile-first index will view sites through the eyes of the mobile user, and will rank them accordingly. Bottom line: if your mobile and desktop sites differ greatly, you could suffer a penalty on your desktop Search Engine Results Page.

Stats 50

Stats Paid Search Agency Mobile Marketing Lead Scoring 50

Atomic Reach

MAY 14, 2019

With popular platforms such as Google Ads and Facebook offering incredible targeting for specific consumers and their budget-friendly pricing, it's no wonder that 74% of businesses are investing in PPC. Facebook’s ad revenues exceed the entire print industry in 2019 ( EMarketer ). Why Your Business Needs To Be Using PPC. Wordlead ).

PPC 110

PPC Paid Content Cost Per Click Statistics 110

Marketing Insider Group

FEBRUARY 23, 2021

The first subscription service has 5-star reviews placed strategically throughout its website and has sent you two case studies via email. Add Case Studies to Your Website. In other words, having social proof like case studies, reviews, and testimonials on your website can help you move customers down the sales funnel.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

Contently

MARCH 1, 2022

Facebook recently released a list of its top 20 most-viewed posts. ” Carter’s team might praise and share a great New York Times story via Twitter or Facebook. But they would “never” repost anything without crediting the original author, either on the Highsnobiety website or its social media channels. “It

Thought Leadership 172

Thought Leadership Aggregators Paid Content Ethics 172

The Lead Agency

APRIL 14, 2024

Use listener data to inform your content Track your listener stats and learn what is engaging your audience. You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads. ChatGPT, in my book, is the new Google search engine. The repurposing possibilities are endless.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Optinmonster

APRIL 23, 2020

In this guide, we’re going to answer the question “what does SEO mean” and share the essential SEO ranking factors you need to dominate search results. Exclusive Bonus: Download the SEO Ranking Factors Cheat Sheet to boost your search engine rankings quickly. A Secure and Accessible Website.

Lead Scoring 141

Lead Scoring Lead Ranking SEO Keywords 141

Go Beyond SEO

JULY 14, 2018

According to BrightLocal’s yearly survey on SEO’s contribution to businesses, 97 percent of consumers have used the internet to find local businesses and 54 percent of them have replaced looking up businesses in the phone book with internet searches. Good SEO has your website organically landing in the first two pages of a search.

SEO 84

SEO Practices Lead Scoring Lead Ranking 84

Only B2B

JUNE 9, 2020

In this case it’s you, not the prospect, who selects the time and place of the interaction – hence the term ‘interruption marketing’ Inbound lead generation, on the other hand, is the creation of content and campaigns that draws in website visitors and converts them into leads. Lead Generation Stats. Blogging Stats.

Telemarketing 118

Telemarketing Sales Qualified Leads Effectiveness Lead Scoring 118

Lake One

AUGUST 13, 2020

In fact, Facebook actually places a higher priority on video content. Engadget says that Facebook will prioritize videos that people seek out and return to repeatedly. Facebook is placing a higher priority on video content because they know that’s what users want. Or the stats in this case: via GIPHY. Strong ROI.

Press 92

Press Video Marketing B2B Marketing Paid Search Agency 92

KoMarketing Associates

APRIL 7, 2021

Another way to improve the customer experience – and engagement – is how you organize content on your website. Is packed with shareable stats and quick-hitting insights (40%). Don’t forget search engine optimization. Search engine optimization takes work, of course. Is research-based (40%).

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Sprout Social

NOVEMBER 10, 2022

Make your brand easier to find (via search). Drive more traffic to your website. Links to your website (at minimum) and any other relevant online real estate. Keywords that help people find your brand via search. There’s also separate fields to list out your website and contact information. Website link.

Social Media 92

Social Media Brand Identity Branding Media 92

ConvertKit

JUNE 21, 2021

The stats don’t lie —your email list is your business’s most valuable asset with an ROI of $35 for every $1 spent. Start growing your email list by sharing the URL on your social media channels and adding it to your website or blog! Here are some other ways you can talk to potential customers: Joining relevant Facebook groups.

Paid Content 142

Paid Content Product Landing Pages Top of Funnel 142

Hubspot

JULY 18, 2019

There are two popular search strategies by which organizations solve this problem -- Search Engine Optimization (SEO) and Pay-Per-Click (PPC). Is it better to pursue an organic-first approach and find consumers through search engine rankings, or is it better to invest in an advertisement at the top of a keyword results page?

Paid Content 77

Paid Content PPC Paid Search Agency Traffic 77

Ontraport

APRIL 14, 2021

You create a product or service worth buying, launch a website to sell it on, and sell it. SEO backlinks: The more third party sites that link to your content, the better search engines will rank your domain. In order to do this, you’ll run cold ads to your ungated content on social media platforms such as Facebook.

Paid Content 105

Paid Content Brand Identity Branding Lead Scoring 105

Go Beyond SEO

JULY 14, 2018

According to BrightLocal’s yearly survey on SEO’s contribution to businesses, 97 percent of consumers have used the internet to find local businesses and 54 percent of them have replaced looking up businesses in the phone book with internet searches. Good SEO has your website organically landing in the first two pages of a search.

SEO 60

SEO Practices Lead Scoring Lead Ranking 60

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Scoop.it

FEBRUARY 10, 2022

Improve your SEO by making you a reliable source of information that search engines fancy. Helping you identify the latest trends and create trendy and engaging original content for your website. It will help you reveal their search intent and give you a huge advantage. How to Successfully Curate Content.

Curation 68

Curation Content Click Rate Long Tail Marketing 68

Outgrow

OCTOBER 22, 2020

Getting into the affiliate marketing business can be as easy as slapping together a website with some content. As we advance, so too do the capabilities of search engines like Google. One simple thing you can do after you gather keyword data is to perform a search on some of your most critical keywords. Caption: The U.S.

Outgrow 75

Outgrow Lead Scoring Lead Ranking Dwell 75

Atomic Reach

JUNE 3, 2019

Take a look at these stats below. Roughly half of American small businesses do not have a website. Over 40 percent of millennials have made a purchase using voice search before making a purchase online. 37 percent of customers will leave a website if the layout is unattractive or too difficult to use. trillion in 2020.

Statistics 91

Statistics Generation Amazon Paid Search Agency 91

Outgrow

OCTOBER 22, 2020

Getting into the affiliate marketing business can be as easy as slapping together a website with some content. As we advance, so too do the capabilities of search engines like Google. One simple thing you can do after you gather keyword data is to perform a search on some of your most critical keywords. Caption: The U.S.

Outgrow 72

Outgrow Lead Scoring Lead Ranking Dwell 72

Valasys

MAY 15, 2020

Keeping up with the increase in the consumption of video Google has been adding interactive videos all over the search engine result pages (SERPs) and it can do wonders for your organic SEO, particularly at a time when gaining organic visibility is more important than just ranking for the organic results.

Organization 52

Organization SEO Video Marketing Lead Scoring 52

Hubspot

SEPTEMBER 25, 2015

In the simplest of terms, display advertising refers to the use of ads -- from text to video to audio -- on a website. Display advertisements serve as a way for businesses to monetize their website traffic, as advertisers pay to have their promotion displayed alongside the content on the page. What Is Display Advertising?

Paid Content 28

Paid Content Advertising Agencies Display Stats 28

Martech Advisor

NOVEMBER 22, 2019

As the new decade kicks-off in a few weeks, here is how you can refresh and upgrade your website to drive more conversions. Marketers are always in the pursuit of optimizing the conversion rate of their website because, ultimately, it is conversions that help generate revenue. The 3-step Website Refresh Project Plan.

Conversion 57

Conversion Marketing Websites Top of Funnel Digital Marketing Funnels 57

Outgrow

OCTOBER 22, 2020

Getting into the affiliate marketing business can be as easy as slapping together a website with some content. As we advance, so too do the capabilities of search engines like Google. One simple thing you can do after you gather keyword data is to perform a search on some of your most critical keywords. Caption: The U.S.

Outgrow 64

Outgrow Lead Scoring Lead Ranking Dwell 64

Optinmonster

DECEMBER 4, 2019

By what the stats show, yes. They’ve built out a full-blown blog separate from their main eCommerce website, barkpost.com. Based on Ahref’s calculations, they’re driving 240,000 visitors per month from search, and that traffic is valued at over $150,000 if they were to purchase them in paid ads.

Paid Content 89

Paid Content Practices Top of Funnel Work Management 89

Vidyard

APRIL 30, 2015

Marketers have had a rocky relationship with Facebook over the last few years. News of updates to Facebook’s brand experience are always met with cautious optimism. Recent stats from Facebook indicate that Facebook sees over four billion daily views on their video assets, and the number continues to grow.

Facebook 51

Facebook Video Marketing Youtube Television marketing 51