Remove Facebook Remove Search Engine Remove Statistics Remove Websites

26 Awesome Search Engine Marketing Guides

Webbiquity

Search engine marketing (SEM) accounts for roughly three out of every eight dollars spent on digital advertising , with Google alone commanding 31% of the market. So how can search engine marketers maximize their click-through rate (CTR) and conversions from paid search?

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

of all marketers love blog posts about marketing statistics. Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). State of Search ).

Seven Groups of Tools for Designing and Optimizing Websites

Webbiquity

Your B2B website and blog are the core of your content marketing efforts. Even when you publish content elsewhere—updates on Facebook, videos on YouTube or Vimeo , presentations on SlideShare—the goal is usually to drive visitors back to your website, to consume content and take action.

Design 214

83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

What do only 48% of searches result in? Find the answers to those questions and many, many more here in more than 80 social, content, search, and email marketing facts and statistics from the past few months. billion visits per month compared to Facebook’s 809 million.

The Digital Marketing Benchmarks and Trends That Matter [Infographic]

Webbiquity

Growing your website traffic organically requires a carefully crafted content marketing strategy and solid search engine optimization (SEO). They favor organic results over paid search ads. Organic Search. Mobile Search. Guest post by Josh Wardini.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? Paid search ads, however, still outperform both.

How To Pull Your Cold Website Visitors Into Your Sales Funnel

DivvyHQ

Looking at search and social advertising in particular, marketing technology has come a long way in making it easy for digital teams to spin up digital ads and landing pages to drive conversions for both B2C and B2B organizations.

B2B Marketing: Guide to Success in the Digital Era

KoMarketing Associates

This will lower the price of your SQLs and help improve visibility in relevant searches.”. This is especially true in digital marketing when an alternation from companies, like Google or Facebook, is made causing everyone to adapt. Marketing has changed significantly in the past years.

79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. What the best day of the week is for Facebook posting? Facebook.

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

General Social Media Marketing Facts and Statistics. 97% of all consumers search for local businesses online. (An An amazing statistic, given that nearly 20% of the adult U.S. General Marketing Facts and Statistics. Statistics About Social Media Use in the Enterprise.

5 Fascinating Facebook Stats & What They Mean for B2B Marketers

KoMarketing Associates

During our last training, we discussed Facebook and what recent updates and statistics mean for our clients, and B2B marketers in general. Several of the statistics were eye opening; for anyone who thinks that Facebook isn’t for B2B marketers, it’s time to think again.

Stats 285

100 Key E-Commerce Statistics That Will Generate Sales

Atomic Reach

If you are stepping into the world of e-commerce, we invite you to take a look at the below statistics to help you create strategies to better reach your online audience. E-Commerce Industry and Demographic Statistics. Roughly half of American small businesses do not have a website.

Report: At Least 80% of Marketers Believe Video is Becoming More Critical

KoMarketing Associates

Demand Metric and Vidyard recently conducted “The State of Video Marketing,” and statistics showed that for the fifth consecutive year, at least 80 percent of marketers (83 percent in 2018) believe that video is becoming more important as a form of marketing content.

Report 235

10 Essential Reports and Research for B2B Marketers

KoMarketing Associates

These reports and surveys can often spark new ideas, or provide statistical support to reinforce the existence of current strategies. Moz’s 2013 Search Engine Ranking Factors. Ad Age Survey: What Advertisers Really Think About Facebook.

Report 278

100 Game-Changing Content Marketing Statistics Every Marketer Should Know

Atomic Reach

What are the content marketing statistics that matter? So, below are categories of game-changing statistics that every marketer should know. Email Marketing Statistics. Video Marketing Statistics. 100 million hours of video per day are watched on Facebook.

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. General Social Media Statistics. hours, on facebook it’s 3.2

Interesting content marketing trends to watch for in 2017

Biznology

CMI’s statistics showed an increase in documented strategies year over year and that trend should continue as businesses start to take content more seriously. First and foremost, make sure your website is mobile-friendly.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. What is the source of the largest share of social traffic to websites?

Stats 285

Video Marketing Statistics You Should Care About in 2019

Brandpoint

You don’t have to take it from me or Arik, take it from the statistics; it’s next to impossible to find information that says otherwise. Here are the best video marketing statistics for 2019 that should convince you to integrate video into your marketing strategy: Audience.

106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

Or have too many social media marketing statistics.” Which network drives half of all social traffic to B2B websites and blogs? What type of posts generate the most engagement on Facebook? 21 Social Media Statistics. 5 Digital Marketing Statistics.

40 (of the) Best SEO Guide, Tips and Insights of 2011 (So Far)

Webbiquity

Search engine optimization (SEO) is a key component in designing and developing an effective website , as well as the core of web presence optimization (WPO). Virtually everything you do on the Internet with your website can impact SEO today.”

SEO 266

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

General Social Media Marketing Facts and Statistics. 97% of all consumers search for local businesses online. (An An amazing statistic, given that nearly 20% of the adult U.S. General Marketing Facts and Statistics. Statistics About Social Media Use in the Enterprise.

The Death of Website Design

Tomorrow People

Is this the end for website design? Recent research revealed that more than half of UK businesses with fewer than 50 employees do not have a website. Yet even businesses that do have a website underestimate its value. Why have a website when you can have a sales site?

Design 308

Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2

Webbiquity

As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. How can Facebook be used to support an SEO strategy? Facebook Marketing Tips & Techniques. running Facebook ads).

15 Actionable Takeaways from #MozCon 2019

KoMarketing Associates

Marketers of all stripes gathered at The Conference Center at Washington State Convention Center in Seattle, Washington this week to discuss the emerging search landscape, exchange successes and challenges, strategize how to invest for the future and more. Facebook groups!

SERP 47

The “Marketing” Guide for Higher Education Content Marketing

Fathom

With blogs, websites, videos, social media and a host of other options available as promotional avenues, the prospect of beginning the actual marketing part of content marketing can seem…daunting to say the least. 1) Website. Welcome back marketers.

30 SEO Best Practices for B2B Organizations in 2017

KoMarketing Associates

Here are 30 essential best practices and tips to help improve your search engine optimization strategy in 2017. According to the 2016 B2B Buyer’s Survey conducted by Demand Gen Report, 69 percent of B2B buyers say the most influential aspect of a company’s website is content that speaks directly to their needs. In theory, the more landing pages you create, the more opportunities you have to pick up organic search traffic.

55 AdWords Ad Copy Tests Every B2B Marketer Should Try

KoMarketing Associates

Not picking a winning ad based on statistically valid results. Never proclaim a winner in your split-tests without statistically valid results. Just enter the conversions you truly value – like demos, or perhaps a request to be contacted by a salesperson, or even a return visit to your website – as the CTR. Your website? Test using some of the title tags from your best-performing (and relevant) website pages or landing pages.

35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)

Webbiquity

Facebook is an extraordinary phenomenon. Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. Facebook Marketing Tips and Tactics. How to set up a Facebook fan page that works by Direct Creative Blog. How to Better Engage Facebook Fan Page ‘Fans’ by Social Media Examiner. Facebook SEO.

Mobile Responsive Websites for Financial Advisors: Best Practices

FMG Suite

It’s a common practice to develop websites that are easily viewed and navigated across all devices, and to most of the world, the terms mobile-friendly and responsive mean the same thing. Mobile-Friendly Website. Mobile Responsive Website. AMP + RWD = A New Era for Mobile Search.

How to Know if Your Website’s Traffic Quality Is Poor (And How to Fix It!)

Single Grain

Is your website receiving a lot of traffic but not enough leads? If you answered “yes” to the above questions, then the problem could be “quality traffic” Read on to find out how to tell if the traffic coming to your website is of poor quality, and if so, how to fix it.

14 B2B Blogging Best Practices from Creation to Promotion

KoMarketing Associates

While I could ramble on about the importance of blogging within the B2B marketing mix, take a look at these statistics that put its adoption and effectiveness into perspective. Blogs give websites 434% more indexed pages ( source ).

3 Ways To Use Video To Get Tactical On Facebook

Modern Marketing

About 3 weeks ago I wrote a post for Forbes re: video which included the following statistics: 70% of marketing professionals report that video converts better than any other medium. The average internet user spends 88% more time on a website with video than without.

How To Extend B2B Marketing With Better Social Media Measurement Tools

KoMarketing Associates

Facebook. Arguably the most comprehensive of social media reporting dashboards, Facebook insights have come a long way in a short period of time, offering actionable metrics to page managers and business owners. Search Engine Marketing Blog Social Media Strategies Web Analytics

B2B Industrial Marketing Trends: Recap of the GlobalSpec 2012 Report

KoMarketing Associates

To address the marketing trends, challenges, and expenditures specific to the engineering, technical, manufacturing, and industrial communities, marketers now have access to the “Trends in Industrial Marketing 2012” report from GlobalSpec. B2B Search Engine Marketing Blog

5 Rules of Website Redesign for Engaging Engineers and Industrial.

Industrial Marketing Today

Today, technical buyers and engineers expect suppliers to have a substantial online presence with a website packed with relevant content in a variety of formats and easily searchable. Is your site ready for this shift in expectations or do you need a website redesign?

Rules 234

Just the Stats: Why Should You Leverage Video Marketing

Single Grain

What did you do the last time you jumped on Facebook, Instagram or LinkedIn? Let’s take a look at some video marketing statistics that will make you rethink your marketing strategy. 84% of marketers say video has helped them increase traffic to their website. Branded Website.

Stats 96