The 32 Best Twitter Marketing Tools
JANUARY 24, 2017
While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s
15 Call to Action Samples for Rocking Blog Posts that Convert
FEBRUARY 28, 2014
Blog posts without a call to action are like Facebook posts without images. Inviting your readers to share your blog posts on Twitter or Facebook can provide valuable exposure and an SEO boost. Check out our Facebook page for daily tips on how to improve your strategy!
Facebook Rolls Out Twitter-Like 'Trending' Topics Feature
JANUARY 17, 2014
Facebook released one more feature today -- one that''s remarkably Twitter-like, actually. According to Mashable , the new tool is called "Trending," and it''ll be showing up in a Facebook account near you in the next few weeks -- on both mobile and desktop.
Keep your bet on Facebook’s dominance … for now
grow - Practical Marketing Solutions
AUGUST 26, 2013
common question I get asked in classes is if teens are abandoning Facebook. This is usually a function of the “sample of one problem” — “Well my kids are using Facebook much less, so it must be a dying platform.” facebook Social Media Strategy
Generating Leads from a Facebook Fan/Business Page Engagement Strategy
MAY 19, 2012
Facebook and B2B lead generation. Have you considered Facebook as a channel for lead generation? Yes I know the jury is still out, but you can’t deny the power of Facebook as it relates to brand building and audience reach. All Facebook pages can like related business pages.
What are the Best Social Networks for B2B Marketing? (Research)
AUGUST 27, 2013
According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. The short answers are “yes” and “LinkedIn and Twitter.”
20 Fascinating Things You Didn't Know About Your Facebook News Feed
JANUARY 11, 2016
The feature TIME once compared to "a glitzy laundry list" is now the crux of Facebook's success. Facebook's News Feed launched in September 2006, about a year and a half after the launch of the site. Facebook's best estimation for what you actually want to see on your feed.
Research shows Facebook emotional boost is like marriage
grow - Practical Marketing Solutions
JUNE 16, 2011
Among the many interesting findings, Pew reports that the social relationship “boost received by Facebook users is equivalent to about half the total support that the average American receives as a result of being married. By percentage, Twitter has experienced the most growth.
How to reach your customers at work or at home
NOVEMBER 23, 2016
First, they matched the Twitter handles in the business record to those in the consumer database. To validate the match, they conducted research into a sample of the linked records, and found a 97% accuracy rate.
The 17 Best Social Media Management Tools
MARCH 27, 2017
Instagram has more users than Twitter. Sample review: “Mobile networks or Utility companies love Hootsuite as it allows them to delegate customer messages to different team members and these can be managed overall by an administrator. Sample review: “Buffer is a great automation tool.
The Emotion found in Social Data
Buzz Marketing for Technology
MAY 9, 2012
Surveys – break-down for four reasons: they are episodic, have limited sample-sizes, the answers are effected by the way the questions are posed, and because they rely on the concept of “recall.” Let’s be clear.
Blog your way into a book deal
MARCH 4, 2014
On March 14, 2007, Minh created the @bottomshelfbks Twitter account. ” she might have said, because she was already a fan, already followed Minh on Twitter, and had read both his Best Picture Books of 2013 and 2014 Spring/Summer Picture Book Preview on Huffington Post.
The 26 Best WordPress Plugins
FEBRUARY 23, 2017
Sample review: “This convenient feature can save you time when it comes to your social media sharing. Sample review: “A lot of people have asked about the social sharing bar we use on Social Media Examiner and why we think it’s special. 21) NextGEN Facebook.
The 29 Best Social Media Monitoring Tools
FEBRUARY 13, 2017
Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Sample review: “Find interesting content on ANY topic.
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. More than 700,000 local businesses have active Pages on Facebook. At its current rate, Twitter will process almost 10 billion tweets in 2010. Then Twitter.
Twitter Launches Gender Targeting, and Other Marketing Stories of the Week
OCTOBER 28, 2012
Twitter Launches Gender Targeting For Advertisers, From Marketing Land. You might recall Twitter’s previous update for advertisers in the beginning of September, when they launched their targeting by interest and username for promoted tweets. So how does Twitter know?
3 Ways To Use the Value of a Like or Follow
Digital B2B Marketing
DECEMBER 4, 2012
Social media segmentation isn’t trivial, however you can determine the general firmagraphic or demographic profile of your social media audience using a number of different tools (or by manually researching a sample) and compare that to the audience that is driving value.
The 15 Best Special-Purpose SEO Tools
JANUARY 10, 2017
Sample review: “There are plenty of Google tools that you cannot live without – one of them is Google Webmaster Tools (now called Search Console). Sample review: “One of the most inexpensive, but powerful tools for SEO. 3: The Nine Best Facebook Marketing Tools. #4:
The 24 Best Visual Content Creation Tools
DECEMBER 6, 2016
Sample review: “You may have heard me rave about Canva before, but it is seriously worth another mention. Sample review: “This tool specializes in allowing real-time collaboration on diagrams and other visuals. Sample review: “Create picture quotes.
The 21 Best Content Curation Tools
FEBRUARY 21, 2017
Sample review: “Add and curate content from any public webpage. Grab content (articles, videos, whatever) from your web browser, email, or a wide range of apps including Twitter, Flipboard and Pulse, and save it in Pocket. Sample review: “Bagtheweb helps users curate Web content.
The 26 Best All-in-One SEO Tool Suites
JANUARY 19, 2017
Provides organic, maps & mobile search rankings; citations, reviews, and backlinks; competitor benchmarking; and integration with Google Analytics, Facebook, and Twitter accounts. Sample review: “Get a complete local SEO report in just 15 minutes.
Patient Satisfaction Is the Name of the Game; Social Media Is a Player
AUGUST 26, 2013
What the smarter ones are discovering is that social media offers a quick, broad and often highly effective sampling of opinion as to what can improve the patient experience. Healthcare Industry Social Media Big Data/Predictive Analytics Facebook pinterest Twitter
The 11 Best Social Media Campaign Builders and Ad Monitoring Tools
MARCH 7, 2017
Sample review: “Competitions get social media users engaged. Sample review: “Split testing is an important part of your website. Sample review: “This is an application I have been using from the very early beta days. 3: The Nine Best Facebook Marketing Tools. #4:
The Eight Best Social CRM Tools
APRIL 6, 2017
Sample review: “Infusionsoft is a CRM designed to cater to small businesses. Sample review: “Nimble…merges the feeds from each (major social network) into one centralized inbox. Sample review: “Insightly is a tool that combines CRM and project management software into one.
Five Digital Media Marketing Lessons in Sandy’s Eye
NOVEMBER 9, 2012
Interestingly, even the folks I know who rarely use social media were relying heavily on Facebook and Twitter for updates. One Facebook friend said it best (full disclosure, she works for a major media organization): Someone actually said “no information is better than misinformation.” During the day, the company is answering questions and providing updates via Twitter , and every evening it is sending an email update to all customers.
The Six Best Google+ Marketing Tools
JUNE 21, 2016
For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. 3: The Nine Best Facebook Marketing Tools. #4:
The 29 Best Web Analytics Tools
JANUARY 31, 2017
Sample review: “Google offers a ton of free tools on how to use its amazing platform so if you have the time, you can teach yourself all you need to know to manage your own analytics. Sample review: “Mint is a simple alternative to Analytics.
The 28 Best Influencer Marketing Tools
AUGUST 9, 2016
Sample review: “Klout allows you to track the impact of your opinions, links, and recommendations across your social graph. Sample review: “BuzzStream enables you turn a website or blog post into a contact record in their database.
The 20 Best SEO Rank Tracker Tools
DECEMBER 19, 2016
Sample review: “Utilize accurate tracking with automated and white label SEO reports, SERPBook says it offers. Sample review: “The company promises its offerings will provide you with reliable and accurate SERP tracking with ranking and performance reports.
Twitter's New Search Features, And Other Marketing Stories of the Week
JULY 15, 2012
How to Use Twitter's New Search Features, From Mashable. I have to hand it to Twitter. They're really working hard to catch up to Facebook in terms of their frequent updates. Mashable reports on the latest set of updates Twitter has released, this time to their search feature.
The 23 Best Free Google Chrome Extensions for Digital Marketers
MARCH 30, 2017
Sample reviews: “Rapportive is a plugin you add to your email that will look up the social profiles of your contacts and let you connect to them directly within your email tool.” Sample reviews: “Suddenly find yourself with a zillion tabs open?
Study shows Twitter users are powerful consumers
grow - Practical Marketing Solutions
OCTOBER 4, 2010
A new study finds consumers active on Twitter are three times more likely to impact a brand’s online reputation through syndicated Tweets, blog posts, articles and product reviews than the average consumer. – 23 percent of online consumers read Twitter updates at least monthly.
The Five Best Pinterest and Instagram Marketing Tools
AUGUST 23, 2016
On Instagram, marketers can post high-quality photos along with captions and hashtags, and use Facebook-type features such as tagging people in photos as well as “liking” and commenting on others’ images. 3: The Nine Best Facebook Marketing Tools. #4:
7 not-quite-predictions for marketing technology in 2016
DECEMBER 21, 2015
There weren’t many new big company entrants into the marketing tech space in general, although Facebook, LinkedIn, Twitter, and Google all continued to build deeper direct relationships with marketers. (C-). Most people suck at accurately predicting the future.
10 Ways to Boost Your B2B Content Shares
MAY 4, 2016
Most shares of B2B blog posts take place on Twitter and that network is the primary focus for most B2B blogs. However, the top 5 B2B sites achieve significantly more Facebook and LinkedIn shares (both absolutely and as a percentage). Twitter. Twitter. Twitter.
Mariana Uses Artificial Intelligence to Build Personas and Find Target Audiences
Customer Experience Matrix
MARCH 16, 2016
to build personas by analyzing a sample of your existing customers. This helps it pick the right person when several people share the same name and lets it build detailed, accurate profiles ncluding Twitter and Facebook handles, employer, job function, and interests.
3 Ways Data’s Popularity Is Changing Business
FEBRUARY 23, 2011
Businesses like Klout and PeerIndex measure how influential you are among a cadre of Twitter users, while Mention Map provides a visualization of your sphere of influence. Nielsen ratings became a household name by sampling household television viewing. Despite better tracking, people can still practice selective sampling, reporting data that makes them look good but not necessarily the data that enables the company to make wiser decisions and drive revenue performance.