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Why Twitter is Trying to Turn Itself Into Facebook

Convince & Convert

Today, Joel discusses various aspects of Twitter, including changes that seem to be moving Twitter away from a unique user experience to more of a Facebook user experience. Even though Twitter owns Vine, it’s exciting to see its own native video platform coming to life, similar (again) to Facebook.

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Podcasts and Facebook Groups Are the New Community Levers

Convince & Convert

One of the ways Social Fresh connects its members is through Facebook Groups surrounding the conference. Jason chose Facebook because while LinkedIn Groups are great and accomplish similar goals, Social Fresh doesn’t have the bandwidth to run both. Our customers are logged into Facebook every day. highlight to tweet).

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How to Establish a Powerful Personal Brand (to Boost Your SEO Efforts and More)

Sharpspring

Then it’s time to start working on your personal brand: Why Personal Branding Matters. One of the most common questions I get from clients and other agency founders: “Why would I spend time establishing my personal brand if all I need is to promote my business?”. Consider setting up a separate site to tell your personal story.

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How to Find Your Fans on Facebook but Connect with Them on Snapchat

Convince & Convert

Tweetable Moments Facebook is where we go to find our fans, and Snapchat is what we use to become friends with them. Once introduced, Chris and Steve have been able to build a really dedicated fan base across several platforms, specifically Snapchat, Instagram, and Facebook. “I’m just loving Snapchat.

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How to Become a Virtual Financial Advisor

FMG Suite

You might prefer to meet in person, but a prospect will likely both respect and appreciate your choice to move things virtually right now. Skype – Free and run by Microsoft. These platforms also serve as lead generation tools, as new contacts must provide their personal information to join the webinar.

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Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

The Happy B h ladies have become known for their amusing antics in line with their brand image, including passing out 600 hot pink thongs to anyone who liked their Facebook page on the spot at the New York Wine Expo in 2012 and offering the chance to win a pair of SheBalls at the Boston and New York Wine Expos this year. See you next week!

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How to Tailor Content to Your Target Audience Using the Five Elements of Empathy

Content Standard

Your audience is undoubtedly wrestling with personal and professional conflicts and changes, and a content marketing campaign that ignores or exploits this situation will likely be seen as inappropriate and insensitive. Photo attribution: Skype on Facebook. Photo attribution: Verizon on Facebook.