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The B2B marketing ironies of our time

Biznology

An interview with one of Hubspot’s former sales chiefs actually made their call center sound like a pretty well-managed and productive organization. Here’s another: Google and Facebook are leading the digital marketing revolution. I’ve seen actual samples. Kudos to them. Budgets continue to shift to digital channels.

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The 14 Best Content Planning and Research Tools

Webbiquity

Google Review Count: 1,190,000. Sample review: “Trello is a simple, yet effective project management tool following the agile development model. The app uses “lanes” to identify columns of where specific tasks or “cards” are in the process of your project, keeping your project organized.” — SmartBug Media. 3) Bubbl.us.

Planning 145
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The 23 Best Content Ideation Tools

Webbiquity

Often, the best ideas come from talking with your customers, or with customer-facing employees in your organization, like people in sales or customer service. The best apps for capturing, organizing and prioritizing ideas? __more–>Links to all showcase reviews are included near the end of this post. 1) Evernote.

Tools 100
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How to use AI analytics for targeted business decisions

Sprout Social

When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. NLP is pivotal to accurately analyzing social media listening data, customer reviews, blogs, news articles and other text-based data, including numbers and emojis.

Analytics 111
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How to build a competitive analysis report with examples and tools

Sprout Social

Enhance marketing effectiveness Reporting on your competitors’ marketing strategies is an opportunity to review and refine your own. Conduct in-depth market research The next step is market research to gather and organize information about your competitors, customers and industry.

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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

And those may not actually even be the best phrases for the nursery to target; there may be just slightly different phrases that are better, in terms of their combination of high search volume and low organic and/or paid search competition. Here are 17 of the best keyword research tools according to expert reviewers. 1) SEMrush.

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The Four Best Online Education Tools For Business Pros

Webbiquity

Google Review Count: 287,000. Sample review: “These top learning tools will help you grow your startup in 2016. Showcase reviews: Marketing Insider Group. Google Review Count: 102,000. Showcase reviews: Marketing Insider Group. Google Review Count: 51,000. Google Review Count: 13,200.

Education 150