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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She’s a rock star on Twitter and also speaks French.

Top 50 B2B Marketing Influencers On Twitter

B2B Marketing Insider

Who are the top B2B Marketing influencers on twitter? The list is not in any particular order and I’ve created a B2B Marketing Influencers Twitter list as well. Marketo – Marketo.com – Marketing software.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She’s a rock star on Twitter and also speaks French.

Marketo TV Discusses Social Selling with InsideView

Sales Intelligence View

During Dreamforce, Marketo the revenue performance management company hosted a “Marketo TV&# session where they met with dozens of people to discuss marketing automation, social media and Salesforce. facebook google Inbound Marketing insideview marketo sales productivity salesforce.com social selling twitter

Mariana Uses Artificial Intelligence to Build Personas and Find Target Audiences

Customer Experience Matrix

The difference is that Mariana uses its artificial intelligence to analyze connections between people – including unique access to the Twitter social graph, as well as where people work or have worked, groups they belong to, and the types of work they do.

No Leads from Social Media? No Excuses.

The Point

The blog generated more than 500 leads in its first 9 months alone, and this from a target audience (billing managers at small- to mid-sized medical practices) that can hardly be described as the Facebook crowd. Navicure uses Marketo and Salesforce.com to track marketing ROI.).

PR 18

Lytics Adds Marketing Recommendations to a Customer Data Platform

Customer Experience Matrix

Execution systems on the list include Salesforce.com, Marketo, Eloqua, Act-On, Facebook, Twitter, Youtube, Demandware, Optimizely, Adobe Target, and most major email providers.

Segmentation, Social Media Drive Lead Nurturing Success for iDirect

The Point

First, the company invested in Marketo , a leading marketing automation platform that integrated well with the company’s CRM system, Salesforce.com. When marketers embark on a formal lead nurturing strategy, opportunities for process improvement can arise in unexpected ways.

More New Systems Challenge the Marketing Automation Status Quo

Customer Experience Matrix

The system supports email, print, SMS, Twitter, and voice messages, typically delivered via integration with third party systems. Simple contact management is built into the system, or users can integrate with Salesforce.com, vTiger, SecondCRM, Wordpress, and Zoho.

Revenue Performance Management to Marketing Automation: What Facebook was to MySpace?

Modern Marketing

I think we’ll see one of the two marketing automation leaders – Eloqua or Marketo – emerge as a billion dollar company and own 40% market share. Revenue Performance Management is to Marketing Automation as: Facebook is to MySpace. Facebook has succeeded by appealing to a broader audience through a more interactive experience. Facebook. by Joe Chernov | Tweet this.

10 Most Popular B2B Lead Blog Posts of 2016

B2B Lead Generation Blog

My methodology was compiling the aggregate social shares across Twitter, LinkedIn, Facebook, and Google+. The year 2016 is quickly coming to an end and the holiday season is a time for reflection and preparation.

Lead 82

Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

The system can also create Facebook landing pages and track visitors to them. Landing pages can be attached to an auto-responder email, while standard fields on forms are automatically mapped to Salesforce.com. CRM integration is currently limited to sending data to Salesforce.com.

Social Enterprise is now a reality – Welcome to Dreamforce 2012

Modern B2B Marketing

Here is one example- creating social customer profiles: Social contacts allow you to access social profiles like Linkedin, Twitter, and Facebook, deeply integrated into salesforce.com. Chatter Now : Think Facebook chat. B2B Marketing Salesforce.com

Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Modern B2B Marketing

salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? CRM systems are designed and optimized for a very different purpose, which is what creates the whitespace for marketing automation vendors (like Marketo). No (except salesforce.com Radian6).

CRM 39

Lattice Engines Automates All Steps in Prospect Discovery

Customer Experience Matrix

The company also monitors Twitter, Facebook company pages, Quora, and LinkedIn profiles of people within each sales person’s network. Lattice Engines is directly integrated with cloud-based CRM from Salesforce.com, Microsoft Dynamics, and Oracle, and via file transfer with SAP CRM.

THE HACKIES: A CMO’s guide to integrating marketing technologies

chiefmartech

You can register your vote in the contest by sharing it on social media, especially LinkedIn, Facebook, and Twitter. We have consulted with clients that use Salesforce.com (SFDC) for their CRM, and we were tasked with integrating their newly-purchased marketing automation platform (MAP) with it. via Marketo sync filter or Eloqua program) to meet their requirements. While both Eloqua and Marketo have REST web services, that’s where the similarities end.

API 7

How to Hire an Awesome Inbound Marketing Manager

Modern B2B Marketing

by Maria Pergolino As you may have noticed, some new faces have joined the marketing team here at Marketo to help improve our online engagement and grow demand from inbound marketing sources. Qualifications: Marketo is a high-energy, hard-charging, high-performance company!

What’s the Difference Between “Sales 2.0? & “Social Selling”?

Sales Intelligence View

You can look for mentions in the media, find them on LinkedIn, Facebook and Twitter, but you also need to know what’s going on within that person’s company. This trend became even more clear with the purchase of Radian6 by Salesforce.com last month.

Infer’s Self-Service Profiling Revolutionizes Predictive Sales and Marketing

Infer

Leveraging a pre-built connector for Salesforce.com, the platform quickly combines a company’s prospect data with Infer’s proprietary signals. Finally, Infer extended its third-party ecosystem with expanded Marketo and Salesforce campaign integrations.

Social Media & Marketing Automation

LeadSloth

Around the same time I got an email announcing Marketo’s Chatter for Sales Insight , integrating sales notifications in the Facebook-like interface of Salesforce.com Chatter. Many vendors make it easy to add “share to Twitter/Facebook/LinkedIn/etc.&#

The Big List of Dreamforce Networking Opportunities

Modern B2B Marketing

If you know Marketo then you know we love big lists, especially our big list of B2B Sales and Marketing blogs. Dreamforce Linkedin or Facebook groups. Twitter with those using #DF10. B2B Marketing Salesforce.com Social Media dreamforce marketing parties salesforce.com conferenc

Top 25 Content Marketers in Enterprise Software: The West Coast Edition

Content Standard

Matt Wesson, Content Marketing Manager, Salesforce.com ( @mattbwesson ). Jonathon Colman, Content Strategist, Facebook ( @JColman ). Dayna Rothman, Senior Content Marketing Manager, Marketo ( @dayroth ).

‘Social’ and RPM are Closely Linked In Driving Outsized Revenue Performance

Modern B2B Marketing

web users have Facebook accounts (Source iStrategy Labs). Some 43 percent of users will “like” a brand on Facebook, and there is at least a 17 percent likelihood of purchase (Source: MarketingProfs).

PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”

PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Facebook Insights. Twitter for B2B Marketing - MI6 Marketing Agency , November 18, 2010 Author: Chris Herbert. Every Thursday night Jeremy Victor and a group of B2B marketers hold a B2B Twitter Chat session. I’ve noticed people on Twitter talking about QR codes, so of course they popped out at me while I perused the November 15, 2010 issue of Fortune. The psychology of Facebook. Facebook (155). Salesforce.com (26).

B2B 0

11 Ways the iPad can be used for B2B Marketing (aka a list of App Store apps all B2B Marketers should be using)

Modern B2B Marketing

For B2B marketers, you can expect the following tools will be useful on an iPad (and Smartphone): Social Media tools: Twitter apps, Facebook’s app, Google Buzz’s app, LinkedIn’s app are all useful to B2B marketers. The difference is that these tools can now become more robust, since on an iPad it will be easier to switch between multiple Twitter accounts and even display multiple keyword searches at once (due to the larger viewing screen). Iphone Apps for B2B Marketing.

CPL 0

Sales 2.0: Sell Faster, Better, and Smarter

Modern B2B Marketing

Hosted at the Four Seasons in San Francisco, over 700 attendees including big names like Brett Queener from Salesforce, Jeffrey Hayzlett of Kodak, Mark Woollen of Oracle, and Clara Shih of Hearsay Labs and author of The Facebook Era have all filled a room to discuss Sales 2.0. marketo : Great pic from the sales 2.0 Corporate collaboration with Salesforce.com Chatter. jepc : "If you have used Facebook, you know how to use Chatter". The Sales 2.0