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50 Facts about online consumer behavior not to ignore

Biznology

97% of consumers turn to a search engine when they are buying a product vs. 15% who turn to social media. 96% of consumers have searched for product information from their mobile device. 95% of Millennials expect brands to have a Facebook presence. Search Engine Land ).

5 Ways You Can Merchandise the “Masthead Value” of Publicity

Marketing Craftmanship

Extreme examples of this error include companies that issue a press release, or generate Twitter and Facebook postings to announce, for example, that their CEO has been profiled in Inc. magazine. Long blocks of copy on websites that require scrolling are rarely read.)

40 (of the) Best SEO Guide, Tips and Insights of 2011 (So Far)

Webbiquity

Search engine optimization (SEO) is a key component in designing and developing an effective website , as well as the core of web presence optimization (WPO). Virtually everything you do on the Internet with your website can impact SEO today.”

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

What are the best days and times for Facebook updates? State of Search ). Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. But…20% of all divorces are blamed on Facebook. Facebook Facts and Statistics.

How To Create B2B Website Content That Sells

Marketing Insider Group

For B2B Internet marketing and websites, the axiom is “content is king.”. Content is what people – and search engines – are looking for. Here are the nine things to keep in mind for killer B2B website content. However, most website visitors are not ready to buy from you.

How to Get Found Where Your Buyers are Looking: Web Presence Optimization

Webbiquity

With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell. Provides referral visits to your website.

Don’t Lose New Followers to Slow Page Speed

RebelMouse

On Facebook, many publishers relied on mediums like native video and Instant Articles to deliver fast content experiences that never left the platform. The search engine announced that mobile page speed will become a ranking factor starting in July 2018.

Maximize your SEO benefit on Google+ in 8 simple steps

Biznology

You can add more circles in order to spur interest amongst your friends, but be sure you explicitly tell Google, through your willingness to share publicly, that they can index your content in their public search engine. Site URLs are translated the way they are on Facebook.

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B2B Industrial Marketing Trends: Recap of the GlobalSpec 2012 Report

KoMarketing Associates

To address the marketing trends, challenges, and expenditures specific to the engineering, technical, manufacturing, and industrial communities, marketers now have access to the “Trends in Industrial Marketing 2012” report from GlobalSpec. B2B Search Engine Marketing Blog

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? Paid search ads, however, still outperform both.

79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. What the best day of the week is for Facebook posting? BtoB Magazine ).

What's a Website Title (Title Tag) & Why Does It Matter for SEO?

Hubspot

So Google, understanding my intent, serves me this: Undoubtedly, you can see how a title benefits both a user and a search engine. A title, then, enables users to see what a web page's content is about -- and, equally importantly, tells search engines how it should rank the page.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Building Social Bookmarking Networks 101 by Search Engine Journal. Andrew Ran Wong provides a valuable list of productivity tips for Gmail, Twitter, Facebook, blogs, Google and other social networks to help readers get more done in less time. Share this on Facebook.

How to Monetize Your Website in Today’s Publishing Environment

RebelMouse

The answer is no, because your content needs to be supported in a way that lets it move seamlessly across all channels, especially site, search, and social. Now that a few years have passed since Facebook's fake news fallout and misuse of data scandal, platform dependency has subsided.

How to Monetize Your Website in Today’s Publishing Environment

RebelMouse

The answer is no, because your content needs to be supported in a way that lets it move seamlessly across all channels, especially site, search, and social. Now that a few years have passed since Facebook's fake news fallout and misuse of data scandal, platform dependency has subsided.

B2B SEO Mistakes Webinar Follow-Up Q&A – Part 2

EMagine B2B Blog

That being said, there are a few different things you can keep in mind when dealing with websites like this to help boost your overall SEO and visibility. In addition to these database driven pages, there should also be at least one section of your website that contains static html pages.

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What’s Accuracy Got to Do With Social Media?

Content Marketing Institute

I was surprised to discover that the footnote for the stat in the government e-book claimed it came from a blog post published the previous year on the client’s website. Always search for the most recent statistics. Always search for the most recent statistics, advises @kimota.

Is Your B2B Firm REALLY Marketing…Or Simply Making Tactical Soup?

Marketing Craftmanship

Website effectiveness requires ongoing attention to visitor traffic analytics and search engine optimization. LinkedIn, Twitter and Facebook must be updated regularly to stay relevant. Is Your B2B Marketing a Tactical Hodge Podge?

11 Thought-Provoking Guides to Content Marketing for 2014

Webbiquity

About the same number of Google search visits as a typical week (not surprising; one wouldn’t expect a short-term burst of traffic to have a significant immediate impact on search visits). What impact are blogs having on corporate website traffic in search?

22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

There may have been a time when you could’ve dismissed artificial intelligence or visual search as gimmicks from the latest blockbuster science fiction film, but that time is long gone. Dive Deeper: Facebook Messenger Chatbots: The Step-by-Step Guide to Getting Massive Results.

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22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

There may have been a time when you could’ve dismissed artificial intelligence or visual search as gimmicks from the latest blockbuster science fiction film, but that time is long gone. Dive Deeper: Facebook Messenger Chatbots: The Step-by-Step Guide to Getting Massive Results.

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The Legally Hazy World of Cannabis Marketing

Contently

This roadblock means social networks like Facebook and Instagram have emerged as primary channels for cannabis marketing. Instagram, which Facebook acquired in 2012, enforces the same federal compliance. It had even entered into a business agreement with Facebook.

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. What percentage of web searches stop after page one of the results?

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. How does the traditional notion of a corporate website need to change to embrace social median norms and capabilities? Magazine. Share this on Facebook.

Best Social Media Stats and Market Research of 2009

Webbiquity

What are the latest trends in search? Why are consumers following brands on Twitter and Facebook? Searchers Using Longer Queries in 2009 by Small Business Search Marketing. Single-word search queries declined from 24.5% of all searches in 2007 to 20.4% in 2009, while 4-word searches increased from 13.3% of all searches. The median Twitter user is 31, compared to 26 for Facebook and 40 for LinkedIn. Facebook Users Growing Up Fast.

15 Journalists to Follow to Stay on Top of B2B Digital Marketing Trends

Directive Agency

Before joining CNET, she was previously the multimedia editor for TechRepublic and was a feature writer at American Songwriter Magazine. Before Mashable, Karissa was a writer for The Wirecutter and a regular contributor to Wired Magazine for product news and reviews. Magazine.

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Best Practices for Creating SEO Friendly Content

EMagine B2B Blog

This not only helps us throughout the process, but it also helps them understand the effort involved in SEO, building a website, or launching a PPC campaign. It’s a competitive world out there, especially when it comes to search. Consider Search Intent.

Marketing Influencers: Our 2019 Top 30

Exo B2B

Jay Baer – Twitter account: @jaybaer – Website/blog: [link] President of Convince & Convert, speaker and author of the best selling book, « Youtility: Why Smart Marketing is About Help, Not HypeZ ». Website/blog: [link] Pam is a marketing consultant and author.

Digital Marketing: The 7 Essential Channels

Marketing Action

One of the best ways to add people into your sales funnel is to use digital marketing to drive them to your website. Responsive Websites. By now, you’ve had a website for quite some time, otherwise you wouldn’t be reading a post about digital marketing, right? Paid Search.

34 Compelling Content Marketing Stats and Facts

Webbiquity

Sales are a top goal of content marketing—but website traffic is the most common metric used to measure success. Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. Marketing Magazine ). Marketing Magazine ).

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The History of Inbound Marketing

Lake One

The very first search engine, Archie, was created in 1990 as a school project. By ’93, Wandex became the first search engine to crawl the web indexing and searching indexed pages on the web, and our beloved Google was founded in 1998. Websites/landing pages.

SMX East 2017 Day 3 – Attribution, Video and Analytics

QuanticMind

QuanticMind is capping off day 3 of SMX East 2017 with even more tips and tactics from thought leaders in the search engine marketing industry. Video Ads: “Cracking the Video Code on Facebook Ads” by Susan Wenograd. More importantly, DDA is available only for Google and doesn’t talk to other important channels such as Facebook. >>Back to top. Your Facebook feed might be full of birthdays, marriage announcements or ads. Website names.

Banners Have 99 Problems And A Click Ain’t One

Marketing Insider Group

Click fraud: Websites that fake clicks on banners. In 15 minutes of every day, there are more Google searches than there were people on the web back in 1994. Only 30% of consumers trust search engine ads. 22% said they trust ads in magazines.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

97% of all consumers search for local businesses online. (An 7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. The primary measurement of social media success is increased website traffic. Search Engine Land ).

Digital Marketing Glossary, Part 3

Marketing Action

Tradeshows, outdoor advertising, pay-per-click ads on websites and search engines, newspapers, TV, radio, magazines, signage, movie screens, sponsorships, direct mail, etc., the one tactic that trumps all is: Create quality content that people want and search for.

Sabotaging Your Inbound Marketing With These 9 Big Content Mistakes?

ClearVoice

One’s livelihood was not dependent on search engine algorithms — and more recently, search engine ranking was not dependent on original, optimized, high-quality written content. 'If you’re not building quality, you’re stagnant or sinking in search.'

12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

Among the many reasons for the popularity of WordPress : it’s affordable, search engine-friendly, reasonably easy to use, and extensible through an incredible array of plugins. 31 Websites Where To Find Free HQ WordPress Themes by W3Mag. Share this on Facebook.

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