Parse.ly

SEPTEMBER 26, 2022

also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, Yandex), and platforms like web, mobile, Apple News, Facebook Instant Articles, Google AMP, SmartNews, iOS, and Android apps to give a comprehensive picture of content performance.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Unbounce

FEBRUARY 11, 2021

See how many conversions have direct, email, or organic search touchpoints after a visit to a paid search landing page? Google Ads and Facebook Ads offer Store Visits conversion types that allow marketers to see how ad interactions can influence foot traffic in a retail location such as a salon, shop, restaurant, or hotel.

Landing Pages 145

Landing Pages Lead Ranking Lead Scoring Paid Search Agency 145

ClearVoice

SEPTEMBER 15, 2023

Copywriters knowledgeable about SEO principles can incorporate relevant keywords and phrases into their copy, optimizing your content for search engines and making it easier for potential customers to find you online. You can also join online communities such as Facebook writing groups and find professional copywriters there.

Copywriting 52

Copywriting Work Management Planning Marketing Management 52

Martech Advisor

APRIL 6, 2020

Let’s look at the role of an e-commerce marketer, key skill sets, and a sample job description. In this article, we will look at the role of an e-commerce marketer, the skills required, and a sample job description. Here’s a sample job description for the role of an e-commerce marketing manager.

Marketing Automation Services 103

Marketing Automation Services Work Management Advertising Agencies Marketing Management 103

Martech

NOVEMBER 29, 2021

Samples – Always ask for link samples and link-building case studies. 5) Facebook & Slack groups. On the surface, they appear to have good metrics like a high DA score and good organic traffic. Pricing – Most agencies will offer a variety of link-building packages with different pricing tiers.

Link Building 107

Link Building Work Management Marketing Management Service 107

Webbiquity

JUNE 14, 2016

Sample review: “Create beautiful word clouds in just a few clicks.” — BuzzBlogger. Sample review: “After the Deadline checks spelling, style, and grammar wherever you go on the web.” — BuzzBlogger. Sample review: “The Hemingway tool is a great way to ensure your writing is easy to read. Pricing: free. Enter Grammarly.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

Sprout Social

FEBRUARY 20, 2020

We identified interviewees who have direct reports who bring up common challenges to them, as well as people across the organization who deal with customer feedback loops often. Topic queries are the bread and butter of listening, and creating strong ones depends on the platforms, hashtags, keywords and phrases you include or exclude.

Work Management 118

Work Management Marketing & Strategy Marketing Management Demographics 118

Content Marketing Institute

FEBRUARY 2, 2018

We try to listen to every signal regarding interesting topics we might cover in our blog: Twitter, Facebook, Quora, emails and, most of all, our customer support , which is usually the source with the better pulse on the situation when it comes to what users are looking for. Click To Tweet. Creating. Click To Tweet. Finalizing.

Process 111

Process Lead Ranking Content Marketing Planning 111

Sprout Social

OCTOBER 19, 2023

Scope the terms, hashtags and keywords to monitor No surprises here. Empower the rest of your organization with timely data The benefits of a strong reputation trickle down to the rest of your team (hint: not just marketing). Reputation monitoring should be integrated into your marketing stack, plain and sample.

Marketing AI 94

Marketing AI Work Management Marketing Management Business 94

Inbox Insight

NOVEMBER 17, 2020

Sites like Twitter and Facebook already have this capability on their advertising platforms, allowing you to target the right buyers. Referring back to our survey results, 69% of marketers in our sample set are using intent for paid social ads. Develop blogs and articles that you know will get clicks and conversions.

Demand Generation 98

Demand Generation Advertising Channels Multi-Channel Intent Data 98

Brandpoint

JUNE 3, 2020

We want to inspire older fans to talk about the brand, remember what they loved, and even sample some of our current shows — co-viewing is a huge way we can build a fanbase! For me, relationship building is really about building organic brand ambassadors. Do you use any MUST-HAVE tools to help you keep everything organized?

Social Media 93

Social Media Media Multi-Channel Content 93

Parse.ly

APRIL 6, 2020

also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, Yandex), and platforms like web, mobile, Apple News, Facebook Instant Articles, Google AMP, SmartNews, iOS, and Android apps to give a comprehensive picture of content performance.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Scoop.it

MARCH 18, 2021

They help you sort and organize each piece of owned or third-party content and find it exactly when you need it, both for your internal and external audiences. You’ll learn how to keep your content hubs consistently updated, organized, and packed with relevant content. Keyword in title or URL only. Core topics.

Process 53

Process Optimization Curation RSS 53

SnapApp

MAY 7, 2019

We see so many organizations focus on getting digital leads through top-of-funnel content, when what they really want is sales-ready leads NOW,” says TSL Marketing ’s Ryan Nicholson. Advertise your article to your target person on social media (Facebook Ads, LinkedIn Ads, Twitter Ads, etc).

Top of Funnel 89

Top of Funnel Sales Qualified Leads Lead Ranking Lead Scoring 89

Sprout Social

MARCH 24, 2020

If you want to know how your customers feel about you and your competitors, keyword tracking is a solid place to start. To wrap things up, let’s look into some sample scenarios where SWOT analysis would be particularly useful. Identifying opportunities. What are some scenarios for social media SWOT analysis?

SWOT 86

SWOT Paid Content Analysis Social Media 86

Hubspot

APRIL 23, 2020

We decided to leave these articles ungated on the web experience, so we optimized them for organic search with extensive keyword research. For example, on a sample article page, we noticed the conversion rate was about 5%. Owned: What organic channels and established HubSpot audiences can we leverage?

Acquisitions 94

Acquisitions Hubspot Lead Scoring Lead Ranking 94

Kevin Indig

JANUARY 31, 2023

AWT shows which keywords your pages rank for, how Google sees your content, and what changes can boost your traffic. A sample came to the conclusion that 1% of Stable Diffusion’s dataset might have come from watermarked photos. Half the battle is understanding WHAT you need to fix on your site.

Copyright 52

Copyright Lead Ranking Lead Scoring Work Management 52

Valasys

FEBRUARY 21, 2020

Investing in paid advertising like LinkedIn, Google Ads, Facebook & others allows marketers to expand their organic reach to a wide audience quickly before their organic strategy gains traction. Brand advertising also helps in improving the organic click-through-rate (CTR) for the targeted keywords.

Advertisements 52

Advertisements Advertising WOMM B2B Marketing 52

nDash

NOVEMBER 3, 2021

Think about putting together a quick style guide covering things like audience, tone, keyword usage, and other important information. Published samples : Case studies are often highly formatted and templated, so be sure to share previous case studies with the writer before they start on their draft. Conclusion.

Top of Funnel 98

Top of Funnel Case Study Case Studies Work Management 98

Writing on the Web

SEPTEMBER 6, 2010

Before I started using Scribe , I assumed (because I’m pretty smart and I’ve been getting good search results) that if I wrote quality headlines and posts, using the keyword phrases I wanted to focus on, those little search robots would be pleased… Wrong! Share this on Facebook. Trust me, I’m no geek.

Blogger 100

Blogger SEO Copywriting Digg 100

Marketing Insider Group

OCTOBER 4, 2011

And yet, not everyone in marketing understands the difference between SEO, PPC, metatags and keywords. To do this you must understand keywords and content and how they interact with each other to gain that coveted top spot in the search engine results. The Right Keywords = The Right Content. PPC stands for Pay-Per-Click.

SEO 100

SEO Planning Search Engine Marketing Marketing Management 100

DAGMAR Marketing

MARCH 14, 2020

The basic system is simple : You create some ads, attach some keywords to those ads, and set the amount you’re willing to pay, then your ads are displayed and you’re charged each time someone clicks. While your campaigns may be turning a profit in the aggregate, there are likely many keywords that aren’t converting at all.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

Content Marketing Institute

JANUARY 9, 2019

It) determined that organic search was the third most powerful driver. Text mining: Reveal topics, keywords, and hidden problems. Here’s a sample output from reverse engineering Google: The resulting lists hint at what words or categories to cover when developing new content around your reverse-engineered keyword.

Marketing AI 93

Marketing AI Marketing Automation Services Budget Programs Lead Ranking 93

ClearVoice

MARCH 26, 2020

Organizing content for editing and distribution. Keyword portfolio. A content agency can report on monthly search volumes, keyword segmentation and keyword rankings specific to your brand. If you want to discover keywords for yourself, Search Engine Journal shares four tools to get started. Facebook Live videos?

Advertising Agencies 71

Advertising Agencies Paid Search Agency Ad Agencies Top of Funnel 71

ClearVoice

JUNE 21, 2022

Below are three sample content strategy examples. Get 200% more leads per month through social media content on Instagram and Facebook. Build backlinks through guest posting to increase rankings for the keyword “self-service last-mile deliveries” and boost organic traffic by 90%. Below are some examples.

Sample 52

Sample Marketing Budget Creation Planning Top of Funnel 52

Content Marketing Institute

NOVEMBER 6, 2018

Concerned about how Facebook’s latest algorithm updates might affect your brand’s performance on the platform? Questioning where your Facebook ads might appear across its network of sites, including on Instagram and Messenger ? Click to download.

Planning 111

Planning Social Media Template Marketing Plans 111

Buzz Marketing for Technology

MARCH 16, 2010

The best way to watch for expressed needs is to look for keywords often used to describe those needs. Both of these situations provide an opportunity to reach out with an offer of assistance, information, or even a free demo or sample. Share this on Facebook. Tweet This! Share this on Linkedin. Share this on del.icio.us.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Single Grain

JUNE 27, 2023

Are Facebook jewelry ads effective? Considering that 5-10% of global jewelry market sales occur online, targeting an audience on your Facebook page is, indeed, an effective way to increase e-commerce profits. Work With Us Why Facebook Jewelry Ads Are Effective Facebook has 2.96 Facebook ads are also extremely diverse.

Facebook 52

Facebook Paid Search Agency Ads Effectiveness 52

OutboundView

AUGUST 20, 2018

Or it may sound impressive that an organization has $15M in existing pipeline, but what if a key competitor has double or triple that with a smaller marketing budget or sales team? And, from a maturity perspective, how mature is the sales and marketing organization compared to those key competitors. Those followers are worthless.

Top of Funnel 28

Top of Funnel Advertising Agencies Work Management Paid Search Agency 28

Goodish Agency

MARCH 25, 2021

organic searches, which keywords are you ranking for, which landing pages are ranking for certain keywords etc). Your Google Tag Manager will want to contain a Google Analytics Tag, as well as your Facebook pixel and any other tags that you’re using. This can be done at the Property level.

Marketing Analytics Tools 52

Marketing Analytics Tools Analytics Google Paid Search Agency 52

Attendify

SEPTEMBER 28, 2019

But for the purposes of this article, let’s clarify that we’re talking about the hard data captured via event technology, or the digital tools event organizers use to increase their productivity, boost their attendee engagement factor and maximize their overall event analytics prowess. Event data! But the insights are worth it!

Marketing Management 49

Marketing Management Peer-to-peer Social Networks Correlation 49

Hubspot

JANUARY 13, 2011

John runs Inbound Zombie , a social media strategy firm, where he helps small businesses and nonprofits develop their social media strategy, specifically focusing on Facebook. Facebook Fan Page Strategy - the dos and don’ts, How to grow your Facebook Fan Page and most importantly why you should! Jumping in Head First.

Facebook 28

Facebook Landing Pages Webinar Metrics RSS 28

Bluetext

APRIL 20, 2020

The Google Algorithm crawls ungated content, but while you will be losing out on SEO potential by putting keywords behind the gate, you can still put some of those keywords directly on the landing page. Think of it like a teaser, or a sample sip of the beer you want them to buy. Did they arrive via Facebook or LinkedIn?

Top of Funnel 29

Top of Funnel B2B Thought Leadership Paid Search Agency Thought Leadership 29

Marketing Insider Group

MARCH 7, 2021

Here I have listed some of my favorite content marketing tools to help you assess your current ranking on the important keywords your potential buyers are using, which keywords you should be using, and which topics are resonating for your audience around those keywords. Analytics, Keyword Discovery & SEO.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

QuanticMind

OCTOBER 24, 2017

Optimizing PLAs to capture user intent – DeSisto recommends attempting to capture user intent for PLA campaigns by bidding to query value – a method that is similar to AdWords text ads’ system of bidding by individual keyword. Note: Keyword-level bidding is not available in Shopping.) Custom affinity audiences + keywords.

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40

ClearVoice

JUNE 5, 2020

Organizations will likely go freelancer first and then potentially convert to a permanent hire as the new normal declares itself.”. Wolny says it’s smarter to package past work samples in a way that will help future clients understand exactly the circumstances in which you took someone from point A to point B.

Work Management 120

Work Management Content Marketing Planning Marketing Management 120

Single Grain

DECEMBER 19, 2023

Once logged in, enter your website address in Site Explorer to get an in-depth analysis of your site with metrics like organic traffic, backlink profile, top-ranking keywords, and traffic value. Besides keyword research and competitor analysis, you can also use Ahrefs to find critical SEO issues on your site.

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98