Hubspot

JULY 30, 2020

How many times have you interacted with an ad on Facebook and gotten lost down a rabbit hole? As far as Facebook landing pages go, this one was great. Have you ever made a landing page specifically for Facebook ads? If you're ready to dive into what makes Facebook landing pages a must for ads, read on, and let's get started.

Landing Pages 93

Landing Pages Facebook Marketing Automation Services Budget Programs 93

Hubspot

MARCH 30, 2021

These days, most businesses know they need to have a presence on Facebook. Searching for a business on Facebook and seeing they don't have a page garners the same reaction from users as searching for a business on Google and seeing they don't have a website: They just don't look legitimate. 13 Facebook Mistakes to Avoid.

Facebook 101

Facebook Ad Frequency Custom Publishing Dwell 101

Hubspot

APRIL 1, 2021

The other day, I searched for "Taylor Swift" on Facebook. Fortunately, I was able to find the mega-pop star's page easily, with the help of a small blue badge: When searching for a business (or person) on Facebook, a verified badge is often the easiest and most reliable way to ensure the page you've found is authentic.

Facebook 87

Facebook Hubspot Ideal Customer Profiles Profiling 87

SmartBug Media

SEPTEMBER 23, 2020

You may be considering using the e-commerce platform Shopify , integrated with the marketing automation platform HubSpot , to help sell your products and services. Assistance with marketing activities: Blog, SEO tools, Google Smart Shopping, Facebook Ads, discounts, and more. Why choose Shopify and HubSpot integration?

Work Management 99

Work Management Marketing Management Hubspot Marketing Automation Services 99

Hubspot

MARCH 24, 2021

Consider, for instance, how I first came across Southcoast Open Air Market — a local, Massachusetts-based market featuring handmade goods, fresh produce and meats, and live music — by searching "Events near me" on Facebook. Here, we'll explore some creative opportunities you can use to promote an upcoming event on Facebook.

Promotion 101

Promotion Facebook Effectiveness Broadcasting 101

Hubspot

AUGUST 10, 2020

I asked HubSpot's marketers this question and compiled their tips. When choosing content to add to Instagram Stories, HubSpot Audience Growth Writer Pam Bump, asks herself a question: “ Is the content buzz-worthy? Check out this example from HubSpot: This story corresponds with a post about free personality tests.

Hubspot 101

Hubspot CMS Development Work Management Buzz 101

Hubspot

SEPTEMBER 17, 2020

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. I Googled it and took the top ranking URL and put it into Ahrefs. How do customers discover new products nowadays? Mailchimp competitors”. Ahrefs vs SEMRush”.

Hubspot 101

Hubspot Marketing & Strategy Marketing Strategy SERP 101

Hubspot

JULY 14, 2017

In the 2017 State of Inbound report , more marketers said they planned to add social channels like Facebook, Instagram, and YouTube to their marketing efforts than in the previous year's survey. If we wouldn’t want to see a piece of content in our Facebook News Feeds, why would our audience? 2) Different Video Design Devices.

Facebook 0

Facebook Hubspot Video Marketing Generation 0

The Lead Agency

APRIL 14, 2020

Facebook is considered as the B2C playground, flooded with ads from our go-to brands. However, Facebook shouldn’t be disregarded for B2B businesses, and we have the stats to back it up. Hubspot reported that there are 2.38 billion active users on Facebook and 74% of people say they use Facebook for professional purposes.

Facebook 62

Facebook B2B Marketing Paid Search Agency Campaigns 62

Parse.ly

AUGUST 3, 2023

To enhance user privacy, Apple announced it would automatically remove link trackers from URLs sent via Message or Mail. Additionally, link trackers will be removed when URLs are opened in Safari Private Browsing. From Apple: “Some websites add extra information to their URLs in order to track users across other websites.

Multi-Touch Attribution 52

Multi-Touch Attribution Doubleclick Privacy Protection Privacy 52

Valasys

JULY 31, 2023

It allows easy management of social media campaigns on various platforms, including Instagram, Facebook, Twitter, LinkedIn, Pinterest, and GoogleMyBusiness. Additionally, SocialBee offers campaign tracking with custom URLs and tracking features. Custom URL tracking and reporting capabilities for campaign monitoring.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Hubspot

NOVEMBER 9, 2018

Over the past year, Facebook Watch has seen some significant success -- since the start of 2018, total time spent watching videos in Watch has increased by 14x. Facebook Watch offers thousands of impressive, high-quality videos for both entertainment and educational purposes. How to download Facebook Live videos.

Facebook 71

Facebook Video Marketing High Quality Lead Impressions 71

Hubspot

APRIL 22, 2020

This morning, I did my usual social media scanning before getting ready for work, and as I was scrolling Facebook, I began to notice ads for companies I didn't recall following. For instance, I read the blog from B2B company, Drift, pretty frequently, but don't follow the company's Page on Facebook. Facebook Dark Posts, Explained.

Facebook 87

Facebook Work Management Paid Search Agency Marketing Management 87

SmartBug Media

JULY 30, 2021

Goals can fall into four categories: Destination (URL): Did the visitor make it to a specific page, such as a thank you page? This can include video views, button clicks, form completions, or even viewing a certain URL on your website. Utilize Tracking URLs in Your Marketing Campaigns. So what is a tracking URL?

Marketing Analytics Tools 98

Marketing Analytics Tools Analytics Google Lead Scoring 98

Only B2B

FEBRUARY 7, 2018

Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link].

Lead Scoring 93

Lead Scoring Lead Ranking Demand Generation Gartner 93

Hubspot

AUGUST 25, 2014

The folks at Facebook have been working hard these past few months to defend the News Feed against spammy posts by brand pages. Update #1: Facebook will now prioritize link posts over photo updates that have URLs in the captions. Here''s what a link post looks like: Post by HubSpot.

Facebook 28

Facebook Clickthrough Click Rate Display 28

SmartBug Media

NOVEMBER 24, 2021

Start driving pre-launch traffic to your URL. You can start to drive traffic to your site URL before the official website launch to increase visibility in search engines. Not only should you promote your URL, but also try to get as many links as possible from other sites pointing back to it. Focus on SEO.

Inbound Marketing 115

Inbound Marketing Paid Content Marketing Websites Planning 115

Huptech Web

SEPTEMBER 22, 2023

UTM parameters, short for Urchin Tracking Module Parameters, are tags added to your URLs that help you track the performance of your marketing efforts. Consider UTM Parameters as identifiers you attach to your URLs to show your analytics tools where the traffic comes from and why. Breaking Down the UTM Parameters! Keep reading!

Paid Content 52

Paid Content Conversion Marketing Automation Services Marketing Analytics Tools 52

Anyword

JANUARY 21, 2022

Simply enter a website URL or keyword into Buzzsumo’s search bar and it will quickly provide you with related topics that are trending across Facebook, Twitter, Google+ and LinkedIn. HubSpot is a marketing software suite with tons of tools to help you better plan and execute your content marketing strategy.

Budget Programs 98

Budget Programs Tools Content Marketing Planning 98

ClearVoice

MARCH 26, 2024

HubSpot Analytics: HubSpot offers an elite suite of marketing automation tools. Easily use HubSpot for detailed ROI analysis of marketing campaigns and to tailor your content strategies based on lead nurturing data. A user may engage with content by clicking a link, completing a form, or taking any other action.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

Hubspot

APRIL 6, 2020

When you begin using Quuu Promote, you can choose to promote a certain blog post by copying and pasting the URL. Kristen Baker, a marketing manager at HubSpot, says "With over 250 million people on Pinterest, why wouldn't marketers want to be on the platform? Facebook Groups. So, how does it work? In fact, 1.4

Promotion 90

Promotion Aggregators Advertising Mediums Youtube 90

Hubspot

JUNE 22, 2010

If you don't already have a Facebook page or your business, go create one. With over 500 million active users, Facebook is a powerful network to tap into to expand the online footprint of your business. The next step in personalizing your business page is to get a username to create a vanity URL (customized web address).

Facebook 28

Facebook FAQ Ideal Customer Profiles Profiling 28

SmartBug Media

DECEMBER 13, 2021

UTM codes are “ snippets of text added to the end of a URL to help you track where website traffic comes from if users click a link to this URL.” Here’s an example of a URL without any tracking: www.yoursite.com/pricing. Now here’s an example of the same URL using a combination of UTM tags: www.yoursite.com/pricing?utm_source=google&utm_medium=email&utm_campaign=15percentoffpromo.

Tagging 52

Tagging Practices Marketing Analytics Tools Best Practices 52

Anyword

MARCH 23, 2022

We’ll also analyze the Facebook ads and posts to promote our newly minted content. When we inevitably go to promote our blog on social media, like Facebook, we’ll have a better idea of which location demographics to target. Hubspot : Reader Personas + SEO Analysis. Next step: Hubspot. The first step: Google Trends.

Copywriting 90

Copywriting Cost Per Click Tools Keywords 90

Optinmonster

FEBRUARY 21, 2024

Because AdEspresso’s topic is Facebook advertising–which is a popular topic–the initial keyword list was pretty gigantic. Include Keywords in Post URL Next, the AdEspresso team simply went down the list and started turning keyword ideas into blog post topics. Include your keyword frequently, but naturally.

Paid Content 78

Paid Content Traffic Webinar Metrics Marketing & Strategy 78

Hubspot

MARCH 18, 2015

For one, it doesn’t allow marketers to promote pins on Facebook posts, emails, or anywhere else other than a traditional webpage. So did I -- which is why I built a Pin It URL Generator: a free tool that spits out custom Pin It URLs. You can download the free Pin It URL Generator here. How the Pin It URL Generator Works.

Ideal Customer Profiles 28

Ideal Customer Profiles Landing Pages User-Generated Content Social Media 28

Sprout Social

NOVEMBER 11, 2021

Sprout integrations: Zendesk, HubSpot, Salesforce, Microsoft Dynamics 365. If you already use Shopify or Facebook Shops, Sprout’s social commerce integration is a great way to streamline order management and customer information. Sprout integrations: Shopify, Facebook Shops. Website & URL tracking.

Digital Asset Management 120

Digital Asset Management Social Media Work Management Marketing Management 120

illumin

SEPTEMBER 20, 2023

The product team at Hubspot described attribution as surfacing “which interactions a person or group of people took along their journey toward a desired outcome or ‘conversion’ point.” HubSpot Attribution Report (Free CRM users): HubSpot offers free attribution reports within its CRM platform.

Marketing Attribution 52

Marketing Attribution Multi-Touch Attribution Marketing Analytics Tools Multi-Channel 52

SmartBug Media

MAY 6, 2020

Facebook and Google both have retargeting technology that allow you to show ads to prospects after they visit your site. Larry Kim from WordStream shared some secret sauce tips at SearchLove Conference in Boston on driving conversions from Facebook, Twitter, and LinkedIn. Retargeting. Even $20 to $50 per week can make a difference.

Paid Content 109

Paid Content Paid Search Agency Advertising Channels Effectiveness 109

KoMarketing Associates

JULY 11, 2019

Add your website’s URL. HubSpot shares a lot of embedded SlideShares on its LinkedIn Page. HubSpot has managed to make the old PowerPoint format seem new again. The reach for LinkedIn is also excellent (especially compared to Facebook). of your audience on Facebook. Add your phone number. Add your industry.

Linkedin 126

Linkedin Work Management Marketing Management Paid Search Agency 126

LeadSquared

OCTOBER 6, 2016

Love it or hate it, you cannot ignore the social media beast: Facebook. But with careful planning, you can “go for the ask” by squeezing in some promotional content between your informational content calendars in innovative ways to generate more Facebook leads than before. Upload photos with links to landing pages and blogs.

Facebook 52

Facebook Paid Search Agency Ads Generation 52

Unbounce

FEBRUARY 11, 2021

Google Ads and Facebook Ads offer Store Visits conversion types that allow marketers to see how ad interactions can influence foot traffic in a retail location such as a salon, shop, restaurant, or hotel. Facebook Store Visit campaigns are optimized to show ads to viewers that are more likely to visit. Store Visit Conversions.

Landing Pages 145

Landing Pages Lead Ranking Lead Scoring Paid Search Agency 145

Only B2B

FEBRUARY 7, 2018

Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link].

Lead Scoring 48

Lead Scoring Lead Ranking Demand Generation Gartner 48

Optinmonster

AUGUST 24, 2023

HubSpot Email Marketing Tools HubSpot offers some of the best email marketing tools for free. HubSpot has an excellent email campaign builder that can help you boost your open and click-through rates. The best part is that these email marketing tools are powered by your HubSpot CRM database.

Email Marketing 59

Email Marketing Marketing Management Tools Conversion 59

Convince & Convert

MAY 7, 2013

Create a landing page on your website or blog (you can use Hubspot , FormStack , Impact , or Landerapp ) that requires a name, company name, and email address to register and has all of the information about the webinar. Using the social media URL you created, begin to post the webinar on your social networks.

Webinar Metrics 160

Webinar Metrics Co-Registration Budget Programs Marketing Analytics Tools 160

Webbiquity

MAY 17, 2016

On top of providing easy-to-use editorial calendar management, CoSchedule also provides a feature to promote our content on our social channels (Facebook, LinkedIn, Twitter and G+). Enter any URL and find other websites that are similar. Showcase reviews: HubSpot, SnapApp. 3: The Nine Best Facebook Marketing Tools. #4:

Planning 145

Planning Research Tools Best Practices 145

Moz

OCTOBER 15, 2020

URL Inspection / Fetch & Render. The simplest and fastest is probably the URL Inspection tool. The new URL Inspection tool allows you to submit a URL and tell Google to crawl it. That just simply means Google has a list of URLs to crawl. You can do this in your browser URL. Generate traffic to the URL.

SEO 64

SEO API Tips Best Practices 64