Trending Sources

12 Secret Facebook Features Every Marketer Should Be Using [Infographic]

Hubspot

This post originally appeared on HubSpot's Agency Post. Using Facebook is easy enough -- most of the 1.49 But the social media platform is constantly being updated with new features and tools that make using the platform as a marketing and business tool easier and more effective.

Facebook content strategy is a time bomb for inbound marketing

grow - Practical Marketing Solutions

Inbound marketing is a term coined by Brian Halligan of HubSpot to describe a way to promote a company through blogs, podcasts , video, eBooks, newsletters, social media marketing , and other forms of content marketing which serve to attract customers.

How to Organize a Digital Marketing Team – Lessons from Hubspot

Fearless Competitor

The staffing plan idea got me to thinking about lessons I’ve learned about organizing digital marketing teams from my experiences with Hubspot and I ( @fearlesscomp ) was even a featured guest on Hubspot TV with Mike Volpe and Karen Rubin (see image below).

Facebook Announces New Social Search Feature Called 'Graph Search'

Hubspot

Facebook announced its big news today -- the stuff we've all been sitting at the edge of our seats for, the release we've been pontificating about ( read what some of our ideas. about Facebook's big reveal )! A Brief History of Facebook's Search Function. Facebook.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". those resources in which they're featured. All of the contributors to this report are featured on the B2B Marketing Zone. B2B Marketing.

15 Hidden Instagram Hacks & Features Everyone Should Know About

Hubspot

To help beginners and advanced Instagram users alike familiarize themselves with the platform, we've put together a list of 15 of the lesser-known tips and features Instagram has to offer. 15 Hidden Instagram Hacks & Features.

Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2

Webbiquity

As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. How can Facebook be used to support an SEO strategy? Facebook Marketing Tips & Techniques. by HubSpot Blog.

The 17 Best Social Media Management Tools

Webbiquity

Another useful feature is that Hootsuite allows you to store draft messages that you can post when you receive a frequently asked question for example open hours or directions to your business.” Create image posts with graphics pre-sized for Twitter, Facebook, Instagram, and Pinterest.

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Facebook's Newest Feature: See Who's Posting From Your Company Page

Hubspot

Well, now you''ll have a little less mystery on Facebook. Visible to only other admins on posts, Facebook now will tell you which admins posted what on your Company Page. If you''ve ever managed a Facebook page with multiple admins, you know that this update is incredibly helpful.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". those resources in which they're featured. All of the contributors to this report are featured on the B2B Marketing Zone. B2B Marketing.

How to Use Snapchat: A Detailed Look Into HubSpot’s Snapchat Strategy

Hubspot

After reporting more than 100 million daily active users , and over 8 billion video views a day, we decided to give it a go: The official HubSpot Snapchat account launched in March 2016. Most brands utilize this feature, as it allows you to reach a larger audience.

17 Hidden YouTube Hacks, Tips & Features You'll Want to Know About

Hubspot

When people talk about today's most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. 17 Hidden YouTube Features, Tips & Hacks You'll Want to Know About. Well, YouTube took a page out of Facebook's.

13 Essential Features for Taking Payments on Your Website

Hubspot

13 Essential Features for Taking Payments on Your Website. You should also think about offering shoppers the option of logging in with one of their social media profiles, like Facebook or Twitter. There are a lot of things I used to buy in person that I now buy online.

15 Hidden Snapchat Hacks & Features You'll Wish You Knew About Sooner

Hubspot

Many of its best features are so buried within the app that a lot of people don't even know they exist. In March 2016, Snapchat added even more features in their release of a new version , and some of these features have totally reshaped how people use the app in the first place.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". those resources in which they're featured. All of the contributors to this report are featured on the B2B Marketing Zone. B2B Marketing.

Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1

Webbiquity

You know the statistics : Facebook is the most popular method for sharing online content. 85% of B2B journalists are on Facebook. 61 of the world’s 100 largest companies maintain Facebook brand pages, as do 71% of B2B firms. Facebook Marketing Tips and Tactics.

12 of the Best Facebook Post Ideas for Facebook Lead Generation

Hubspot

Most marketers know by now that Facebook is an important business tool for companies of every size and industry. But what about using Facebook for lead generation? And yet, we find that only about half of marketers use Facebook to source leads. Image Credit: Facebook.

Compounding Posts Generate 38% of Your Blog's Traffic: Here's What HubSpot's Look Like

Hubspot

Here’s a real life example of one of HubSpot’s compounding blog posts. An Analysis of HubSpot’s Compounding Posts. Now that we’ve defined compounding posts, we can share what we found when we reviewed the archives of HubSpot’s own blog.

10 Examples of Facebook Ads That Actually Work (And Why)

Hubspot

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. One way to do just that is to create optimized Facebook Ads targeted at the right audience. 4 Components of Successful Facebook Ads.

Benefits of HubSpot's Social Media Tool

Synecore

What if we were able to directly tie a Tweet or a Facebook post to a lead in our database who’s engaged with our content? HubSpot Marketing Automation Software has all the tools in one dashboard. A Look into HubSpot’s Social Tools.

11 Examples of Facebook Ads That Actually Work (And Why)

Hubspot

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. One way to do just that is to create optimized Facebook Ads targeted at the right audience. 4 Components of Successful Facebook Ads.

This Week in Content Marketing: Content Creation Plummeting on Facebook

Junta 42

In this week’s episode, Robert and I analyze several new digital marketing statistics, including the decline of user content creation on Facebook and consumer use of wearables, and discuss the opportunities and challenges each trend creates for marketers.

Why Top Publishers and Brands Are Creating Dozens of New Facebook Pages

Contently

As Facebook has evolved, so have the publishers that rely on it for traffic. Instead of building one company page and amassing millions of likes, views, and shares, major publishers have increasingly sliced their audience into separate Facebook pages to boost engagement.

Social Media Features in Marketing Automation Systems: Who Does What?

Customer Experience Matrix

I recently took a quick tour of vendor sites to see what social features they’re offering. I need to stress that I’ve only credited vendors for features they list on their site. Social platform integration: using native features of the social platforms by writing to their APIs.

How to Write Better Headlines for Your Facebook Ads

Hubspot

billion daily active users engaging on the platform, Facebook has become an obvious option for marketers looking to explore the benefits of targeted ad creation. For more on the science of successful Facebook Ads, check out this free guide.). With 1.13

Live Desktop Broadcasts, Mid-Roll Video Ads & More: 7 Facebook Changes You May Have Missed

Hubspot

The announcement marks a shift from Zuckerberg's previous statements that Facebook would not become a media company, and the significance is meaningful. 7 New Facebook Features You May Have Missed. Facebook Journalism Project. Source: Facebook.

13 Brands Using LinkedIn Company Page Features the Right Way

Hubspot

Back in November, I set out to write a post to highlight businesses that were using LinkedIn's company page features effectively. Let's get a few low-hanging fruit features out of the way first. The final LinkedIn company page feature at your disposal is the 'Careers' tab.

Facebook Cover Photo Do's and Don'ts [+Pre-Sized Templates]

Hubspot

When people arrive at your Facebook Page, where do you think they first look? That''s right -- it''s your Facebook cover photo. Since it''s one of the most noticeable parts of your page, it''s crucial that you follow Facebook cover photo best practices.

How to Showcase Your Work Using LinkedIn's 'Professional Portfolio' Feature [Quick Tip]

Hubspot

With LinkedIn''s fairly new professional portfolio feature, launched back in May , LinkedIn users can now easily display their professional work via their personal profiles. So how can you start taking advantage of this awesome feature?

Laugh and Learn featuring @fearlesscomp | Episode 26 – Google Wave

Fearless Competitor

Facebook. I was also the featured guest on Hubspot TV recently.). B2B Lead Generation | Laugh and Learn Episode 26 – Google Wave. Welcome to another Laugh and Learn show – a b2b marketing lesson delivered quickly – using wit and humor.

Facebook Advertising Advice: 10 Tips From Experts at Trello, WeWork & More

Hubspot

Facebook started as a way for college classmates to communicate, and it’s since evolved into a hub for content creation, sharing, and advertising. We decided to consult with a variety of successful social media marketers to learn more about their strategies for Facebook Ad targeting.

The 23 Best Content Ideation Tools

Webbiquity

Enter any three terms (preferably nouns) and HubSpot’s Blog Topic Generator will display multiple headline options. Scroll through common title formats you can insert your keyword(s) into, or use the search feature for additional ideas. HubSpot.

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9 Do's and Don'ts for Creating Outstanding Facebook Cover Photos [+Free Templates]

Hubspot

When people come to your Facebook Page, where do you think they first look? it''s your Facebook Cover Photo ! And since it''s so noticeable, you want to make sure you''re following the best practices for creating and optimizing your Facebook Cover Photo. introductory Facebook

The Ultimate Facebook Marketing Cheat Sheet

Hubspot

Facebook's social network domination may frequently get challenged by emerging social media platforms like Google+, but the facts remain. In fact, 41% of B2B companies and 62% of B2C companies using Facebook have acquired a customer from it. create what Facebook calls an “edge.”

24 More of the Best Facebook Guides, Stats and Rants of 2012

Webbiquity

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Will Facebook lose ground to Google+? what are the secrets to Facebook advertising success?

New Facebook Premium Advertising Features Offer Marketers 3X the ROI

Hubspot

Looks like Facebook wanted to close out February 2012 with quite a bang. Facebook Premium Offers. So what are these new features all about? Let's break down what each new feature does and how it changes how you advertise on Facebook. Facebook Premium Offers.

Another Day, Another Attempt to Unseat Snapchat: Facebook Unveils Messenger Day

Hubspot

This is a lesson Facebook has perfected over the last year as it continues to launch products to compete with Snapchat, the app it tried and failed to purchase back in 2013. The battle over the disappearing social media story continued yesterday with Facebook’s launch of Messenger Day.

Brain Typing & Skin Hearing: Everything You Need to Know About Facebook's 2017 F8 Conference

Hubspot

Since its launch in 2004, Facebook has been the leader of social media innovation and change. We've seen Facebook change the way we talk, text, share, and connect around the world. Today, Facebook is no longer an option for marketers. F8 is the Facebook Developers Conference.

How to Create a Facebook Business Page That Doesn't Suck

Hubspot

So you''ve decided to set up a Facebook page for your company. You''ve heard that 52% of all marketers have found a customer via Facebook in 2013 -- and you want to join in on the fun. Don''t waste your time setting up a Facebook Page that''s not going to deliver the results you want.